US Pouches

US pouch demand is projected to increase 3.1% per year to $15.4 billion in 2029. Growth will be supported by new product transitions to pouches and growing demand for value-added features such as spouts and resealable closures.

This report covers the US pouch market by feature, product, and market. Demand is presented in units and US dollars.

Sales by feature are presented for:

  • Resealable Pouches
  • Vacuum Pouches
  • Spouted Pouches
  • Retort Pouches
  • Shaped Pouches
  • Aseptic Pouches
  • Stick Pouches

Sales by product are presented for:

  • Pillow Pouches
  • Four-Side Seal Pouches
  • Three-Side Seal Pouches
  • Stand-Up Pouches

Sales by market are presented for:

  • Food & Beverage
  • Nonfood

Scope of the report:

This report analyzes the scope, size, and growth of the US pouch market, including key trends in features, products, and markets. Historical data are provided for 2014, 2019, and 2024 for demand, with forecasts for 2029 and 2034. In addition, annual historical and forecast data is provided for selected time series. Data are provided in US dollars and units. Also included is an analysis of key industry players and their US market share.


  • Executive Summary
    • Table Figure 1-1. US Pouch Market
  • Short Term Analysis
    • Economic Forecast
      • Table Macroeconomic Indicators, 2023, 2024, 2025, &2026 (billion 2017 dollars & billion dollars)
    • Short-Term Pouch Industry Trends
      • Table Annual US Pouch Demand by Product Type, 2022 - 2026 (million units)
      • Table Annual US Pouch Demand by Market, 2022 - 2026 (million units)
      • Table Figure 2-1. US Pouch Demand, 2022 - 2026 (million units)
  • Overview
    • Study Scope
      • Table Figure 3-1. Pouches: Product Examples
    • Historical Market Trends & Growth Factors
      • Table Pouch Demand, 2014 - 2024 (million units & million dollars)
      • Table Figure 3-2. Packaging Pouch Demand, 2005 - 2024 (million units)
    • Pouch Product Overview
      • Table Pouch Demand by Product Type, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
      • Table Annual Pouch Demand by Product Type, 2021 - 2028 (million dollars & million units)
      • Table Figure 3-3. Pouch Demand by Product Type, 2014, 2019, 2024, 2029, &2034 (million dollars)
    • Production Methods
      • Demand by Production Method
        • Table Pouch Demand by Production Method, 2014, 2019, 2024, 2029, &2034 (million dollars)
      • Form-Fill-Seal (FFS) Pouches
        • Table Figure 3-4. Form-Fill-Seal Pouch Production
      • Other Pouch Production Methods
        • Table Figure 3-5. Other Pouch Production Methods: Product Examples
    • Market Category Overview (Food vs. Nonfood)
      • Table Pouch Demand by Market Sector: Food & Beverage vs. Nonfood, 2014, 2019, 2024, 2029, &2034 (million dollars and million units)
      • Table Annual Pouch Demand by Market Sector: Food & Beverage vs. Nonfood, 2021 - 2028 (million units and million dollars)
    • Pricing & Inflation
      • Table Pouch Prices by Product Type, 2014, 2019, 2024, 2029, &2034 (cents per unit)
      • Table Annual Pouch Prices by Product Type, 2020 - 2027 (cents per unit)
      • Table Figure 3-6. Pouch Prices by Product, 2014 - 2034 (cents per unit)
  • Factors Impacting Demand for Pouches
    • Food & Beverage Industry Outlook
      • Table Figure 4-1. Food & Beverage Shipments, 2014, 2019, 2024, 2029, &2034 (billion dollars)
    • Technology Trends
      • Pouch Film Innovation
      • Barrier Technology
      • Machinery & Production Developments
    • Sustainability Initiatives
      • Recycling & Recycled Content
      • Biobased Resins
      • Extended Producer Responsibility (EPR)
    • Consumer Preferences
      • Sustainability
        • Table Consumer Insights: Packaging Sustainability, 2024 (% of total respondents)
      • Paper Versus Plastic
        • Table Consumer Insights: Paper vs. Plastic, 2024 (% of total respondents)
      • Packaging Features
