Feminine Hygiene Products Market Size, Share, Growth and Global Industry Analysis By Type & Application, Regional Insights and Forecast to 2024-2032

Feminine Hygiene Products Market Size, Share, Growth and Global Industry Analysis By Type & Application, Regional Insights and Forecast to 2024-2032



Growth Factors of Feminine Hygiene Products Market

The feminine hygiene products market size was valued at USD 41.29 billion in 2023, and the market is now projected to grow from USD 43.25 billion in 2024 to USD 73.07 billion by 2032, exhibiting a CAGR of 7.78% during the forecast period of 2024-2032.

The COVID-19 pandemic created significant opportunities on the feminine hygiene products market growth as curbing coronavirus outbreak was prioritized. The financial impact of the pandemic disproportionately affected marginalized groups, doubtlessly proscribing their access to feminine hygiene products. Organizations and projects have been released to deal with this problem by providing unfastened or backed merchandise to those in need.

The feminine hygiene products market share globally has been contributed due to the rising menstrual literacy rate. Feminine hygiene products make it easier for ladies to control their blood flow while going through their menstrual cycle. Increased schooling levels, rising female personnel, and better menstrual literacy among teenage ladies are largely supporting the marketplace’s enlargement.

Furthermore, there’s been a notable trend of rising waste reduction efforts. Reusable and opportunity-inexperienced products are being promoted to reduce the burden of waste technology due to unmarried-use pads and tampons and disposable deodorizing wipes.

Comprehensive Analysis of Feminine Hygiene Products Market

The feminine hygiene products market and consumer goods industry is rising at an exponential rate due to its market segmentation. This market expansion effectively provides a detailed regional assessment considering the dominant supply and demand forces that impact the consumer goods industry. These segmentations are methodically segregated by types of products and distribution channel. The product types include, menstrual care products and cleaning & deodorizing products. However, the distribution channel is such as convenience stores, drug stores, hypermarkets/supermarkets, and others.

The Asia Pacific region is conducive to the global feminine hygiene products market, leading to a recall of USD 13.22 billion owing to rising hygiene awareness and urbanization. The wide variety of running women in these countries has led to better disposable income, which allows them to spend more on their fitness and bodies. The continuous improvement of reusable merchandise will, in addition, foster the local marketplace boom.

The top players in the market play a crucial role in the domain industry assuring industrial prospectus growth and setting market standards. These players include, Unicharm Corporation (Japan), Edgewell Personal Care (U.S.), Ontex Group NV (Belgium), Maxim Hygiene (U.S.), Essity AB (Sweden),Hengan International Group (China), Procter & Gamble Company (U.S.), TZMO SA (Poland), Kimberly-Clark Corporation (U.S.), and Unilever Plc. (U.K.) these market players provide a level-playing competitive landscape.

In January 2024, CODI, a public company, invested USD 380 million to acquire The Honey Pot Company, a female care brand based in Atlanta, U. S. -which is operating in more than 33,000 U. S. retail stores. The emblem, hence, might be able to increase its product reach all over the U. S by this partnership.

Segmentation Table

Attribute Details

Study Period 2019-2032

Base Year 2023

Estimated Year 2024

Forecast Period 2024-2032

Historical Period 2019-2022

Growth Rate CAGR of 7.78% from 2024 to 2032

Unit Value (USD Billion)

Segmentation

By Product Type

Menstrual Care Products

Sanitary Napkins/Pads

Panty Liners

Tampons

Others (Menstrual Cups and Period Panties)

Cleaning & Deodorizing Products

By Distribution Channel

Hypermarkets/Supermarkets

Convenience Stores

Drugs Stores

Others (Online Stores and Departmental Stores)

By Region

North America (By Product Type, Distribution Channel, and Country)

- U.S. (By Product Type)

- Canada (By Product Type)

- Mexico (By Product Type)

Europe (By Product Type, Distribution Channel, and Country)

- Germany (By Product Type)

- France (By Product Type)

- Italy (By Product Type)

- Spain (By Product Type)

- U.K. (By Product Type)

- Rest of Europe (By Product Type)

Asia Pacific (By Product Type, Distribution Channel, and Country)

- China (By Product Type)

- India (By Product Type)

- Japan (By Product Type)

- Australia (By Product Type)

- Rest of Asia Pacific (By Product Type)

South America (By Product Type, Distribution Channel, and Country)

- Brazil (By Product Type)

- Argentina (By Product Type)

- Rest of South America (By Product Type)

Middle East and Africa (By Product Type, Distribution Channel, and Country)

- South Africa (By Product Type)

- UAE (By Product Type)

- Rest of Middle East and Africa (By Product Type)


