Self-service BI Market Size, Share, Growth and Global Industry Analysis By Type & Application, Regional Insights and Forecast to 2024-2032

Self-service BI Market Size, Share, Growth and Global Industry Analysis By Type & Application, Regional Insights and Forecast to 2024-2032

Growth Factors of Self-service BI Market

The global self-service BI market size was valued at USD 5.71 billion in 2023 and is projected to grow from USD 6.73 billion in 2024 to USD 27.32 billion by 2032, exhibiting a CAGR of 19.1% during the forecast period of 2024-2032.

The COVID-19 pandemic has also benefited the self-service BI market as companies try to install self-service BI products to address the issue. The pandemic has seen a shift in business today, with more focus on data decision-making, working from home, and a competitive edge on agile operations that impact self-service BI market growth.

Some of the factors that drive the self-service BI market include. There is a growing trend for decision-making in the business world based on information generated through self-service BI tools, factors associated with increasing demand for flexibility and responsiveness in business.

Various factors, such as an emerging data analysis trend, determine the self-service BI market analysis. With modern business trends focusing on flexibility and reactivity, the role of analytics, which requires immediate access, has emerged as critically important. Self-service BI autonomic tools allow business users to create their information instead of waiting for IT to provide it, thus cutting time for the analysis process and impeding a global rise in self-service BI market share. This trend is rising because the demand for agility in operations is high, and quick decisions are crucial to staying ahead of the competition. Due to this, it has been seen that they need to respond to the dynamic nature of the market quickly, and the rise of self-service BI tools effectively fulfills this business need.

Comprehensive Analysis of Self-service BI Market

The self-service marketplace is segmented by deployment, wherein the self-service business intelligent market by deployment was initially described by on-premises due to data security concerns and later by the cloud segment. However, cloud-based solutions are expected to grow fast as they give easy access to updated features and allow for built-in software integration. The market is also categorized according to enterprise type. The category with the maximum share is large enterprises because of their excellent IT spending capability and to stay relevant and competitive. Even small and medium enterprises are embracing BI tools, especially the ones that are easy to use and enable non-technical users to access analysis reports quickly. For that, the market is divided by industry, and healthcare is predicted to expand at a fast pace because of the growing demand for effective decision-making and data-processing techniques in the sphere.

The North American region led the medical devices market by benefitting a size of USD 1.97 billion in 2023 due to the growing need better to understand the market conditions in a fast-changing environment, pushing organizations to pursue the digitalization of their business processes and implementing self-service BI tools.

The leading players in the self-service BI market significantly influence its growth trajectory and set industry standards. These key players, including Microsoft Corporation (U.S.), Oracle Corporation (U.S.), IBM Corporation (U.S.), SAP SE (Germany), ThoughtSpot Inc. (U.S.), Zoho Corporation (U.S.), Qlik Technologies, Inc. (U.S.), Microstrategy, Inc. (U.S.), Tableau Software (Salesforce, Inc.) (U.S.), and Domo, Inc. (U.S.), contribute to a competitive landscape, driving innovation and market advancement in the self-service BI space.

In June 2023, ThoughtSpot Inc. acquired the most popular BI platform, Mode Analytics, to boost the power of data teams and the entire ecosystem with powerful features. As for the described combination of the companies, the latter will be able to provide users with comprehensive self-service analytics solutions with the speed and agility needed for various cases.

Segmentation Table

ATTRIBUTE DETAILS

Study Period 2019-2032

Base Year 2023

Estimated Year 2024

Forecast Period 2024-2032

Historical Period 2019-2022

Growth Rate CAGR of 19.1% from 2024 to 2032

Unit Value (USD Billion)

Segmentation By Deployment

Cloud

On-premises

By Enterprise Type

Large Enterprises

Small and Medium Enterprises

By Industry

BFSI

- Risk and Compliance Management

- Fraud, and Security Management

- Others

Retail & E-commerce

- Inventory Management

- Sales & Marketing Management

- Supply chain & Procurement Management

- Others

Manufacturing

- Supply chain & Procurement Management

- Operations Management

- Others

IT & Telecom

- Sales & Marketing Management

- Risk and Compliance Management

- Others

Healthcare & Life Science

- Insight-driven Diagnosis

- Inventory Management

- Others

Energy & Utility

Transportation

Others (Media & Entertainment, etc.)

By Region

North America (By Deployment, By Enterprise Type, By Industry, and By Country)

- U.S. (By Industry)

- Canada (By Industry)

- Mexico (By Industry)

South America (By Deployment, By Enterprise Type, By Industry, and By Country)

- Brazil (By Industry)

- Argentina (By Industry)

- Rest of South America

Europe (By Deployment, By Enterprise Type, By Industry, and By Country)

- U.K. (By Industry)

- Germany (By Industry)

- France (By Industry)

- Italy (By Industry)

- Spain (By Industry)

- Russia (By Industry)

- Benelux (By Industry)

- Nordics (By Industry)

- Rest of Europe

Middle East and Africa (By Deployment, By Enterprise Type, By Industry, and By Country)

- Turkey (By Industry)

- Israel (By Industry)

- GCC (By Industry)

- North Africa (By Industry)

- South Africa (By Industry)

- Rest of MEA

Asia Pacific (By Deployment, By Enterprise Type, By Industry, and By Country)

- China (By Industry)

- Japan (By Industry)

- India (By Industry)

- South Korea (By Industry)

- ASEAN (By Industry)

- Oceania (By Industry)

- Rest of Asia Pacific


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