Outdoor Living Products 2019
US demand for outdoor living products is forecast to increase 3.5% to $25.0 billion in 2019. Growing demand for indoor-type amenities – such as upholstered furniture, cooking and refrigeration appliances, light fixtures, and heating elements – for installation on patios and decks will drive gains. Consumers will also increasingly upgrade power lawn and garden equipment to more efficient, easier-to-use products, such as cordless electric lawn mowers and edgers.
This report covers outdoor living products by Application and Product Type, along with discussion of key consumer trends and strategies by retail sales channel for 2019. Data are given in dollar value at the manufacturers’ level.
Lawn and yard maintenance products covered in the study include:
Lawn mowers
Lawn care consumables
Trimmers & edgers
Other equipment, parts, & attachments
Outdoor cooking & entertaining products include:
Grills & accessories
Outdoor furniture
Outdoor kitchen equipment
Outdoor storage
Patio heating products
Gardening products covered in the study are:
Bird & wildlife products
Garden consumables
Hand tools
Pots & planters
Power gardening equipment
Watering products
Wheeled implements
Outdoor design & landscape materials include:
Hardscaping
Outdoor lighting
Outdoor structures
Water features
Scope of the Report
This report covers the scope, size, and growth of the US outdoor living products market, including key trends in application and product segmentation. Demand data and forecasts are provided for 2018, 2019, and 2023 in dollar value. Also included is an analysis of key consumer trends and retail sales channel strategies.
- EXECUTIVE SUMMARY
- Table Figure 1-1 | US Outdoor Living Products Market – 2019 Outlook
- MARKET SIZE & CONSUMER TRENDS
- Market Size & Forecast
- Table Outdoor Living Products Demand by Application, 2018 – 2023
- Table Figure 2-1 | Outdoor Living Product Expenditures Per Existing House, 2006 – 2023
- Growth Comparison by Product
- Table Annual Value Demand Growth Comparison by Product Type, 2018 – 2019
- Home Ownership & Property Size Trends
- Home Ownership: Historical Trends
- Table Total Home Ownership & Rental Rates in the US, 2010 – 2018
- Home Ownership: Age Groups
- Table Total Home Ownership & Rental Rates in the US by Age, 2010 – 2018
- Household Income
- Table Home Ownership & Rental Trends in the US by Annual Household Income, 2010 – 2018
- Owned Land & Property Size
- Table Percent of Households That Own Land Around the Home by Size of Land, 2009 – 2018
- Home Ownership: Historical Trends
- Outdoor Living Trends
- Home Lawn, Garden, or Outdoor Space Usage
- Table Figure 2-2 | Presence of Lawn, Garden, or Outdoor Space at Home, 2018
- Table Figure 2-3 | Survey Results: Activities Performed in Outdoor Spaces
- Outdoor Living for Key Demographic Groups
- Table Figure 2-4 | Urban Dwellers Percent of Total US Population, 2000 – 2023
- Water Management
- Xeriscaping
- Reduced Air & Noise Pollution
- DIY Versus DIFM
- Table DIY Versus DIFM Landscaping, 2018
- Home Lawn, Garden, or Outdoor Space Usage
- Key Trends
- Electric Power Equipment
- Table Figure 2-5 | Electric Equipment Share of Power Lawn & Garden Equipment Demand, 2004 – 2023
- Environmentally Friendly
- Table Figure 2-6 | Consumer Attitudes About Environmental Responsibility, 2018
- Smart Technology
- Easy-to-Use & Low Maintenance
- Electric Power Equipment
- Local Building Codes
- Local Building Codes: Fire Hazards
- Local Building Codes: Water Drainage
- Local Building Codes: Electrical Safety
- Market Size & Forecast