        • Table Consumer Insights: Packaging Features, 2024 (% of total respondents)
      • Consumer Awareness Regarding Packaging
        • Table Consumer Insights: Awareness of Packaging, "Packaging is an Important Factor to Me When I Make My Grocery Shopping Choices", 2024 (% of total respondents)
  • Trends in Pouch Features
    • Product Features Overview
      • Table Figure 5-1. Pouch Feature Penetration Rates, 2014, 2019, 2024, 2029, &2034 (% total value)
    • Resealable Pouches
      • Product Description
        • Table Figure 5-2. Resealable Pouches: Product Examples
      • Demand by Market
        • Table Resealable Pouch Demand by Market, 2014, 2019, 2024, 2029, &2034 (million dollars)
        • Table Resealable Food & Beverage Pouch Demand by Application, 2014, 2019, 2024, 2029, &2034 (million dollars)
        • Table Resealable Nonfood Pouch Demand by Application, 2014, 2019, 2024, 2029, &2034 (million dollars)
    • Vacuum Pouches
      • Product Description
        • Table Figure 5-3. Vacuum Pouches: Product Examples
      • Demand by Market
        • Table Vacuum Pouch Demand by Market, 2014, 2019, 2024, 2029, &2034 (million dollars)
        • Table Vacuum Food & Beverage Pouch Demand by Application, 2014, 2019, 2024, 2029, &2034 (million dollars)
        • Table Vacuum Nonfood Pouch Demand by Application, 2014, 2019, 2024, 2029, &2034 (million dollars)
    • Spouted Pouches
      • Product Description
        • Table Figure 5-4. Spouted Pouches: Product Examples
      • Demand by Market
        • Table Spouted Pouch Demand by Market, 2014, 2019, 2024, 2029, &2034 (million dollars)
        • Table Spouted Food & Beverage Pouch Demand by Application, 2014, 2019, 2024, 2029, &2034 (million dollars)
        • Table Spouted Nonfood Pouch Demand by Application, 2014, 2019, 2024, 2029, &2034 (million dollars)
    • Retort Pouches
      • Product Description
        • Table Figure 5-5. Retort Pouches: Product Examples
      • Demand by Market
        • Table Retort Pouch Demand by Market, 2014, 2019, 2024, 2029, &2034 (million dollars)
        • Table Retort Food & Beverage Pouch Demand by Application, 2014, 2019, 2024, 2029, &2034 (million dollars)
        • Table Retort Nonfood Pouch Demand by Application, 2014, 2019, 2024, 2029, &2034 (million dollars)
    • Shaped Pouches
      • Product Description
        • Table Figure 5-6. Shaped Pouches: Product Examples
      • Demand by Market
        • Table Shaped Pouch Demand by Market, 2014, 2019, 2024, 2029, &2034 (million dollars)
    • Aseptic Pouches
      • Product Description
        • Table Figure 5-7. Aseptic Pouches: Product Examples
      • Demand by Market
        • Table Aseptic Pouch Demand by Market, 2014, 2019, 2024, 2029, &2034 (million dollars)
        • Table Aseptic Food & Beverage Pouch Demand by Application, 2014, 2019, 2024, 2029, &2034 (million dollars)
    • Stick Pouches
      • Product Description
        • Table Figure 5-8. Stick Pouches: Product Examples
      • Demand by Market
        • Table Stick Pouch Demand by Market, 2014, 2019, 2024, 2029, &2034 (million dollars)
        • Table Stick Food & Beverage Pouch Demand by Application, 2014, 2019, 2024, 2029, &2034 (million dollars)
        • Table Stick Nonfood Pouch Demand by Application, 2014, 2019, 2024, 2029, &2034 (million dollars)
  • Flat Pouches (Pillow & Side Seal Pouches)
    • Scope & Product Description
      • Table Figure 6-1. Flat Pouches: Product Examples
    • Product Types
      • Demand by Type
        • Table Flat Pouch Demand by Type, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
        • Table Figure 6-2. Flat Pouch Demand by Type, 2014, 2019, 2024, 2029, &2034 (million dollars)
      • Pillow (Back or T-Seal)
        • Table Pillow Pouch Demand, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
        • Table Figure 6-3. Pillow Pouch Applications
      • Four-Side Seal
        • Table Four-Side-Seal Pouch Demand, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
