Buy Now, Pay Later: United States

Buy Now, Pay Later: United States

This report forecasts from 2024 to 2028 the US Buy Now, Pay Later (BNPL) market in nominal US dollars. The total market is also provided for 2023.

BNPL installment loans were designed as no-interest or low-interest options for consumers to pay for purchases in four equal payments over six weeks. In their original iteration, they were short term loans for small dollar purchases. Originally called point of sale (POS) installment loans, BNPL has become the standard term as the category has evolved and expanded with additional no-interest/low-interest payment products.

A full outline of report items by page is available in the Table of Contents.

Related NAICS Codes:

  • 522110 Commercial Banking
  • 522120 Savings Institutions
  • 522190 Other Depository Credit Intermediation
  • 522210 Credit Card Issuing
  • 522220 Sales Financing
  • 522292 Real Estate Credit
  • 522293 International Trade Financing
  • 522294 Secondary Market Financing
  • 522298 All Other Nondepository Credit Intermediation
  • 522320 Financial Transactions Processing, Reserve, and Clearinghouse Activities
  • 541990 All Other Professional, Scientific, and Technical Services


HIGHLIGHTS
MARKET OVERVIEW
Scope
Market Size
The US BNPL Customer
The US BNPL Financing Merchant
International Market Dynamics
Trends & Opportunities
INDUSTRY STRUCTURE
US Dynamics: Traditional Players
US Dynamics: Fintechs
ABOUT THIS REPORT
Scope
Sources
Industry Codes
Resources
LIST OF TABLES & FIGURES
Figure 1 | US Buy Now, Pay Later Market, 2023 – 2028 (US$ bil)
Table 1 | US Buy Now, Pay Later Market, 2023 – 2028 (US$ bil)
Table 2 | Revolving Consumer Credit Outstanding, 2020 – Q2 2024 (US$ bil & % change)
Table 3 | Fintech Volumes, Lead Products, & Repayment Methods, Calendar Year 2022 & 2023 (volumes in US$ bil)
Table 4 | NAICS & SIC Codes Related to the Buy Now, Pay Later Market

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