Chinese Passenger Vehicle OEMs' Global Expansion Strategies
Chinese OEMs' Growth Strategies are Driving Exports to Overseas Markets
This research service outlines the global expansion strategies of Chinese passenger vehicle original equipment manufacturers (OEMs), focusing particularly on China’s exports to overseas markets and production capabilities in offshore locations. China’s automotive industry, including Chinese OEMs, has been witnessing rapid electric vehicle (EV) sales, aligned with the Mega Trend of global electric powertrain adoption. 2022 was a particularly high-growth year for the Chinese automotive industry. Factors like the Paris Agreement, global environmental goals, and corresponding zero-emission targets will continue to boost market demand for EVs, driving more countries to increase EV adoption. As one of the major contributors to the development of EVs, the growth opportunities for Chinese OEMs will continue to increase. The automotive value chain, production, dealerships, distribution, and aftermarket services of Chinese OEMs in overseas markets will witness further advancements. Moreover, collaborations and partnerships will continue to strengthen the global expansion strategies of Chinese OEMs.
The study provides a snapshot of the export market, covering export volume, average export price, export segment by powertrain, export share by OEMs, and major exporting countries. The study also covers the brand strategies and key insights of Chinese OEMs in markets in the Asia-Pacific, Europe, North America, South America, the Middle East, and India, along with the regulatory policies and tax incentives in specific regions. It benchmarks key Chinese OEMs entering different markets and provides region-wise case studies, identifying the factors restraining and driving the market growth. The base year is 2022, and the forecast period is 2023 and 2030.
Strategic Imperatives
Why is it Increasingly Difficult to Grow?
The Strategic Imperative 8™
The Impact of the Top 3 Strategic Imperatives on the Chinese Passenger Vehicle (PV) Original Equipment Manufacturers (OEMs)
Growth Opportunities Fuel the Growth Pipeline Engine™
Growth Opportunity Analysis
Scope of Analysis
Segmentation
Key Competitors
Growth Drivers
Growth Restraints
Key Question This Study Will Answer
Chinese PV Export Market
PV Export Market Overview
Top PV Export Regions and Countries
PV Export Market by Powertrain
Competitive Environment
PV OEMs Export Market Share
SWOT Analysis
Chinese PV OEMs’ Global Expansion Strategies
Snapshot of International Operations
Top Growth Strategies of Key OEMs
Top Growth Strategies of Key OEMs (continued)
Top Growth Strategies of Key OEMs (continued)
Key Partnerships
Case Study—Chery’s Export Activities
Chinese PV OEMs’ Branding Strategies
Branding Strategies
Key Market Forces Drive Chinese OEMs to Apply Multi-brand Strategies
Case Study—The Chinese Government’s Key Policies and Tax Incentives
Case Study—Route to Initial Public Offering (IPO)
Case Study—EV Equity Investment
Case Study—ASEAN Governments’ Key Policies and Tax Incentives
Chinese PV Export Market—Forecast to 2030
Growth Metrics
Forecast Assumptions
Chinese PV Export Unit Shipment Forecast
Forecast Analysis
Chinese PV OEMs’ Overseas Expansion—Asia-Pacific
Key Penetration Countries
Benchmarking of Chinese OEMs Entering the Asia-Pacific
Key Strategies
Key Insights
Case Study—BYD’s Successful Entry into the Japanese Market
Chinese PV OEMs’ Overseas Expansion—Europe
Key Penetration Countries
Benchmarking of Chinese OEMs Entering Europe
Key Strategies
Key Insights
Case Study—Nio’s Successful Entry into the European Market
Chinese PV OEMs’ Overseas Expansion—Middle East
Key Penetration Countries
Benchmarking of Chinese OEMs Entering the Middle East
Key Strategies
Key Insights
Case Study—SAIC’s Successful Entry into the Middle Eastern Market
Chinese PV OEMs’ Overseas Expansion—North America
Key Penetration Countries
Benchmarking of Chinese OEMs Entering North America
Key Strategies
Key Insights
Case Study—SAIC’s Successfully Entry into the Mexican Market
Chinese PV OEMs’ Overseas Expansion—South America
Key Penetration Countries
Benchmarking of Chinese OEMs Entering South America
Key Strategies
Key Insights
Case Study—Chery’s Successful Entrance into the South American Market
Chinese PV OEMs’ Overseas Expansion—India
Key Penetration Countries
Benchmarking of Chinese OEMs Entering India
Key Strategies
Case Study—SAIC’s Successful Entrance into the Indian Market
Growth Opportunity Universe
Growth Opportunity 1—Electrification, Global Environmental Protection, and Zero-emission Goals
Growth Opportunity 1—Electrification, Global Environmental Protection, and Zero-emission Goals (continued)
Growth Opportunity 2—Integration of the Automotive Value Chain
Growth Opportunity 2—Integration of the Automotive Value Chain (continued)
Growth Opportunity 3—Improved Technical Competitiveness and Transformation to Intelligent Vehicles
Growth Opportunity 3—Improved Technical Competitiveness and Transformation to Intelligent Vehicles (continued)
Growth Opportunity 4—Regulatory Preferences and Local Demand
Growth Opportunity 4—Regulatory Preferences and Local Demand (continued)