Italy Sustainable Tourism Market

Italy Sustainable Tourism Market


Italy Sustainable Tourism Market: Industry Analysis 2017-2021 and Opportunity Assessment 2022-2032

A recent market study published by FMI on Italy Sustainable Tourism offers a industry analysis for 2017-2021 and opportunity assessment for 2022-2032. The study offers a comprehensive assessment of the most important market dynamics. After conducting thorough research on the historical and current growth parameters, the growth prospects of the market are obtained with maximum precision.

Market Segmentation

By Tourism Type:
  • Eco-Tourism
  • Green Tourism
  • Soft Tourism
  • Community Tourism
By Consumer Orientation:
  • Men
  • Women
  • Children
By Tourist Type:
  • Domestic
  • International
By Tour Type:
  • Independent Travellers
  • Tour Groups
  • Package Travellers
By Booking Channel:
  • Phone Booking
  • Online Booking
  • In Person Booking
By Age Group:
  • 15-25 Years
  • 26-35 Years
  • 36-45 Years
  • 46-55 Years
  • 66-75 Years
By Region:
  • Italy
Report Chapters

Executive Summary

The executive summary of the Italy Sustainable Tourism Market includes the market outlook, demand side trends, supply side trends and also include FMI analysis and recommendations of Italy Sustainable Tourism.

Chapter 01 - Market Overview

Readers can find the detailed segmentation and definition of the Italy Sustainable Tourism Market in this chapter, which will help to understand basic information about Italy Sustainable Tourism. This section also highlights the market scope, taxonomy and limitations which help the reader understand the market coverage of Italy Sustainable Tourism Market report.

Chapter 02 - Market Background

This chapter includes detailed analysis of the By Tourism Type processing methods overview, consumer buying patterns & tendencies and policy developments and regulatory scenario. It also includes in depth analysis of macro-economic factors and covers topics like GDP growth outlook, industry value added, personal consumption, expenditures, modern trade penetration and consumer price indices. The chapter also covers forecast factors - relevance & impact, value chain analysis and market dynamics (drivers, restraints and opportunities) to better understand the market.

Chapter 03 - Italy Sustainable Tourism Market Demand Analysis 2017-2021 and Forecast, 2022-2032

The chapter include historical market value (XX) analysis (2017-2021) and current and future market value (US$ 34.9 Million) and volume (14.5 %) projections (2022-2032). The projections are based on the Y-O-Y growth trend analysis and absolute $ opportunity analysis country of operation.

Chapter 04 - Italy Sustainable Tourism Market - Pricing Analysis

Based on By Tourism Type, the pricing analysis chapter include Regional pricing analysis (USD/MT), average pricing analysis benchmark, and key factors impacting the pricing.

Chapter 05 - Italy Sustainable Tourism Market Analysis 2017-2021 and Forecast 2022-2032, By Tourism Type

Based on By Tourism Type, Italy Sustainable Tourism Market is segmented into Eco-Tourism, Green Tourism, Soft Tourism, Community Tourism. This section also offers market attractiveness analysis based on By Tourism Type. Value forecast and Y-o-Y growth comparison will also be provided for above mentioned By Tourism Type.

Chapter 06 - Italy Sustainable Tourism Market Analysis 2017-2021 and Forecast 2022-2032, By Consumer Orientation

Based on By Consumer Orientation, Italy Sustainable Tourism Market is segmented into Men, Women, Children. This section also offers market attractiveness analysis based on By Consumer Orientation. Value forecast and Y-o-Y growth comparison will also be provided for above mentioned By Consumer Orientation.

Chapter 07 - Italy Sustainable Tourism Market Analysis 2017-2021 and Forecast 2022-2032, By Tourist Type

Based on By Tourist Type, Italy Sustainable Tourism Market is segmented into Domestic, International. This section also offers market attractiveness analysis based on By Tourist Type. Value forecast and Y-o-Y growth comparison will also be provided for above mentioned By Tourist Type.

Chapter 08 - Italy Sustainable Tourism Market Analysis 2017-2021 and Forecast 2022-2032, By Tour Type

Based on By Tour Type, Italy Sustainable Tourism Market is segmented into Independent Travellers, Tour Groups, Package Travellers. This section also offers market attractiveness analysis based on By Tour Type. Value forecast and Y-o-Y growth comparison will also be provided for above mentioned By Tour Type.

