Oil and Gas Industry Innovation Tracker: Automation and Autonomy, 2023

Oil and Gas Industry Innovation Tracker: Automation and Autonomy, 2023



Technological and digital trends are transforming the oil and gas industry. Main players commonly choose operational technologies (OTs) to carry out the automation of their oil and gas processes; however, newer technologies, such as AI, IoT, and robotics are starting to gain more relevance in the industry.

Oil and gas companies have adopted automation technologies for their upstream activities, especially for offshore sites. The most common technologies include sensors, transmitters, and controllers, with SCADA systems, PLCs, and DCSs being the most common automation applications.

Several digitalization trends influenced the oil and gas automation market during the past few years, which are covered in this study. Additionally, pressing concerns have emerged in the oil and gas industry, such as its need to increase safety in the workplace and boost the efficiency and sustainability of production.

Digital technologies offer a solution to these problems in the form of automation technologies. The market is undergoing a digital transformation, and the industry’s activities will evolve to become more autonomous. Globally, the oil and gas industry’s digital transformation is noticeable. However, some regions are embracing these technological changes faster than others because of their preparedness and technological capabilities. North America, Europe, and APAC have prepared the most to face the industry’s transformation.

This study analyzes 6 dynamic firms that are making a significant impact on the innovation agenda for digitalization and automation in the oil and gas industry.


Strategic Imperatives
Why is it Increasingly Difficult to Grow?
The Strategic Imperative 8™
The Impact of the Top 3 Strategic Imperatives on the Oil and Gas (O&G) Automation Market
Growth Opportunities Fuel the Growth Pipeline Engine™
Growth Environment
Growth Environment—O&G Automation
Growth Environment—O&G Automation
Growth Environment—O&G Automation
Benefits of Automation Solutions in the O&G Industry
O&G Market Segmentation by Technology
Emerging Trends—AI
AI Applications in O&G
Emerging Trends—IoT
IoT Applications in O&G
Emerging Trends—Robotics
Robotics Applications in O&G
Emerging Trends—OTs
OT Applications in O&G
Companies to Action
Companies to Action—A Brief Introduction
The O&G Automation Innovation Target
Cognite—Company Profile
Cognite—Analyst Viewpoint
C3.ai—Company Profile
C3.ai—Analyst Viewpoint
Oliasoft—Company Profile
Oliasoft—Analyst Viewpoint
Eelume—Company Profile
Eelume—Analyst Viewpoint
Alteryx—Company Profile
Alteryx—Analyst Viewpoint
Sekal AS—Company Profile
Sekal AS—Analyst Viewpoint
The Last Word
The Last Word
Scoring Methodology
Growth Opportunity Universe
Growth Opportunity 1: AI as a Tool to Achieve Sustainability
Growth Opportunity 1: AI as a Tool to Achieve Sustainability
Growth Opportunity 2: Robotics for Subsea Automation
Growth Opportunity 2: Robotics for Subsea Automation
Growth Opportunity 3: IoT to Improve Efficiency and Accuracy
Growth Opportunity 3: IoT to Improve Efficiency and Accuracy
Growth Opportunity 4: Automation Technologies to Optimize Drilling Process Efficiency
Growth Opportunity 4: Automation Technologies to Optimize Drilling Process Efficiency
Growth Opportunity 5: AI and IoT for Predictive Maintenance
Growth Opportunity 5: AI and IoT for Predictive Maintenance
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