Artificial Intelligence (AI) in Media and Entertainment

Artificial Intelligence (AI) in Media and Entertainment

Global Artificial Intelligence (AI) in Media and Entertainment Market to Reach US$89.0 Billion by 2030

The global market for Artificial Intelligence (AI) in Media and Entertainment estimated at US$18.9 Billion in the year 2023, is expected to reach US$89.0 Billion by 2030, growing at a CAGR of 24.8% over the analysis period 2023-2030. AI in Media and Entertainment Services, one of the segments analyzed in the report, is expected to record a 26.1% CAGR and reach US$60.5 Billion by the end of the analysis period. Growth in the AI in Media and Entertainment Hardware / Equipment segment is estimated at 22.3% CAGR over the analysis period.

The U.S. Market is Estimated at US$5.1 Billion While China is Forecast to Grow at 23.5% CAGR

The Artificial Intelligence (AI) in Media and Entertainment market in the U.S. is estimated at US$5.1 Billion in the year 2023. China, the world`s second largest economy, is forecast to reach a projected market size of US$13.3 Billion by the year 2030 trailing a CAGR of 23.5% over the analysis period 2023-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 22.4% and 20.8% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 16.6% CAGR.

Global Artificial Intelligence (AI) in Media and Entertainment Market - Key Trends and Drivers Summarized

Artificial Intelligence (AI) is reshaping the media and entertainment industry, fundamentally altering how content is created, distributed, and consumed. AI`s application extends across various media forms, from gaming and podcasts to streaming services and film production, enhancing creativity and operational efficiency. In gaming, AI enriches player experiences by introducing complex behaviors and adaptive responses in non-player characters, deepening user engagement through more immersive and dynamic gameplay. For podcasts, AI simplifies production by automating tasks like audio editing and transcription, while in streaming services, AI analyzes user behavior to tailor content recommendations, increasing viewer engagement and satisfaction. This personalization is pivotal in meeting modern consumers` expectations, who increasingly demand media experiences that align closely with their preferences.

The proliferation of AI in media is driven by several growth factors, notably the increasing demand for personalized content. Consumers` desire for media that reflects their individual tastes has led companies to leverage AI for in-depth analysis of user data, enabling highly customized content recommendations. Furthermore, advancements in machine learning and analytics enhance this capability, allowing for more sophisticated content performance evaluations and trend predictions. AI also addresses the growing need for efficient content management amid the digital content explosion, providing powerful tools for media sorting, tagging, and regulatory compliance. Additionally, AI significantly improves user engagement by facilitating the creation of interactive and immersive experiences through virtual and augmented reality, personalized advertising, and voice recognition technologies.

AI not only streamlines content production and management but also offers substantial competitive advantages by enabling cost reductions and operational scalability without proportional increases in resources. Media companies utilize AI to automate repetitive production tasks, reduce time-to-market for new content, and optimize marketing strategies based on insightful analytics regarding market trends and consumer behavior. AI`s scalability allows for the adaptation of content across different cultural contexts and languages, making global distribution more efficient. As AI technology continues to evolve, its integration into the media and entertainment sectors is expected to deepen, broadening its impact and transforming the landscape of digital media consumption. This ongoing digital transformation through AI not only enhances the consumer experience but also redefines the economic model of media production and distribution, promising exciting developments for the future of the industry.

Select Competitors (Total 23 Featured) -

• Amazon Web Services, Inc.
• GrayMeta, Inc.
• IBM Corporation
• Move AI Ltd.
• Pixellot
• Spiideo AB
• Sportway AB
• Synthesia
• Valossa Labs Oy
• Veritone

Please note: Reports are sold as single-site single-user licenses. Electronic versions require 24-48 hours as each copy is customized to the client with digital controls and custom watermarks. The Publisher uses digital controls protecting against copying and printing is restricted to one full copy to be used at the same location.

The latest version of Adobe Acrobat Reader is required to view the report. Upon ordering an electronic version, the Publisher will provide a link to download the purchased report.

Prior to fulfillment of an order, the client will be required to sign a document detailing the purchase terms for a publication from this publisher.