Chapter 09 - Italy Sustainable Tourism Market Analysis 2017-2021 and Forecast 2022-2032, By Booking Channel

Based on By Booking Channel, Italy Sustainable Tourism Market is segmented into Phone Booking, Online Booking, In Person Booking. This section also offers market attractiveness analysis based on By Booking Channel. Value forecast and Y-o-Y growth comparison will also be provided for above mentioned By Booking Channel.

Chapter 10 - Italy Sustainable Tourism Market Analysis 2017-2021 and Forecast 2022-2032, By Age Group

Based on By Age Group, Italy Sustainable Tourism Market is segmented into 15-25 Years, 26-35 Years, 36-45 Years, 46-55 Years, 66-75 Years. This section also offers market attractiveness analysis based on By Age Group. Value forecast and Y-o-Y growth comparison will also be provided for above mentioned By Age Group.

Chapter 11 - Italy Sustainable Tourism Market Analysis 2017-2021 and Forecast 2022-2032, By Region

Based on By Region, Italy Sustainable Tourism Market is segmented into Italy. This section also offers market attractiveness analysis based on By Region. Readers can also find value forecast and Y-o-Y growth comparison for all above mentioned By Region.

Chapter 12 - Key Countries Italy Sustainable Tourism Market Analysis 2017-2021 and Forecast 2022-2032

This chapter offers insights into how the Italy Sustainable Tourism Market is expected to grow in major countries globally.

Chapter 13 - Market Structure Analysis- Assessment

This chapter includes company dashboard, industry structure analysis by tier of companies, 2022E, company share analysis of top players, 2022E, and competition benchmarking- matrix.

Chapter 14 - Competition Deep Dive (Tentative List)

This chapter includes company overview, By Tourism Type portfolio of companies, profitability by market segments, sales footprint, SWOT analysis and strategy overview of the companies being studied in the report. Some of the market players featured in the report are GetYourGuide, Bitan - Daily Tours, Capri Hydro, Fortieventi, Venice Black Car, Etna and Sea Excursion, Rome Tour Tickets, Francesco Linzalone, UNIQUE EXPERIENCE, Panorama Sicilia, Go-Etna, Sesto Continente Tours, Sicicla, ARCA - Associazione per la Ricerca e la Conservazione dell'Ambiente, DST- Diving & Snorkelling Team Sardegna.

Chapter 15 - Assumptions and Acronyms

This chapter includes a list of acronyms and assumptions that provide a base to the information and statistics included in the Italy Sustainable Tourism report.

Chapter 16 - Research Methodology

This chapter helps readers understand the research methodology followed to obtain various conclusions, as well as important qualitative and quantitative information, on Italy Sustainable Tourism Market.


