Tea: United States
This report forecasts US tea retail sales in ounces and nominal US dollars for 2024-2028. Total retail sales by value are segmented and forecasted for 2028 by product in terms of: canned/bottled ready-to-drink (RTD), refrigerated RTD, bags/loose tea, and instant mixes.
To illustrate historical trends, total tea retail sales in volume and value terms are provided for 2018-2023; the various segments by value are provided for 2016 and 2019-2023.
This report focuses on the market for packaged tea products sold to consumers in the US via retail channels. All retail distribution channels are covered, including supermarkets and grocery stores, mass merchandisers and supercenters, warehouse clubs, specialty food stores, health/natural food stores, convenience stores, drugstores, dollar stores, vending machines, and direct sales channels like online and mail order. Alcoholic beverages are excluded from this report.
A full outline of report items by page is available in the Table of Contents.
Related NAICS Codes:
- 311920 Coffee and Tea Mfg
- 424490 Other Grocery and Related Products Merchant Wholesalers
- HIGHLIGHTS
- MARKET SIZE
- Category & Segment Sales
- CONSUMER INSIGHTS
- Tea Bags Still Most Popular Despite Declines
- Tea Drinkers Overwhelmingly Prefer Caffeinated
- Regular Size Bags Overwhelmingly Preferred Format
- Herbal Tea Consumption Increases Over Last Three Years
- Most Hot Tea Drinkers Drink 2 or Fewer Cups Daily
- Flavored RTD Iced Tea Overwhelmingly Preferred
- Most Consume 1-2 RTD Teas Weekly; Relatively High Percentage Drink 9+
- KEY OPPORTUNITIES
- Healthier+
- Ignite the Senses
- Hard Teas
- CBD-Infused
- ABOUT THIS REPORT
- Scope
- Sources
- Industry Codes
- Resources
- LIST OF TABLES & FIGURES
- Figure 1 | Key Trends in US Tea Retail Sales, 2023 - 2028
- Figure 2 | US Tea Retail Sales by Product; 2016, 2019 - 2023, 2028 (US$ bil)
- Table 1 | US Tea Retail Sales by Product; 2016, 2019 - 2023, 2028 (US$ mil)
- Table 2 | US Tea Retail Sales by Value & Volume, 2018 - 2028
- Figure 3 | US Tea Retail Sales by Product; 2016, 2019 - 2023, 2028 (% of value)
- Table 3 | Consumption Rates for Tea, 2013 - 2023 (% of households)
- Table 4 | Type of Tea Drunk in Last 6 Months, 2013 - 2023 (% of households that drink tea bags/packages)
- Table 5 | Form of Tea Drunk in Last 6 Months, 2013 - 2023 (% of households that drink tea bags/packages)
- Table 6 | Flavor of Tea Drunk in Last 6 Months, 2013 - 2023 (% of households that drink tea bags/packages)
- Table 7 | Cups of Tea Drunk on Average Day, 2013 - 2023 (% of households that drink tea bags/packages)
- Table 8 | Type of RTD Iced Tea/Kombucha Drunk Most Often, 2013 - 2023 (% of adults that drink RTD iced tea/kombucha)
- Table 9 | Drinks/Glasses of RTD Tea/Kombucha Drunk by Household in Last 7 Days, 2013 - 2023 (% of households that drink RTD tea/kombucha)
- Table 10 | NAICS & SIC Codes Related to Tea
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