Plant-based Bars Market Size, Share, Growth and Global Industry Analysis By Type & Application, Regional Insights and Forecast to 2024-2032
Growth Factors of Plant-based Bars Market
The plant-based bars market size was valued at USD 7.55 billion in 2023, and the market is now projected to grow from USD 8.05 billion in 2024 to USD 14.31 billion by 2032, exhibiting a CAGR of 8.57% during the forecast period of 2024-2032.
The COVID-19 pandemic has significantly impacted international nutritional patterns, with production operations halting due to supply disruptions and social distancing rules. However, growing fitness worries have led to a surge in call for low-fat, excessive-dietary cost products like cereal bars and protein bars. The U.S. Retail sales of plant-based totally ingredients extended via 6.2% in 2021, with plant-based totally snack bars producing round USD 174 million in earnings. Manufacturers are also increasing their product portfolio with innovative launches and collaborations.
The trend in the direction of more healthy merchandise is driven with the aid of innovation, sustainability, and food safety issues. E-trade channels like Amazon and Big Basket are attracting purchasers to plant-based totally ingredients due to their health benefits. The international plant-based bars market growth is fueling, with e-commerce platforms like Shelfs and Vejji gaining popularity. Retail Times Newspaper reviews a 150% increase in vegan sales on intelligent B2B marketplaces like Shelfs and Vejji.
The growing trend closer to healthier life and governmental initiatives has led to the improvement of eco-friendly, healthier alternatives to animal-based totally products. Consumers are seeking plant-centric diets, concerned about animal welfare and weather change, and this has fueled the worldwide vegan food market. In 2020, 36% of adults accompanied a flexitarian food regimen, while 5% and 3% chose vegetarian and vegan diets. Food provider operators and producers are running to offer super vegan options, with pinnacle marketplace gamers like Nestle and Kellogg increasing their product portfolios.
Comprehensive Analysis of Plant-based Bars Market
The global vegan protein bars market is segmented into cereal/granola bars, protein bars, power bars/meal alternative bars, and fruit and nut bars. Protein-enriched bars, containing whole meals elements like oats and seeds, have visible the best growth in consumption patterns. Cereal/granola bars are popular as a transportable, nutrient-balanced snack. The market is split into supermarkets/hypermarkets, uniqueness stores, comfort stores, and online retail shops. Supermarkets/hypermarkets provide comfort, freedom of choice, reasonable costs, and bulk discounts, at the same time as specialty shops are experiencing growth due to accessibility, availability, product know-how, and efficient customer service.
The North America region lead the plant-based bars market share by benefitting a market size of USD 3.68 billion in 2023 due to North America dominates the market, valued at $3.68 billion in 2022. The popularity of plant-based protein bars and healthy snacking has led to increased demand for portable meal replacement solutions. Rising innovation and product development are likely to boost plant-based sales in the area.
Leading companies in the worldwide market are Green's Gone Wild, LLC (US), General Mills Inc. (US), 88 Acres, Love Raw (U.K.), GNC Holdings LLC (U.S.) and Raw Bite (Germany), Rise Bar (U.S.), Made Good (U.S.), Vaxa Bar (U.S.). Companies aim to extend their consumer base through collaboration and joint ventures, resulting in increased profits. The vegan bar industry is growing due to a focus on creating innovative and nutrient-rich goods.
In April 2022, SternLife, a major German manufacturer of functional foods, introduced four vegan bars at Vitafoods Europe in Geneva. This new product line is expanding to meet consumer demand for sustainable, animal-free options without artificial additives.
Segmentation Table
Attribute Details
Study Period 2019-2030
Base Year 2022
Estimated Year 2023
Forecast Period 2023-2030
Historical Period 2019-2021
Unit Value (USD Billion)
Growth Rate CAGR of 8.57% from 2023 to 2030
Segmentation By Type
Cereal/Granola Bars
Protein Bars
Energy Bars/Meal Replacement Bars
Fruit & Nut Bars
Others
By Distribution Channel
Supermarkets/Hypermarkets
Specialty Stores
Convenience Stores
Online Retail Stores
Others
By Geography
North America (By Type, Distribution Channel, and Country)
- U.S. (By Distribution Channel)
- Canada (By Distribution Channel)
- Mexico (By Distribution Channel)
Europe (By Type, Distribution Channel, and Country)
- Germany (By Distribution Channel)
- France (By Distribution Channel)
- U.K. (By Distribution Channel)
- Spain (By Distribution Channel)
- Italy (By Distribution Channel)
- Rest of Europe (By Distribution Channel)
Asia Pacific (By Type, Distribution Channel, and Country)
- China (By Distribution Channel)
- India (By Distribution Channel)
- Japan (By Distribution Channel)
- Australia (By Distribution Channel)
- Rest of Asia Pacific (By Distribution Channel)
South America (By Type, Distribution Channel, and Country)
- Brazil (By Distribution Channel)
- Argentina (By Distribution Channel)
- Rest of South America (By Distribution Channel)
Middle East and Africa (By Type, Distribution Channel, and Country)
- South Africa (By Distribution Channel)
- UAE (By Distribution Channel)
- Rest of Middle East & Africa (By Distribution Channel)
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