Growth Opportunities in Automotive Data Monetization, 2024–2030
OEMs must Service the Needs of Third-party Data Consumers and Unlock New Recurring Revenue Streams to Drive Transformational Growth by 2030
Vehicles generate data that can be collected and used for new services and solutions—either for internal purposes within the workings of an automaker or for third parties that require data to create innovative use cases and value propositions.
The connected car is already a rich source of information, and with new model launches, increased levels of connectivity, and the transition to electric powertrains, available data sets are becoming deeper and more powerful.
This study analyzes current trends and developments in automotive data monetization, evaluates various data monetization strategies and business models, and forecasts growth for data-driven use case categories to shine a light on the growth opportunities in this corner of the industry.
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