Baking Powder

Baking Powder

Global Baking Powder Market to Reach US$4.9 Billion by 2030

The global market for Baking Powder estimated at US$3.4 Billion in the year 2023, is expected to reach US$4.9 Billion by 2030, growing at a CAGR of 5.3% over the analysis period 2023-2030. Tartrate, one of the segments analyzed in the report, is expected to record a 5.4% CAGR and reach US$1.5 Billion by the end of the analysis period. Growth in the Phosphate segment is estimated at 6.2% CAGR over the analysis period.

The U.S. Market is Estimated at US$919.8 Million While China is Forecast to Grow at 8.4% CAGR

The Baking Powder market in the U.S. is estimated at US$919.8 Million in the year 2023. China, the world`s second largest economy, is forecast to reach a projected market size of US$1.1 Billion by the year 2030 trailing a CAGR of 8.4% over the analysis period 2023-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 3.0% and 4.3% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 3.8% CAGR.

Global Baking Powder Market - Key Trends & Drivers Summarized

How Is the Baking Powder Market Adapting to Changing Consumer Preferences?

The baking powder market is adapting to changing consumer preferences for healthier and clean-label baking ingredients. As consumers become more health-conscious, there is a rising demand for gluten-free, organic, and aluminum-free baking powder alternatives. This trend is particularly pronounced in developed markets such as North America and Europe, where home baking has seen a resurgence, driven by the growing popularity of do-it-yourself (DIY) cooking and baking during the COVID-19 pandemic. Manufacturers are responding to these shifts by introducing innovative products that cater to specific dietary needs and preferences.

What Role Do Product Innovations Play in the Baking Powder Market?

Product innovations are crucial in the baking powder market, as manufacturers strive to differentiate themselves in a competitive landscape. New formulations, such as double-acting baking powders that provide consistent leavening and rise, are gaining popularity. Additionally, there is a trend towards natural and organic ingredients, with companies launching baking powders derived from non-GMO cornstarch and other natural sources. Innovative packaging, such as resealable pouches and eco-friendly containers, is also being employed to appeal to environmentally conscious consumers.

How Are Regional Markets Contributing to the Growth of Baking Powder?

Regional markets are contributing significantly to the growth of the baking powder market, with Asia-Pacific and Latin America showing increasing demand due to rising disposable incomes and growing interest in Western-style baked goods. In countries like China and India, the influence of Western eating habits is driving the popularity of baking, leading to a steady increase in the use of baking powder. Meanwhile, in mature markets like Europe and North America, the focus is on premium and specialty baking powders that align with health trends and dietary restrictions.

What Factors Are Driving the Growth in the Baking Powder Market?

The growth in the baking powder market is driven by several factors, including increasing home baking trends, the demand for clean-label and organic ingredients, and product innovation. The rise of health-conscious consumers seeking gluten-free and non-GMO options is expanding the market. Moreover, the influence of Western baking culture in emerging markets and the growing popularity of artisanal and specialty baked goods are further propelling the demand for baking powder. Technological advancements in food processing and packaging are also supporting the market’s growth by enhancing product shelf life and convenience.

Select Competitors (Total 58 Featured) -

• AB Mauri
• ACH Food Companies, Inc.
• Blue Bird Foods (India) Pvt. Ltd.
• Clabber Girl Corporation
• Corbion NV
• Eagle International
• Hansells Food Group Ltd.
• Kudos Blends Limited
• The Kraft Heinz Company
• The New England Cupboard
• Ward McKenzie Pty Ltd
• Weikfield Products Co. (I) Private Ltd.

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