Top 10 Strategic Imperatives in Public Cloud Services, 2025

The cloud continues to serve as the foundation for digitalization; however, the cloud itself, and the way organizations use it, will be transformed by the torrent of new and innovative technologies. Technology companies that have one eye on immediate monetization opportunities and another on the horizon will be best positioned for continued success.

In this study, Frost & Sullivan examines 10 strategic imperatives for the cloud industry: AI at the edge, quantum computing in cloud security, data silos, 6G technology, AI-driven hyperpersonalization, cloud technology in automotive, custom silicon innovation, green cloud computing, cloud in space, and blockchain-based decentralized storage. Some are already transforming markets; the impact of others is a few years away. For each imperative, Frost & Sullivan identifies growth opportunities that companies part of the public cloud ecosystem can explore. Frost & Sullivan also highlights Companies 2 Action, which are companies ahead of the curve in exploring and launching next-generation solutions.