US Beverage Packaging Consumer Insights

Best Price Guarantee	Length	Publisher	Published Date	SKU
from $1,495	61 Pages	Freedonia Group	January, 2023	FG17627090

Attention: There is an updated edition available for this report.

Best Price Guarantee
Price	from $1,495
Length	61 Pages
Publisher	Freedonia Group
Published Date	January, 2023
SKU	FG17627090

US Beverage Packaging Consumer Insights

Consumer beverage shopping habits are evolving, most notably via online shopping, but also affected by work-from-home habits, on-the-go patterns, and sustainability preferences. Therefore, an analysis of consumer trends can give insight to ways in which packaging can present opportunities, through additional sales, marketing initiatives, and product innovations.

This report contains analysis and data-driven discussions relating to beverage packaging, including a look at COVID-19 pandemic era health and shopping trends, sustainability views, and beverage shopping habits, behaviors, and attitudes.

This report includes analysis, data, trends, and customized cross tabs using two survey resources:

data from The Freedonia Group’s proprietary national online survey conducted in April-May 2020, August 2020, November-December 2020, February-March 2021, June 2021, August-September 2021, October-November 2021, November-December 2021, February 2022, May 2022. August 2022, and November 2022
data from syndicated national consumer survey results from MRI-Simmons Spring 2022 Report

This study examines consumer insights and trends in the US regarding beverage packaging. Survey data display historical trends and consumer sentiment with pandemic-era highlights for 2020-2022. Beverage retail sales are also presented, with an analytical overview, historical data from 2015 and forecasts through 2026. Survey responses in this study reveal consumer trends in beverage packaging, including sustainability views, beverage packaging priorities, and preferences by beverage packaging type, materials, and size. Additionally, consumer insights are analyzed for online shopping habits and work-from-home trends as well as pandemic-related concerns and changes in wellbeing that could affect interest in different types of beverages or beverages packaged in different forms. Consumer opinions on the topics above are analyzed by gender, age group, presence of minor children at home, urban/suburban/rural location, and household income.

Introduction
Beverage Industry Overview
- Total Beverage Sales Will Continue to Rise in 2022
- Food & Beverage Sales Shift Back to Food Retail During Pandemic
- Retail Beverage Sales: Historical Trends (2015-2021)
  - Table Growth Rates of Retail Dollar Sales of Selected Food Categories, 2015 - 2020, 2019 - 2020, &2020 - 2021
  - Table US Retail Dollar Sales by Top Beverage Categories, 2019 - 2021
- Retail Beverage Sales: Forecast to 2026
  - Table Retail Sales by Top Beverage Categories, 2016 & 2021 - 2026
COVID-19 Trends
- Concerns about COVID-19 Exposure Remain
  - Most Still Consider the Pandemic a Health Threat
    - Table Coronavirus Health Concerns: "I am concerned about the…", 2020 - 2022
    - Table Figure 3-1.COVID-19 Statistics, March 2020 - December 2022
  - Concerns about COVID-19 Variants
    - Table Figure 3-2. Concerns about the Delta/Omicron Variant & Future Variants of COVID-19, 2021 - 2022
  - Rising Prices During the Pandemic
    - Table Consumer Concerns about Rising Food & Beverage Prices, 2021 - 2022
- Negative Personal Effects of the Pandemic
  - Negative Effects Reported in 2020 & 2021
    - Table Coronavirus Concerns: "The coronavirus has negatively affected my…", 2020 - 2021
  - Continuing Mental & Physical Health Effects
    - Table Changes in Mental & Physical Symptoms During the Pandemic, 2022
- Boosted Online Grocery Shopping Activity Continuing in 2022
  - Activity Spiked in 2020 During the Early Part of the Pandemic
    - Table Coronavirus Food Purchase Habits: "Because of the coronavirus, I am…", 2020 - 2021
  - Many Have Continued Ordering More Groceries Online in 2021 & 2022
    - Table Figure 3-3. Grocery Ordering Habits Continue to Be Affected by the Pandemic, 2021 - 2022
- Work-From-Home Trends
  - Table "Are You Set Up to Do Your Usual Paid Work From Home - Whether Ordinarily, Part-Time, or When Necessary?" by Gender, Age Group, Income Bracket, &Presence of Children at Home, 2021 - 2022
- Beverage Shopping Habits
  - Nonalcoholic Beverages
    - Table "Because of the Pandemic, I'm Buying More…" for Nonalcoholic Beverages, by Gender, Age Group, &Presence of Children at Home, 2021
  - Alcoholic Beverages
    - Table "Because of the Pandemic, I'm Buying More…" for Alcoholic Beverages, by Gender, Age Group, &Presence of Children at Home, 2021
  - Single-Servings vs. Multi-Servings
    - Table "Because of the Pandemic, I'm Buying More…" for Serving Sizes, by Gender, Age Group, &Presence of Children at Home, 2021
Sustainability Insights
- Eco-Friendly: Preferred Packaging Characteristic
  - Table Packaging Features: Consumer Opinions on Eco-Friendly Packaging by Gender & Age Group, 2022
  - Table Packaging Features: Consumer Opinions on the Priority of Eco-Friendly Packaging Features, 2022
- Sustainable Beverage Packaging Buying Habits
  - Table Sustainable Packaging Buying Habits, by Gender, Age Group, Presence of Children at Home, &Urban vs. Rural Setting, 2021
- Recycling Attitudes & Environmental Responsibility
  - Table Consumer Insights: Attitudes on Environment & Responsibility by Gender & Age Group, 2022
  - Table Consumer Insights: Attitudes on Recycling & Waste by Gender & Age Group, 2022
- Recycling Skepticism
  - Table Recycling Skepticism, by Gender, Age Group, Presence of Children at Home, &Urban vs. Rural Setting, 2021
- Sustainability Views by Material
  - Table Consumer Insights: Sustainability Views by Material, 2022
- Concern About Chemicals in Packaging
  - Table "I Am Concerned About Chemicals From Packaging Leaching Into My Beverages" by Gender, Age Group, Presence of Children at Home, &Urban vs. Rural Setting, 2021
Beverage Packaging Insights
- Importance of Packaging
  - Table "Packaging Is an Important Factor to Me When Making My Grocery Shopping Choices" by Gender & Age Group, 2022
- Protection: Preferred Packaging Characteristic
  - Table Packaging Features: Consumer Opinion on Protection Offered by Rigid vs. Flexible Packaging: by Gender & Age Group, 2022
- Beverage Packaging Priorities
  - Sustainability of Materials
    - Table Priority of Sustainability Features in Beverage Packaging, 2021
  - Packaging Design
    - Table Priority of Packaging Design Features in Beverage Packaging, 2021
  - Size of Packaging
    - Table Priority of Packaging Sizes in Beverage Packaging, 2021
- Ready-To-Drink Beverage Purchasing By Packaging Type
  - Nonalcoholic Beverages
    - Table Nonalcoholic Ready-To-Drink Beverage Purchases by Packaging Type, 2021
  - Alcoholic Beverages
    - Table Alcoholic Ready-To-Drink Beverage Purchases by Packaging Type, 2021
- Ready-To-Drink Beverage Purchasing By Size of Packaging
  - Nonalcoholic Beverages
    - Table Nonalcoholic Ready-To-Drink Beverage Purchases by Packaging Size, 2021
  - Alcoholic Beverages
    - Table Alcoholic Ready-To-Drink Beverage Purchases by Packaging Size, 2021
More Detailed Packaging Industry Coverage Available