Meat & Poultry Retail: United States

Meat & Poultry Retail: United States

This report forecasts total US meat and poultry retail sales in pounds and nominal US dollars for 2024-2028. Total retail sales by value are segmented and forecasted for 2028 by product in terms of: fresh case meat, refrigerated meat, breakfast meats, lunch meats, frozen meat, fresh case poultry, and frozen and refrigerated poultry.

To illustrate historical trends, total meat and poultry retail sales in volume and value terms are provided for 2018-2023; the various segments by value are provided for 2016, 2019, 2020, 2021, 2022, and 2023.

This report focuses on the market for selected packaged meat and poultry products sold to consumers in the US through retail channels. All retail distribution channels are covered, including supermarkets and grocery stores, mass merchandisers and supercenters, warehouse clubs, specialty food stores, health/natural food stores, convenience stores, drugstores, dollar stores, and direct sales channels such as online and mail order.

A full outline of report items by page is available in the Table of Contents.

Related NAICS Codes:

  • 311412 Frozen Specialty Food Mfg
  • 311612 Meat Processed from Carcasses
  • 311615 Poultry Processing
  • 311991 Perishable Prepared Food Mfg
  • 424420 Packaged Frozen Food Merchant Wholesalers
  • 424470 Meat and Meat Product Merchant Wholesalers
  • 445110 Supermarkets and Other Grocery (except Convenience) Stores
  • 445210 Meat Markets


HIGHLIGHTS
MARKET SIZE
Category & Segment Sales
CONSUMER INSIGHTS
Poultry Preferred Over Meat but Gap Shrinking
Consumers Overwhelmingly Prefer Fresh Over Frozen
Bacon & Sausage Struggle to Hold Pandemic Gains
KEY OPPORTUNITIES
Restaurant/Chef Quality at Home
Ignite the Senses
Plant-Based Alternatives
Blends
Cultivated Meat Facing Challenges
Other Alternatives
Responsible NPD
ABOUT THIS REPORT
Scope
Sources
Industry Codes
Resources
LIST OF TABLES & FIGURES
Figure 1 | Key Trends in US Meat & Poultry Retail Sales, 2023 - 2028
Figure 2 | US Meat & Poultry Retail Sales by Product, 2016 - 2028 (US$ bil)
Table 1 | US Meat & Poultry Retail Sales by Product; 2016, 2019 - 2023, 2028 (US$ mil)
Table 2 | US Meat & Poultry Retail Value & Volume Sales, 2018 - 2028
Figure 3 | US Meat & Poultry Retail Sales by Product; 2016, 2019 - 2023, 2028 (% of value)
Table 3 | US Consumption Rates for Meat & Poultry, 2013 - 2023 (% of hshlds)
Table 4 | US Consumption Rates for Fresh vs. Frozen, 2013 - 2023 (% of hshlds that eat meat or poultry)
Table 5 | US Consumption Rates for Selected Processed Meats & Poultry, 2013 - 2023 (% of hshlds)
Table 6 | NAICS & SIC Codes Related to Meat & Poultry Retail

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