- LAWN & YARD MAINTENANCE
- Top Consumer Trends for 2019
- Robotic & Smart Technology
- Electric Power Equipment
- Table Consumer Attitudes About Lawn & Garden Equipment Power Sources, 2018
- Table Figure 3-1 | Consumer Attitudes About Electric Lawn & Garden Equipment, 2018
- Environmentally Friendly Practices
- Table Figure 3-2 | Consumer Attitudes About Lawn & Garden Care, 2018
- DIFM Lawn Care Services
- Table Figure 3-3 | Residential Landscaping Services Revenues, 2007 – 2023
- Sales Outlook for Major Products
- Table Lawn & Yard Maintenance: Demand by Product, 2018 – 2023
- Table Figure 3-4 | Lawn & Yard Maintenance: Growth Forecast by Product, 2019 – 2023
- Key Opportunities
- Cordless Electric Equipment
- Table Figure 3-5 | Cordless Electric Lawn & Yard Maintenance Equipment: 2019 Sales Growth Outlook
- Table Figure 3-6 | Lawn & Yard Maintenance Equipment: Growth Forecast by Product & Power Source, 2018 – 2019
- Table Cordless Electric Lawn & Yard Maintenance Equipment: Selected Product Launches
- Robotic Lawn Mowers
- Table Figure 3-7 | Robotic Lawn Mowers: 2019 Sales Growth Outlook
- Table Robotic Lawn Mowers: Selected Product Launches
- Self-Propelled Walk-Behind Lawn Mowers
- Table Figure 3-8 | Self-Propelled Walk-Behind Lawn Mowers: 2019 Sales & Growth Outlook
- Table Self-Propelled Walk-Behind Lawn Mowers: Selected Product Launches
- Zero-Turn Radius Riding Lawn Mowers
- Table Figure 3-9 | Zero-Turn Radius Riding Lawn Mowers: 2019 Sales & Growth Outlook
- Cordless Electric Equipment
- Top Consumer Trends for 2019
- OUTDOOR COOKING & ENTERTAINING
- Top Consumer Trends for 2019
- Indoor-Type Amenities
- Table Figure 4-1 | Consumer Interest in Outdoor Cooking & Entertaining by Age Group, 2018
- Impressive, Luxury Features
- Table Figure 4-2 | Consumer Attitudes Toward Outdoor Kitchens by Age Group, 2018
- High-Tech, Smart Technologies
- Space for Daily Use & Food Preparation
- Table Number of Grills Owned & Grill Type Primarily Used, 2017
- Indoor-Type Amenities
- Sales Outlook for Major Products
- Table Outdoor Cooking & Entertaining: Demand by Product, 2018 – 2023
- Table Figure 4-3 | Outdoor Cooking & Entertaining Products: Growth Forecast by Product, 2019 – 2023
- Key Opportunities
- Outdoor Furniture
- Table Figure 4-4 | Outdoor Furniture: 2019 Sales Growth Outlook
- Table Outdoor Furniture: Selected Product Launches
- Patio Heating
- Table Figure 4-5 | Patio Heating Products: 2019 Sales Growth Outlook
- Table Patio Heating Products: Selected Product Launches
- Outdoor Refrigeration & Cooling Equipment
- Table Figure 4-6 | Outdoor Refrigeration & Cooling Equipment: 2019 Sales Growth Outlook
- Table Outdoor Refrigeration & Cooling Equipment: Selected Product Launches
- Outdoor Cocktail & Bar Centers
- Table Figure 4-7 | Outdoor Cocktail & Bar Centers: 2019 Sales Growth Outlook
- Table Outdoor Cocktail & Bar Centers: Selected Product Launches
- Outdoor Furniture
- Top Consumer Trends for 2019
- GARDENING
- Top Consumer Trends for 2019
- Gardening as a Leisure Pursuit
- Table Figure 5-1 | Consumer Attitudes About Lawn & Garden Care, 2018
- Organic & Edible Gardening
- Table Selected Demographics of Households That Bought Vegetable Seeds/Plants in the Last 12 Months & Eat Produce, Fruits, & Vegetables, 2018
- Rainscaping, Container, & Other Adaptive Gardening
- Table Types of Adaptive Gardening & Products to See Increased Use
- Hydroponics
- Smart & Automated Equipment
- Gardening as a Leisure Pursuit
- Sales Outlook for Major Products
- Table Gardening: Demand by Product, 2018 – 2023