1. Executive Summary
1.1. Italy Sustainable Tourism Market Outlook
1.1.1. Who Is Travelling?
1.1.2. How Much Do They Spend?
1.1.3. Direct Contribution of Tourism To GDP
1.1.4. Direct Contribution of Tourism To Employment
1.2. Sustainable Tourism Evolution Analysis
1.3. FMI Analysis and Recommendations
2. Market Introduction
2.1. Total Spending (US$ Mn) and Forecast (2022-2032)
2.2. Number of Tourists (Mn) and Forecast (2022-2032)
2.3. Total Spending Y-o-Y Growth Projections (2022-2032)
2.4. Number of Tourists Y-o-Y Growth Projections
3. Sustainable Tourism Industry Analysis
3.1. Sustainable Tourism Industry Overview
3.1.1. Sustainable Tourism Industry Contribution to Italy ’s GDP
3.1.2. Sustainable Tourism Sector Contribution to Italy’s Overall Employment
3.1.3. Impact of Covid-19
3.1.4. Others
4. Italy Sustainable Tourism Market Dynamics
4.1. Market Drivers & Opportunities
4.1.1. Rapid Growth of Infrastructure Boosting the Growth in the Market
4.1.2. Aggressively Growing Government Initiatives to Promote Tourism Industry
4.1.3. Driving Factors Like International Accreditation and Presence of Top Travel Agencies Propel the Market Forward
4.1.4. Others (during course study)
5. Market Background
5.1. Macro-Economic Factors
5.1.1. Italy GDP Growth Outlook
5.1.2. Italy Industry Value Added
5.1.3. Consumer Spending Outlook
5.1.4. Italy Direct contribution of Sustainable Tourism to GDP
5.1.5. Internet Penetration Rates
5.1.6. Capital Investment in Sustainable Tourism
5.2. Forecast Factors - Relevance & Impact
6. Categorizing of Italy Sustainable Tourism Market, 2021
6.1. Introduction/ Key Findings
6.2. Current Market Analysis by Tourism Type
6.2.1. Eco-Tourism
6.2.2. Green Tourism
6.2.3. Soft Tourism
6.2.4. Community Tourism
6.2.5. Others
6.3. Current Market Analysis by Tourist Type
6.3.1. Domestic
6.3.2. Internationals
6.4. Current Market Analysis by Tour Type
6.4.1. Independent Traveller
6.4.2. Tour Group
6.4.3. Package Traveller
6.5. Current Market Analysis by Consumer Orientation
6.5.1. Men
6.5.2. Women
6.5.3. Children
6.6. Current Market Analysis by Age Group
6.6.1. 15-25 Years
6.6.2. 26-35 Years
6.6.3. 36-45 Years
6.6.4. 46-55 Years
6.6.5. 66-75 Years
6.7. Current Market Analysis by Booking Channel
6.7.1. Phone Booking
6.7.2. Online Booking
6.7.3. In-Person Booking
7. Social Media Sentimental Analysis
7.1. Social Media Platforms Preferred
7.1.1.1. Facebook
7.1.1.2. YouTube
7.1.1.3. Instagram
7.1.1.4. Twitter
7.1.1.5. LinkedIn
7.1.1.6. Pinterest
7.1.1.7. Google+
7.1.1.8. Others
7.2. Consumer Perception for Destinations On Social Media Platforms-Positive and Negative Mentions
7.3. Trending #Hashtags
7.4. Social Media Platform Mentions (% of Total Mentions)
7.5. Region-Wise Social Media Mentions (% of Total Mentions)
7.6. Trending Subject Titles
8. Competition Analysis
8.1. Competition Dashboard
8.2. Pricing Analysis by Competition
8.3. Competition Benchmarking
8.4. Competition Deep Dive
8.4.1. GetYourGuide
8.4.1.1. Overview
8.4.1.2. Product Portfolio
8.4.1.3. Profitability by Market Segments (Product/Channel/Region)
8.4.1.4. Sales Footprint
8.4.1.5. Strategy Overview
8.4.1.6. Marketing Strategy
8.4.1.7. Product Strategy
8.4.1.8. Channel Strategy
8.4.2. Bitan - Daily Tours
8.4.2.1. Overview
8.4.2.2. Product Portfolio
8.4.2.3. Profitability by Market Segments (Product/Channel/Region)
8.4.2.4. Sales Footprint
8.4.2.5. Strategy Overview
8.4.2.6. Marketing Strategy
8.4.2.7. Product Strategy
8.4.2.8. Channel Strategy
8.4.3. Capri Hydro
8.4.3.1. Overview
8.4.3.2. Product Portfolio
8.4.3.3. Profitability by Market Segments (Product/Channel/Region)
