US Lawn Care Consumer Insights
Participation in consumer lawn care can vary greatly throughout the US and is influenced by factors such as location, income level, and work arrangements. Recently, the shift towards remote work has reshaped how many Americans engage with their outdoor spaces. Those working from home find themselves with extra time and opportunity to tend to their lawns, resulting in an increase in lawn maintenance activities.
Lawn Care Consumer Insights examines trends in the US regarding lawn care activity. Survey data display historical trends and consumer sentiment back to 2011, including examination of the pandemic-era for 2020-2022 and the return to “normal” along with the impacts of the recent inflation-driven economy into 2024. Survey responses in this study reveal consumer trends in lawn care, including doing lawn care, hiring a service, buying consumables, and owning lawn care equipment. Additionally, consumer insights into home ownership and work-from-home trends as well as changes in wellbeing that could affect ability to or interest in doing their own lawn care. Consumer opinions on the topics above are analyzed by gender, age group, region, household income, and homeownership status.
- Introduction
- Homeownership & Rental
- Historical Trends
- Table US Homeownership & Rental Rates, 2013 – 2023
- Homeownership vs. Rental Rates: Age Groups
- Table Homeownership & Rentals in the US by Age Group, 2013 – 2023
- Homeownership vs. Rental Rates: Annual Household Incomes
- Table US Homeownership & Rental Rates by Household Income Bracket, 2023
- Owned Land & Property Size
- Table Lot Size Owned: Urban vs. Rural Settings & US Regions, 2023
- Relocation Trends
- Table "Have You Changed Where You Live in the Past 12 Months?", 2021 – 2024
- Table "Have You Changed Where You Live in the Past 12 Months?" by Urban vs. Rural Setting, US Region, Type of Housing, &Age Group, 2024
- Historical Trends
- Recent Historical Trends
- Mental & Physical Health Effects
- Negative Effects Reported in 2023
- Table Figure 3-1.Current Feelings on Mental and Physical Symptoms Compared to "Normal" or Preferred Level, 2023
- Continuing Mental & Physical Health Effects
- Table "Please rate how you currently feel in these areas, compared to your "normal" or preferred levels": Loneliness, Anxiety, Tiredness, &Stress, 2024
- Table Please rate how you currently feel in these areas, compared to your "normal" or preferred levels": Focus & Energy Levels, 2024
- Table "Please rate how you currently feel in these areas, compared to your "normal" or preferred levels": Loneliness, Anxiety, Tiredness, &Stress, by Gender, Age Group, Work-From-Home Status, 2024
- Table Please rate how you currently feel in these areas, compared to your "normal" or preferred levels": Focus & Energy Levels, by Gender, Age Group, &Work-From-Home Status 2024
- Negative Effects Reported in 2023
- Work-From-Home Trends
- Work from Home Ability & Frequency
- Table Figure 3-2."Are You Set Up To Do Your Usual Paid Work From Home – Whether Ordinarily, Part-Time, or When Necessary?", 2024
- Table "How Much of Your Typical Week is Spent At the Following Locations?" Set Up To Do Work From Home or Not, 2024
- Table "Which of the Following Most Closely Reflect Your Typical Work Arrangement?" Set Up To Do Work From Home or Not, 2024
- Remote Work Over Time
- Table Remote Work Trends, 2016 – 2024
- Work from Home Ability & Frequency
- Mental & Physical Health Effects
- Historical Trends in Lawn Care Activity
- Engaging in Lawn Care Activity
- Table Figure 4-1. Historical Trends in Lawn Care Activity, 2011 – 2024
- Use of Lawn Maintenance Services
- Table Figure 4-2. Historical Trends in Use of Lawn Maintenance Services, 2016 – 2024
- Ownership of Lawn Care Equipment
- Table Ownership of Lawn Care Equipment, 2017 – 2024
- Purchase of Lawn Care Consumables
- Table Select Lawn Care Consumables Bought in the Last 12 Months, 2017 – 2024
- Engaging in Lawn Care Activity
- Consumer Trends & Insights
- Lawns, Gardens, &Outdoor Space
- Table "How Do You Use Your Outdoor Space?" by Rural, Suburban. &Urban Setting & Region, 2024
- Landscaping Attitudes
- Table Landscaping Attitudes by Gender & Age Group, 2024
- Table Landscaping Attitudes by Rural vs. Urban Setting & Region, 2024
- Landscaping Services Consumer Insights
- Table Consumer Insights on Select Landscaping Services Options, by Gender, Age Group, Presence of Children, Urban vs. Rural Setting, &Region, 2023
- Who Performs Lawn & Garden Work at Home?