- Table Figure 5-2 | Gardening: Growth Forecast by Product, 2019 – 2023
- Key Opportunities
- Pots & Planters
- Table Figure 5-3 | Pots & Planters: 2019 Sales Growth Outlook
- Table Pots & Planters: Selected Product Launches
- Next Generation Lightweight Hoses
- Table Figure 5-4 | Next Generation Lightweight Hoses: 2019 Sales Growth Outlook
- Table Next Generation Lightweight Hoses: Selected Product Launches
- Organic Garden Consumables
- Table Figure 5-5 | Organic Garden Consumables: 2019 Sales Growth Outlook
- Table Organic Garden Consumables: Selected Product Launches
- Cordless Electric Gardening Equipment
- Table Figure 5-6 | Cordless Electric Gardening Equipment: 2019 Sales Growth Outlook
- Table Cordless Electric Gardening Equipment: Selected Product Launches
- Garden Robots
- Table Figure 5-7 | Garden Robots: 2019 Sales Growth Outlook
- Pots & Planters
- Top Consumer Trends for 2019
- OUTDOOR DESIGN & LANDSCAPE MATERIALS
- Top Consumer Trends for 2019
- Stylish Outdoor Spaces as an Extension of the Indoors
- Functional Recreational Space
- Table Figure 6-1 | Key Design & Landscaping Features for Functional Outdoor Spaces
- Low Maintenance Backyards
- Environmentally Friendly Materials
- Sales Outlook for Major Products
- Table Outdoor Design & Landscape Materials: Demand by Product, 2018 – 2023
- Table Figure 6-2 | Outdoor Design & Landscape Materials: Growth Forecast by Product, 2019 – 2023
- Key Opportunities
- Concrete Pavers
- Table Figure 6-3 | Concrete Pavers: 2019 Sales Growth Outlook
- Table Concrete Pavers: Selected Product Launches
- Hobby Greenhouses
- Table Figure 6-4 | Hobby Greenhouses: 2019 Sales Growth Outlook
- Low-Voltage Lighting
- Table Figure 6-5 | Outdoor Low-Voltage Lighting: 2019 Sales Growth Outlook
- Table Outdoor Low-Voltage Lighting: Selected Product Launches
- Concrete Pavers
- Top Consumer Trends for 2019
- MAJOR SALES CHANNELS
- Key Distribution Outlets for Outdoor Living Products
- Table Figure 7-1 | Key Consumer Resources for Exterior Remodeling Projects, 2018
- Home Centers
- Table Figure 7-2 | Home Centers: Sales Strategies for 2019
- E-Commerce
- Table Figure 7-3 | E-Commerce Retailers: Sales Strategies for 2019
- Hardware & Other Specialty Stores
- Table Figure 7-4 | Hardware & Other Specialty Stores: Sales Strategies for 2019
- Mass Merchandisers & Wholesale Clubs
- Table Figure 7-5 | Mass Merchandisers: Sales Strategies for 2019
- Contractors
- Table Advantages of Indoor & Outdoor Contractors in Outdoor Living Area & Kitchen Construction
- Key Distribution Outlets for Outdoor Living Products
- APPENDIX
- Scope
- Table Study Scope: Lawn & Yard Maintenance Products
- Table Study Scope: Outdoor Cooking & Entertaining Products
- Table Study Scope: Gardening Products
- Table Study Scope: Outdoor Design & Landscape Materials
- Table Relevant Industry Codes
- Definitions
- Abbreviations
- Table Abbreviations & Acronyms Used in Study
- Freedonia Methodology
- Study-Specific Methodology
- Sources
- Associations & Agencies
- Related Studies & Reports
- Macroeconomic Assumptions
- Economic Environment
- Table Macroeconomic Indicators, 2008 – 2023
- Table Figure 8-1 | Annual Growth in Real GDP, 2000 – 2018, Compared to 1980 – 2005 Average
- Demographic Trends
- Table Population & Households, 2008 – 2023
- Table Figure 8-2 | Annual Population Growth, 2003 – 2018
- Consumer Spending
- Table Personal Consumption Expenditures, 2008 – 2023
- Residential Building Construction
- Table Residential Building Construction Expenditures, 2008 – 2023
- Economic Environment
- Scope
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