8.4.3.4. Sales Footprint
8.4.3.5. Strategy Overview
8.4.3.6. Marketing Strategy
8.4.3.7. Product Strategy
8.4.3.8. Channel Strategy
8.4.4. Fortieventi
8.4.4.1. Overview
8.4.4.2. Product Portfolio
8.4.4.3. Profitability by Market Segments (Product/Channel/Region)
8.4.4.4. Sales Footprint
8.4.4.5. Strategy Overview
8.4.4.6. Marketing Strategy
8.4.4.7. Product Strategy
8.4.4.8. Channel Strategy
8.4.5. Venice Black Car
8.4.5.1. Overview
8.4.5.2. Product Portfolio
8.4.5.3. Profitability by Market Segments (Product/Channel/Region)
8.4.5.4. Sales Footprint
8.4.5.5. Strategy Overview
8.4.5.6. Marketing Strategy
8.4.5.7. Product Strategy
8.4.5.8. Channel Strategy
8.4.6. Etna and Sea Excursion
8.4.6.1. Overview
8.4.6.2. Product Portfolio
8.4.6.3. Profitability by Market Segments (Product/Channel/Region)
8.4.6.4. Sales Footprint
8.4.6.5. Strategy Overview
8.4.6.6. Marketing Strategy
8.4.6.7. Product Strategy
8.4.6.8. Channel Strategy
8.4.7. Rome Tour Tickets
8.4.7.1. Overview
8.4.7.2. Product Portfolio
8.4.7.3. Profitability by Market Segments (Product/Channel/Region)
8.4.7.4. Sales Footprint
8.4.7.5. Strategy Overview
8.4.7.6. Marketing Strategy
8.4.7.7. Product Strategy
8.4.7.8. Channel Strategy
8.4.8. Francesco Linzalone
8.4.8.1. Overview
8.4.8.2. Product Portfolio
8.4.8.3. Profitability by Market Segments (Product/Channel/Region)
8.4.8.4. Sales Footprint
8.4.8.5. Strategy Overview
8.4.8.6. Marketing Strategy
8.4.8.7. Product Strategy
8.4.8.8. Channel Strategy
8.4.9. UNIQUE EXPERIENCE
8.4.9.1. Overview
8.4.9.2. Product Portfolio
8.4.9.3. Profitability by Market Segments (Product/Channel/Region)
8.4.9.4. Sales Footprint
8.4.9.5. Strategy Overview
8.4.9.6. Marketing Strategy
8.4.9.7. Product Strategy
8.4.9.8. Channel Strategy
8.4.10. Panorama Sicilia
8.4.10.1. Overview
8.4.10.2. Product Portfolio
8.4.10.3. Profitability by Market Segments (Product/Channel/Region)
8.4.10.4. Sales Footprint
8.4.10.5. Strategy Overview
8.4.10.6. Marketing Strategy
8.4.10.7. Product Strategy
8.4.10.8. Channel Strategy
8.4.11. Go-Etna
8.4.11.1. Overview
8.4.11.2. Product Portfolio
8.4.11.3. Profitability by Market Segments (Product/Channel/Region)
8.4.11.4. Sales Footprint
8.4.11.5. Strategy Overview
8.4.11.6. Marketing Strategy
8.4.11.7. Product Strategy
8.4.11.8. Channel Strategy
8.4.12. Sesto Continente Tours
8.4.12.1. Overview
8.4.12.2. Product Portfolio
8.4.12.3. Profitability by Market Segments (Product/Channel/Region)
8.4.12.4. Sales Footprint
8.4.12.5. Strategy Overview
8.4.12.6. Marketing Strategy
8.4.12.7. Product Strategy
8.4.12.8. Channel Strategy
8.4.13. Sicicla
8.4.13.1. Overview
8.4.13.2. Product Portfolio
8.4.13.3. Profitability by Market Segments (Product/Channel/Region)
8.4.13.4. Sales Footprint
8.4.13.5. Strategy Overview
8.4.13.6. Marketing Strategy
8.4.13.7. Product Strategy
8.4.13.8. Channel Strategy
8.4.14. ARCA - Associazione per la Ricerca e la Conservazione dell'Ambiente
8.4.14.1. Overview
8.4.14.2. Product Portfolio
8.4.14.3. Profitability by Market Segments (Product/Channel/Region)
8.4.14.4. Sales Footprint
8.4.14.5. Strategy Overview
8.4.14.6. Marketing Strategy
8.4.14.7. Product Strategy
8.4.14.8. Channel Strategy
8.4.15. DST- Diving & Snorkelling Team SardegnaOthers
8.4.15.1. Overview
8.4.15.2. Product Portfolio
8.4.15.3. Profitability by Market Segments (Product/Channel/Region)
8.4.15.4. Sales Footprint
8.4.15.5. Strategy Overview
8.4.15.6. Marketing Strategy
8.4.15.7. Product Strategy
8.4.15.8. Channel Strategy
9. Assumptions and Acronyms Used
10. Research Methodology

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