        • Table Figure 6-4. Four-Side Seal Pouch Applications
      • Three-Side Seal
        • Table Three-Side Seal Pouch Demand, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
        • Table Figure 6-5. Three-Side Seal Pouch Applications
    • Markets
      • Demand by Market
        • Table Flat Pouch Demand by Market, 2014, 2019, 2024, 2029, &2034 (million dollars)
      • Food & Beverage Markets
        • Table Food & Beverage Flat Pouch Demand by Application, 2014, 2019, 2024, 2029, &2034 (million dollars)
      • Nonfood Markets
        • Table Nonfood Flat Pouch Demand by Application, 2014, 2019, 2024, 2029, &2034 (million dollars)
    • Trends in Product Features
      • Table Figure 6-6. Flat Pouch Demand by Feature, 2014, 2019, 2024, 2029, &2034 (% total value)
  • Stand-Up Pouches
    • Scope & Product Description
      • Table Figure 7-1. Stand-Up Pouch Types
    • Demand by Product Type
      • Table Stand-Up Pouch Demand by Type, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
      • Table Figure 7-2. Stand-Up Pouch Demand by Type, 2014, 2019, 2024, 2029, &2034 (million dollars)
    • Markets
      • Demand by Market
        • Table Stand-Up Pouch Demand by Market, 2014, 2019, 2024, 2029, &2034 (million dollars)
      • Food & Beverage Markets
        • Table Food & Beverage Stand-Up Pouch Demand by Application, 2014, 2019, 2024, 2029, &2034 (million dollars)
        • Table Figure 7-3. Food & Beverage Markets for Stand-Up Pouches, 2014, 2019, 2024, 2029, &2034 (million dollars)
      • Nonfood Markets
        • Table Nonfood Stand-Up Pouch Demand by Application, 2014, 2019, 2024, 2029, &2034 (million dollars)
        • Table Figure 7-4. Nonfood Stand-Up Pouches by Application, 2014, 2019, 2024, 2029, &2034 (million dollars)
    • Trends in Product Features
      • Table Stand-Up Pouch Demand by Feature, 2014, 2019, 2024, 2029, &2034 (million dollars)
      • Table Figure 7-5. Stand-Up Pouch Demand by Feature, 2014, 2019, 2024, 2029, &2034 (% total value)
  • Food & Beverage Markets
    • Market Scope
      • Table Figure 8-1. Food & Beverage Pouches: Product Examples
    • Demand by Product Type
      • Table Food & Beverage Pouch Demand by Product Type, 2014, 2019, 2024, 2029, &2034 (million dollars)
    • Demand by Application
      • Table Food & Beverage Pouch Demand: Food vs. Beverage, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
    • Food
      • Demand by Product Type & Application
        • Table Food Pouch Demand by Product Type & Application, 2014, 2019, 2024, 2029, &2034 (million dollars)
      • Savory Snacks
        • Table Savory Snack Pouch Demand by Product Type & Application, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
      • Candy & Confections
        • Table Candy & Confection Pouch Demand by Product Type, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
      • Baked Goods
        • Table Baked Goods Pouch Demand by Product Type, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
      • Processed Fruits & Vegetables
        • Table Processed Fruits & Vegetables Pouch Demand by Product Type, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
      • Fresh Produce
        • Table Fresh Produce Pouch Demand by Product Type, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
      • Dairy
        • Table Dairy Pouch Demand by Product, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
      • Meat, Poultry, &Seafood
        • Table Meat, Poultry, &Seafood Pouch Demand by Product Type, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
      • Sauces & Condiments
        • Table Sauce & Condiment Pouch Demand by Product Type, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
      • Prepared Foods
        • Table Prepared Foods Pouch Demand by Product Type, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
      • Other Foods
        • Table Other Food Pouch Demand by Product Type, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