- Table Figure 5-1. "Who Performs Lawn & Garden Maintenance At Your Home?", 2023
- Table "Who Performs Lawn & Garden Maintenance At Your Home?" by Gender, Age Group, Presence of Children, Urban vs. Rural Setting, &Region, 2023
- Consumer Attitudes about Lawn & Garden Care
- Table Lawn & Garden Consumer Attitudes by Gender, Age Group, Presence of Children, Urban vs. Rural Setting, &Region 2023
- Perceived Time Available To Do Lawn & Garden Maintenance
- Table "I Do Not Have Time To Do Lawn Maintenance" by Gender, Age Group, Presence of Children, Urban vs. Rural Setting, &Region, 2023
- Importance of Organic or Environmentally Friendly Products & Practices
- Table Consumer Insights on Sustainable Practices & Organic Lawn & Garden Products, by Gender, Age Group, Presence of Children, Urban vs. Rural Setting, &Region, 2023
- Lawn & Garden Consumable Feature Priorities
- Table Priorities of Various Features & Functions of Lawn & Garden Consumables, 2023
- Key Sources of Information About Lawn & Garden Consumables
- Table "Which Sources of Information Did You Use To Decide Which Lawn & Garden Supplies To Purchase?" by Gender & Age Group, 2023
- Lawns, Gardens, &Outdoor Space
- Demographics of Lawn Care Activity
- Lawn Care Activity & Maintenance Services: Demographic Trends
- Lawn Care Activity & Maintenance Services: Gender
- Table Lawn Care Activity & Lawn Maintenance Services by Gender, 2024
- Lawn Care Activity & Maintenance Services: Age Group
- Table Lawn Care Activity & Lawn Maintenance Services by Age Group, 2024
- Lawn Care Activity & Maintenance Services: Region
- Table Lawn Care Activity & Lawn Maintenance Services by Region, 2024
- Lawn Care Activity & Maintenance Services: Homeownership
- Table Lawn Care Activity & Lawn Maintenance Services by Homeownership, 2024
- Lawn Care Activity & Maintenance Services: Household Income
- Table Lawn Care Activity & Lawn Maintenance Services by Household Income Bracket, 2024
- Lawn Care Activity & Maintenance Services: Gender
- Lawn Care Equipment Ownership: Demographic Trends
- Lawn Care Equipment Ownership: Gender
- Table Lawn Care Equipment Ownership by Gender, 2024
- Lawn Care Equipment Ownership: Age Group
- Table Lawn Care Equipment Ownership by Age Group, 2024
- Lawn Care Equipment Ownership: Region
- Table Lawn Care Equipment Ownership by Region, 2024
- Lawn Care Equipment Ownership: Homeownership
- Table Lawn Care Equipment Ownership by Homeownership, 2024
- Lawn Care Equipment Ownership: Household Income
- Table Lawn Care Equipment Ownership by Household Income Bracket, 2024
- Lawn Care Equipment Ownership: Gender
- Purchase of Lawn Care Consumables: Demographic Trends
- Purchase of Lawn Care Consumables: Gender
- Table Select Lawn Care Consumables Bought in the Last 12 Months by Gender, 2024
- Purchase of Lawn Care Consumables: Age Group
- Table Select Lawn Care Consumables Bought in the Last 12 Months by Age Group, 2024
- Purchase of Lawn Care Consumables: Region
- Table Select Lawn Care Consumables Bought in the Last 12 Months by Region, 2024
- Purchase of Lawn Care Consumables: Homeownership
- Table Select Lawn Care Consumables Bought in the Last 12 Months by Homeownership, 2024
- Purchase of Lawn Care Consumables: Household Income
- Table Select Lawn Care Consumables Bought in the Last 12 Months by Household Income Bracket, 2024
- Purchase of Lawn Care Consumables: Gender
- Lawn Care Activity & Maintenance Services: Demographic Trends
- Appendix
- Related Studies & Reports
- Macroeconomic Assumptions
- Economic Environment
- Table Macroeconomic Indicators, 2013, 2018, 2023, &2028
- Demographic Trends
- Table Population & Households, 2013, 2018, 2023, &2028
- Housing Stock
- Table Housing Stock by Type, 2013, 2018, 2023, &2028
- Economic Environment
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