Global Digital Health Outlook and Growth Opportunities, 2024
The Move to Deliver Care Beyond
The digital health industry has maintained a consistent growth trajectory. Investing in technologies that help organizations achieve the quintuple aim of healthcare is a constant priority. However, high inflation and tight monetary policy will impact the investment landscape as it shifts from top-line growth to profitability.
The use of AI technology to improve clinical and operational workflows will be at the top of the agenda of healthcare facilities. Gen AI will be the undeniable truth in every organization’s digital strategy. The convergence of telehealth technologies to create a digital workforce will become a key enabler in addressing workforce shortage and moving care closer to the patients.
The interest in meeting the patients where they are is leading to the growth of new partnership models to achieve better equity. More provider-vendor ecosystems will emerge to improve product development while minimizing data breaches. As the focus changes to making care facilities smarter by increasing the adoption of IoT sensors, dynamic AI, cloud, and robotics, provider and payer enablement will become the key discussion point. Change management initiatives will require stakeholder education to understand the pros and cons of newer technology initiatives and work alongside these to improve clinical and operational processes.
Analysis Highlights
Key Highlights
The 2023 Digital Health Market-Forecast vs. Actual
Top Digital Health Predictions for 2024
Growth Environment
Strategic Imperatives
Why is it Increasingly Difficult to Grow?
The Strategic Imperative 8
The Impact of the Top Three Strategic Imperatives on Digital Health Industry
Growth Opportunities Fuel the Growth Pipeline Engine
Growth Environment
Segmentation
Definitions
Key Trends in Digital Health
Advancements in Healthcare Delivery
Technology Innovation and Organic Growth
M&A-The Preferred Route for Inorganic Growth
The Impact of Dynamic AI on the Digital Health Industry
Macroeconomic Factors
Top Macroeconomic Factors Impacting the Digital Health Industry
High Inflation and Interest Rates
Investment
Mergers & Acquisitions and Top VC Deals
Workforce Shortage
Revenue Trends-2023-2028
Forecast Methodology and Assumptions
Revenue Forecast
Revenue Forecast by Segment
Revenue Forecast by Region
Trend Analysis by Region
Top Digital Health Predictions-2024
Prediction 1-Generative AI will Become a Key Part of the Digital Strategy; The Focus will be on Adoption Across Clinical and Operational Use Cases
Prediction 2-Meeting Patients Outside the Traditional Four Walls will Become Popular; Care at Home and Alternative Sites will See a Growing Preference
Prediction 3-Business Model Innovation will Take Pace in Retail Health
Prediction 4-Staff Shortage will Continue to Plague the Healthcare Industry, Even as Leaders Look at Virtual and AI Models for Possible Solutions
Prediction 5-ROI will be the Biggest Concern Among Digital Health CEOs
Patient IT-2024
Patient IT, 2024-Industry Snapshot
Provider IT-2024
Provider IT, 2024-Industry Snapshot
Payer IT-2024
Payer IT, 2024-Industry Snapshot
Regional Analysis-2023-2028
Digital Health Attractiveness
Regional Digital Health Attractiveness Ranking and Mapping
Digital Health Attractiveness Ranking and Mapping-North America
Digital Health Companies to Action-North America
Digital Health Attractiveness Ranking and Mapping-Europe
Digital Health Companies to Action-Europe
Digital Health Attractiveness Ranking and Mapping-APAC
Digital Health Companies to Action-APAC
Digital Health Attractiveness Ranking and Mapping-LATAM
Digital Health Companies to Action-LATAM
Digital Health Attractiveness Ranking and Mapping-MEA
Digital Health Companies to Action-MEA
Conclusions
Conclusions and Future Outlook
Growth Opportunity Universe
Growth Opportunity 1: Generative AI Based on Small and Large Language Models
Growth Opportunity 2: Virtual Care
Growth Opportunity 3: Digital Health Initiatives in the Middle East