Mobile Payment Market Size, Share, Growth and Global Industry Analysis By Type & Application, Regional Insights and Forecast to 2024-2032
Growth Factors of Mobile Payment MarketThe mobile payment market size was valued at USD 2.98 trillion in 2023, and the market is now projected to grow from USD 3.84 trillion in 2024 to USD 27.81 trillion by 2032, exhibiting a CAGR of 28.81% during the forecast period of 2024-2032.
The pandemic has brought obviously new transaction patterns for shoppers and retailers. For instance, consumers are now conscious about the importance of avoiding cash transactions when shopping in public areas as a precaution. This has led, in turn, to a sharp increase, on the one hand, customers in the usage of contactless payment options such as, besides mobile wallets, near field communication (NFC) and quick response codes (QR codes) etc. After the pandemic, 79%, i.e., 3 out of 4 consumers globally, left no doubt as they used contactless payment methods to maintain hygiene and safety, according to the survey by MasterCard.
Many payment service providers are engaged in intense competition to capture consumer market share, leading to innovative loyalty programs and incentives. Key players like Google Pay, Alipay, and Amazon Pay are leveraging schemes to boost customer loyalty and attract new users. Google Pay, for instance, offers rewards for simple transactions, promoting mobile payment usage. Companies also provide additional benefits like cashback and savings for users who opt for mobile transactions, further encouraging loyalty. These strategies underscore the shift towards mobile-centric payment methods and the importance of customer retention in the digital payment landscape.
The AI revolution in mobile payments involves leveraging data analysis to understand consumer behavior and trends, improving user experiences. By tracking buying patterns and streamlining customer engagement, AI enhances customer value across industries. However, building long-term trust requires consistent and timely efforts, as highlighted in PWC's 2021 Consumer Survey. Utilizing AI technology effectively in digital banking can lead to higher customer satisfaction levels over time.
Comprehensive Analysis of Mobile Payment Market
The mobile payment market growth is rising at an exponential rate due to its market segmentation. This market expansion effectively provides a detailed regional assessments considering the dominant supply and demand forces that impact the industry. These segmentations are methodically segregated by types of proximity payment and remote payment. The types of proximity payment include, Google Pay/Send, Apple Pay, PayPal, Paytm and more. However, the remote payment such as Freecharge, Amazon Pay, PayZapp, and more
The Asia Pacific region lead the mobile payment market share by benefitting a market size of USD 1.33 trillion in 2023 due to adoption of digital wallets and QR code services after government’s demonetization action.
The top players in the market play a crucial role in the industry assuring market growth and setting market standards. These players include, Alipay.com Co.,Ltd, Amazon .com, Inc., Google LLC, Obopay, Boku Inc, PayPal, Inc, Visa, Inc. these market players provide a level-playing competitive landscape.
In January 2023, Alipay.com Co Ltd. has introduced QR code payment methods to facilitate cash-free transactions for Asian travelers in mainland China. This innovation aims to provide a convenient and seamless payment experience for tourists, aligning with the modern trend of digital payments in the region.
Segmentation Table
Attribute Details
Study Period 2019-2032
Base Year 2023
Estimated Year 2024
Forecast Period 2024-2032
Historical Period 2019-2022
Growth Rate CAGR of 28.1% from 2024 to 2032
Unit Value (USD trillion)
Segmentation By Payment Type
Proximity Payment
-Near Field Communication (NFC)
-Quick Response (QR) Code
Remote Payment
-Internet Payments
-Direct Operator Billing
-Digital Wallet
-SMS Payments
By Industry
Media & Entertainment
Retail and E-commerce
BFSI
Automotive
Medical & Healthcare
Transportation
Consumer Electronics
Others (Education, IT & Telecom, and Others)
By Region
North America (By Payment Type, By Industry, and By Country)
-U.S. (By Industry)
-Canada (By Industry)
Europe (By Payment Type, By Industry, and By Country)
-U.K. (By Industry)
-Germany (By Industry)
-France (By Industry)
-Spain (By Industry)
-Rest of Europe
Asia Pacific (By Payment Type, By Industry, and By Country)
-China (By Industry)
-Japan (By Industry)
-India (By Industry)
-Rest of Asia Pacific
Middle East & Africa (By Payment Type, By Industry, and By Country)
-GCC (By Industry)
-South Africa (By Industry)
-Rest of the Middle East & Africa
Latin America (By Payment Type, By Industry, and By Country)
-Brazil (By Industry)
-Mexico (By Industry)
-Argentina (By Industry)
-Rest of Latin America