        • Table Other Food Pouch Demand by Application, 2014, 2019, 2024, 2029, &2034 (million dollars)
    • Beverages
      • Demand by Product Type & Application
        • Table Beverage Pouch Demand by Product Type & Application, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
      • Juices & Fruit Drinks
        • Table Juice & Fruit Drink Pouch Demand by Product Type, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
      • Other Beverages
        • Table Other Beverage Pouch Demand by Product Type & Application, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
  • Nonfood Markets
    • Market Scope
      • Table Figure 9-1. Nonfood Pouches: Product Examples
      • Table Figure 9-2. Nonfood Pouches: Product Examples
    • Demand by Product & Application
      • Table Nonfood Pouch Demand by Product Type & Application, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
    • Medical & Pharmaceutical
      • Demand by Product Type & Application
        • Table Medical & Pharmaceutical Pouch Demand by Product Type & Market Sector, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
      • Pharmaceuticals
        • Table Pharmaceutical Pouch Demand by Product Type, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
      • Medical Supplies & Instruments
        • Table Medical Supplies & Instrument Pouch Demand by Product Type, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
    • Consumer Products
      • Demand by Product
        • Table Consumer Products Pouch Demand by Product Type, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
      • Demand by Application
        • Table Consumer Products Pouch Demand by Application, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
      • Lawn & Garden Products
      • Soap & Cleaning Products
      • Wipes
      • Personal Care (Cosmetics & Toiletries)
      • Other Consumer Products
    • Pet Food & Treats
      • Table Pet Food & Treat Pouch Demand by Product Type, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
    • Industrial & Other Nonfood Markets
      • Table Industrial & Other Nonfood Pouch Demand by Product Type, 2014, 2019, 2024, 2029, &2034 (million dollars & million units)
  • Industry Structure
    • Key Findings & Industry Composition
      • Table US Merchant Pouch Sales by Company, 2024 (million dollars)
    • Merchant vs. Captive Production
      • Table Pouch Demand by Producer Type, 2014, 2019, 2024, 2029, &2034 (million dollars)
    • Market Share
      • Table Figure 10-1. US Merchant Pouch Market Share by Company, 2024 (billion dollars)
      • Table Figure 10-2. US Merchant Pouch Market: Leading Supplier, 2024
      • Table Figure 10-3. US Merchant Pouch Market: Second Leading Supplier, 2024
      • Table Figure 10-4. US Merchant Pouch Market: Third Leading Supplier, 2024
      • Table Figure 10-5. US Merchant Pouch Market: Co-Fourth Leading Supplier, 2024
      • Table Figure 10-6. US Merchant Pouch Market: Co-Fourth Leading Supplier, 2024
    • Mergers & Acquisitions
      • Table Selected Mergers & Acquisitions
    • List of Industry Participants
      • Table Selected Industry Participants
  • Appendix
    • Report Details
      • Table Relevant HS Codes
      • Table Relevant Industry Codes
    • Definitions
    • Abbreviations
      • Table Abbreviations Used in This Study
    • Freedonia Methodology
    • Study-Specific Methodology
    • Data Changes from Previous Version
    • Sources
    • Associations & Agencies
    • Related Studies & Reports
    • Macroeconomic Assumptions
      • Economic Environment
        • Table Macroeconomic Indicators, 2014, 2019, 2024, 2029, &2034 (billion 2017 dollars)
      • Demographic Trends
        • Table Population & Households, 2014, 2019, 2024, 2029, &2034 (million persons)
      • Consumer Spending
        • Table Personal Consumption Expenditures, 2014, 2019, 2024, 2029, &2034 (billion 2017 dollars)

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