Top 10 Growth Opportunities in Enterprise Wireless Services, 2025

4G’s successor, 5G offers higher speeds, greater bandwidth, lower latency, and the ability to support multiple connections simultaneously. It also provides additional benefits, such as platform digitalization and extended device battery life. 5G’s new dimensions are driving new service development and technology monetization.

The industry is at a critical juncture where innovation is accelerating and generating new possibilities with the support of emerging technologies, including IoT, 5G, multi-access edge computing (MEC), and cloud, driven by technology companies.

While consumer 5G services remain critical to 5G's success, communications service providers must also prioritize the co-development of innovative, out-of-box 5G vertical solutions to support enterprises’ journeys toward becoming digital-first organizations. Business model experimentation is also important to identify high-potential 5G services.

This study outlines the top 10 growth opportunities in the global enterprise wireless services market; it overviews those that will define the future of wireless and presents market forecasts for the opportunities identified.


Top Growth Opportunities for 2025
Strategic Imperatives
Top 10 Growth Opportunities
Growth Opportunity 1: Open and Virtual Radio Access Networks (RAN)
Growth Opportunity 2: Private 4G and 5G Networks
Growth Opportunity 3: Fixed Wireless Access (FWA) and Wireless WAN (WWAN)
Growth Opportunity 4: 5G Network Slicing and Network APIs
Growth Opportunity 5: AI-enabled Network Optimization
Growth Opportunity 6: 5G Transport Network Solutions
Growth Opportunity 7: Satellite Direct-to-Device (D2D) From Low Earth Orbit (LEO)
Growth Opportunity 8: Generative AI (GenAI) in Telco Business Support Systems
Growth Opportunity 9: Next-generation Mobile Advertising and Digital Marketing
Growth Opportunity 10: Embedded Payments
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