Strategic Profile of Hyundai

Strategic Profile of Hyundai

Visionary Leadership Strengthens Global Automotive Market Dominance

This strategic profile offers an overview of the Hyundai Motor Group in South Korea, with a focus on the passenger vehicle market. The study expands the company's automotive business segment and includes Hyundai Motor Group's business snapshots, such as annual revenue, operating profit, and net profit, mainly contributed by Hyundai, Kia, and Genesis. It explores the company structure, including the ownership of the major shareholders of Hyundai Motor Group’s subsidiaries and provides the top 6 highlights for 2022, in addition to sales strategies, manufacturing strategies, product portfolio, and technologies strategies. Hyundai Motor Group has continued to grow, with total sales increasing from 6.7 million units in 2021 to 6.8 million units in 2022, a YoY increase of 2.7%. It ranks third in the global automotive market, with a sales market share of 8.4%.To strengthen the vertical value chain, Hyundai Motor Group adopts a complex management hierarchy organization supported by Hyundai Mobis, the world’s leading parts manufacturer, and strategic partnerships for battery plants with SK On and LG Energy Solution. The contribution of Hyundai Motor Group to fuel cell electric vehicles has transformed the automotive industry and has made it an important pioneer of the global automotive electrification trend which has disrupted the market for traditional internal combustion engine (ICE) vehicles.