Global Cider Market to Reach US$28.3 Billion by 2030
The global market for Cider estimated at US$19.5 Billion in the year 2023, is expected to reach US$28.3 Billion by 2030, growing at a CAGR of 5.4% over the analysis period 2023-2030. Apple Flavored Cider, one of the segments analyzed in the report, is expected to record a 5.1% CAGR and reach US$16.8 Billion by the end of the analysis period. Growth in the Fruit Flavored Cider segment is estimated at 6.0% CAGR over the analysis period.
The U.S. Market is Estimated at US$5.1 Billion While China is Forecast to Grow at 8.5% CAGR
The Cider market in the U.S. is estimated at US$5.1 Billion in the year 2023. China, the world`s second largest economy, is forecast to reach a projected market size of US$6.5 Billion by the year 2030 trailing a CAGR of 8.5% over the analysis period 2023-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 3.2% and 4.3% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 3.8% CAGR.
Cider - Key Trends and Drivers
Cider, a fermented alcoholic beverage made from apples, boasts a rich history that spans thousands of years. Its origins can be traced to the apple-growing regions of Europe, particularly in England and France, where cider has long been a staple of local culture and cuisine. Traditionally, cider production begins by pressing apples to extract their juice. This juice is then fermented by the natural yeasts present on the apple skins, though modern producers often use cultivated yeasts to achieve consistent results. The fermentation process can vary widely, resulting in a diverse array of cider styles. These range from dry to sweet, still to sparkling, and clear to cloudy, each offering a unique taste experience. In recent years, cider has experienced resurgence in popularity, fueled by the craft beverage movement and a growing consumer interest in natural, artisanal products. This revival has brought a renewed focus on traditional methods while also encouraging innovation in the industry.
The modern cider market is characterized by innovation and diversification, as producers explore various methods to create distinctive and appealing products. This experimentation includes the use of different apple varieties, each imparting unique flavors and characteristics to the cider. Some producers are reviving heirloom apple varieties, which are prized for their complex flavors and historical significance. Fermentation techniques also vary, with some ciders being aged in oak barrels to add depth and complexity, while others are fermented in stainless steel tanks to preserve fresh, fruity notes. Additionally, many cider makers are infusing their products with other fruits, such as berries, pears, and citrus, to create a wider range of flavors. The rise of hard cider, with higher alcohol content than traditional cider, has also attracted younger demographic seeking new and exciting alcoholic beverages. Furthermore, the availability of gluten-free cider options caters to health-conscious consumers and those with dietary restrictions, further expanding the market`s appeal.
The growth in the cider market is driven by several factors. Firstly, there is a rising consumer preference for natural and locally sourced products, which aligns with the artisanal and craft qualities of many ciders. Consumers are increasingly looking for beverages that reflect authenticity and craftsmanship, and cider fits this trend perfectly. Secondly, the increasing awareness and appreciation of cider’s versatility and diversity in flavors are attracting a broader audience. People are discovering that cider can be enjoyed in many different contexts, from casual gatherings to fine dining. Technological advancements in cider production, such as improved fermentation processes and better quality control, are enhancing product consistency and quality, making it easier for producers to meet consumer expectations. Moreover, the expanding distribution networks, both online and offline, are making cider more accessible to consumers worldwide. E-commerce platforms, specialty beverage stores, and larger retail chains are all contributing to the wider availability of cider. Additionally, the popularity of cider festivals and events is boosting consumer engagement and education about the product. These events provide opportunities for consumers to taste a variety of ciders, learn about the production process, and meet the producers. Lastly, marketing strategies that highlight the rich heritage and contemporary appeal of cider are effectively capturing consumer interest and driving market growth. These campaigns often emphasize the connection between cider and its historical roots, while also showcasing its modern, innovative aspects. Together, these factors are creating a dynamic and rapidly expanding market for cider.
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