Decaffeinated Coffee

Global Decaffeinated Coffee Market to Reach US$3.6 Billion by 2030

The global market for Decaffeinated Coffee estimated at US$2.4 Billion in the year 2023, is expected to reach US$3.6 Billion by 2030, growing at a CAGR of 5.9% over the analysis period 2023-2030. Raw Decaffeinated Coffee, one of the segments analyzed in the report, is expected to record a 5.6% CAGR and reach US$2.1 Billion by the end of the analysis period. Growth in the Roasted Decaffeinated Coffee segment is estimated at 6.2% CAGR over the analysis period.

The U.S. Market is Estimated at US$634.2 Million While China is Forecast to Grow at 8.9% CAGR

The Decaffeinated Coffee market in the U.S. is estimated at US$634.2 Million in the year 2023. China, the world`s second largest economy, is forecast to reach a projected market size of US$819.8 Million by the year 2030 trailing a CAGR of 8.9% over the analysis period 2023-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 3.1% and 5.4% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 3.5% CAGR.

Global Decaffeinated Coffee Market – Key Trends & Drivers Summarized

What Is Decaffeinated Coffee and Why Is It Gaining Popularity?

Decaffeinated coffee, or "decaf," is coffee from which most of the caffeine has been removed, typically leaving about 2-3% of the original caffeine content. The decaffeination process involves using water, solvents (like ethyl acetate or methylene chloride), or carbon dioxide to extract caffeine while retaining the coffee’s aroma, flavor, and essential compounds. Decaf coffee provides a caffeine-free alternative for individuals who enjoy coffee`s taste but want to avoid caffeine’s effects, such as increased heart rate, jitters, or disrupted sleep.

The rising popularity of decaffeinated coffee is largely driven by growing consumer awareness of health and wellness. Consumers looking to manage caffeine intake while still enjoying their coffee experience are turning to decaf as a gentler option. Additionally, decaf coffee has become an attractive choice for people sensitive to caffeine, including those with certain medical conditions, pregnant women, or those who want a coffee option for later in the day without affecting sleep. This demand has led coffee producers to focus on improving decaf quality, bringing it closer to the rich flavors of regular coffee, further fueling its popularity in specialty coffee markets.

How Are Technological Advancements Shaping Decaffeination Methods?

Technological advancements in decaffeination are making the process more effective and environmentally friendly, with a greater focus on preserving coffee’s flavor profile. One notable advancement is the Swiss Water Process, a chemical-free method that uses only water to remove caffeine from coffee beans. This process relies on osmosis and a charcoal filter to extract caffeine while retaining coffee’s natural flavors, making it popular among health-conscious and eco-conscious consumers. Other processes, like the Supercritical Carbon Dioxide Method, use pressurized CO2 to selectively extract caffeine, which is effective and leaves minimal environmental impact.

Advances in processing technology have also improved the consistency of decaf coffee’s taste, making it nearly indistinguishable from regular coffee. Coffee producers are now investing in quality control technologies to ensure that flavor and aroma compounds are maintained during decaffeination. Furthermore, the increased focus on organic and naturally sourced decaffeination methods has led to broader product options, catering to consumers looking for chemical-free alternatives. Together, these advancements in decaffeination technology are enhancing the quality and appeal of decaf coffee, making it an increasingly popular choice in the specialty coffee segment.

Why Is There Growing Demand for Decaffeinated Coffee Across Different Consumer Segments?

The demand for decaffeinated coffee is increasing across diverse consumer segments due to changing lifestyle trends and rising awareness of health and wellness benefits. Health-conscious consumers are opting for decaf as part of their balanced lifestyle, recognizing that reducing caffeine intake can improve sleep, reduce anxiety, and lower heart rate. Among working professionals and younger consumers, decaf provides the opportunity to enjoy coffee without the side effects of caffeine, making it an attractive option for afternoon or evening consumption. This shift is further supported by increased consumer access to information about caffeine’s effects, leading to more informed choices around coffee consumption.

Additionally, growing interest in the specialty coffee segment has increased the appeal of decaf among coffee enthusiasts. Specialty decaf options, including single-origin and organic decaf coffees, have attracted consumers who seek high-quality, flavorful coffee but wish to limit caffeine intake. Coffee shops and cafés have responded by offering a wider range of decaf options to cater to this rising demand. The decaf market has also seen growth from older consumers, individuals with specific medical conditions, and those in search of mindful consumption habits, further broadening its appeal across demographics.

What Factors Are Driving Growth in the Decaffeinated Coffee Market?

The growth in the decaffeinated coffee market is driven by increasing health awareness, advancements in decaffeination methods, the rise of specialty coffee culture, and changing consumer preferences. As more people prioritize wellness, there is heightened demand for caffeine-free or reduced-caffeine beverage options. Advances in decaffeination processes, especially those that are chemical-free and environmentally friendly, have improved the flavor and quality of decaf coffee, aligning with consumer demand for sustainable and healthy products.

The specialty coffee culture has fueled demand for high-quality decaf options, as consumers expect the same flavor richness and diversity in decaf as they do in regular coffee. Additionally, increased availability of premium decaf products in coffee shops and retail channels has made decaf more accessible, allowing consumers to explore various flavors and origins without caffeine. Together, these factors are driving robust growth in the decaffeinated coffee market, as consumers seek flavorful, health-conscious, and sustainable coffee options that fit their lifestyles.

Select Competitors (Total 52 Featured) -

• Cafedirect PLC
• Colombian Brew Ground Coffee
• Cravium Foods LLP
• Don Pablo Coffee
• Dunkin` Brands Group, Inc.
• Eight O`Clock Coffee Company
• Fresh Roasted Coffee LLC
• Grindhouse Coffee Roasters
• Hills Bros.
• Kicking Horse Coffee Co. Ltd.
• Koffee Kult
• Lifeboost Coffee
• Luigi Lavazza S.P.A.
• Nestle S.A.
• Peet`s, Jo Coffee
• Red Thread
• Royal Kona
• The Kraft Heinz Company
• Volcanica Coffee
• Volcanica Coffee, LLC

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