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1. Introduction
1.1. Research Scope
1.2. Market Segmentation
1.3. Research Methodology
1.4. Definitions and Assumptions
2. Executive Summary
3. Market Dynamics
3.1. Market Drivers
3.2. Market Restraints
3.3. Market Opportunities
4. Key Insights
4.1. Overview of the Parent Market
4.2. Industry SWOT Analysis
4.3. Recent Industry Developments
4.4. Supply Chain & Regulatory Analysis
4.5. Qualitative Analysis (In Relation to COVID-19)
5. Global Feminine Hygiene Products Market Analysis, Insights and Forecast, 2019-2032
5.1. Key Findings / Summary
5.2. Market Analysis, Insights and Forecast – By Product Type
5.2.1. Menstrual Care Products
5.2.1.1. Sanitary Napkins/Pads
5.2.1.2. Panty Liners
5.2.1.3. Tampons
5.2.1.4. Others
5.2.2. Cleaning & Deodorizing Products
5.3. Market Analysis, Insights and Forecast – By Distribution Channel
5.3.1. Supermarkets/Hypermarkets
5.3.2. Convenience Stores
5.3.3. Drug Stores
5.3.4. Others
5.4. Market Analysis, Insights and Forecast – By Region
5.4.1. North America
5.4.2. Europe
5.4.3. Asia Pacific
5.4.4. South America
5.4.5. Middle East & Africa
6. North America Feminine Hygiene Products Market Analysis, Insights and Forecast, 2019-2032
6.1. Key Findings / Summary
6.2. Market Analysis, Insights and Forecast – By Product Type
6.2.1. Menstrual Care Products
6.2.1.1. Sanitary Napkins/Pads
6.2.1.2. Panty Liners
6.2.1.3. Tampons
6.2.1.4. Others
6.2.2. Cleaning & Deodorizing Products
6.3. Market Analysis, Insights and Forecast – By Distribution Channel
6.3.1. Supermarkets/Hypermarkets
6.3.2. Convenience Stores
6.3.3. Drug Stores
6.3.4. Others
6.4. Market Analysis, Insights and Forecast – By Country
6.4.1. U.S.
6.4.1.1. By Product Type
6.4.1.1.1. Menstrual Care Products
6.4.1.1.2. Cleaning & Deodorizing Products
6.4.2. Canada
6.4.2.1. By Product Type
6.4.2.1.1. Menstrual Care Products
6.4.2.1.2. Cleaning & Deodorizing Products
6.4.3. Mexico
6.4.3.1. By Product Type
6.4.3.1.1. Menstrual Care Products
6.4.3.1.2. Cleaning & Deodorizing Products
7. Europe Feminine Hygiene Products Market Analysis, Insights and Forecast, 2019-2032
7.1. Key Findings / Summary
7.2. Market Analysis, Insights and Forecast – By Product Type
7.2.1. Menstrual Care Products
7.2.1.1. Sanitary Napkins/Pads
7.2.1.2. Panty Liners
7.2.1.3. Tampons
7.2.1.4. Others
7.2.2. Cleaning & Deodorizing Products
7.3. Market Analysis, Insights and Forecast – By Distribution Channel
7.3.1. Supermarket/Hypermarket
7.3.2. Convenience Stores
7.3.3. Drug Stores
7.3.4. Others
7.4. Market Analysis, Insights and Forecast – By Country
7.4.1. Germany
7.4.1.1. By Product Type
7.4.1.1.1. Menstrual Care Products
7.4.1.1.2. Cleaning & Deodorizing Products
7.4.2. France
7.4.2.1. By Product Type
7.4.2.1.1. Menstrual Care Products
7.4.2.1.2. Cleaning & Deodorizing Products
7.4.3. Italy
7.4.3.1. By Product Type
7.4.3.1.1. Menstrual Care Products
7.4.3.1.2. Cleaning & Deodorizing Products
7.4.4. Spain
7.4.4.1. By Product Type
7.4.4.1.1. Menstrual Care Products
7.4.4.1.2. Cleaning & Deodorizing Products
7.4.5. U.K.
7.4.5.1. By Product Type
7.4.5.1.1. Menstrual Care Products
7.4.5.1.2. Cleaning & Deodorizing Products
7.4.6. Rest of Europe
7.4.6.1. By Product Type
7.4.6.1.1. Menstrual Care Products
7.4.6.1.2. Cleaning & Deodorizing Products
8. Asia Pacific Feminine Hygiene Products Market Analysis, Insights and Forecast, 2019-2032
8.1. Key Findings / Summary
8.2. Market Analysis, Insights and Forecast – By Product Type
8.2.1. Menstrual Care Products
8.2.1.1. Sanitary Napkins/Pads
8.2.1.2. Panty Liners
8.2.1.3. Tampons
8.2.1.4. Others
8.2.2. Cleaning & Deodorizing Products
8.3. Market Analysis, Insights and Forecast – By Distribution Channel
8.3.1. Supermarkets/Hypermarkets
8.3.2. Convenience Stores
8.3.3. Drug Stores
8.3.4. Others
8.4. Market Analysis, Insights and Forecast – By Country
8.4.1. China
8.4.1.1. By Product Type
8.4.1.1.1. Menstrual Care Products
8.4.1.1.2. Cleaning & Deodorizing Products
8.4.2. India
8.4.2.1. By Product Type
8.4.2.1.1. Menstrual Care Products
8.4.2.1.2. Cleaning & Deodorizing Products
8.4.3. Japan
8.4.3.1. By Product Type
8.4.3.1.1. Menstrual Care Products
8.4.3.1.2. Cleaning & Deodorizing Products
8.4.4. Australia
8.4.4.1. By Product Type
8.4.4.1.1. Menstrual Care Products
8.4.4.1.2. Cleaning & Deodorizing Products
8.4.5. Rest of Asia Pacific
8.4.5.1. By Product Type
8.4.5.1.1. Menstrual Care Products
8.4.5.1.2. Cleaning & Deodorizing Products
9. South America Feminine Hygiene Products Market Analysis, Insights and Forecast, 2019-2032
9.1. Key Findings / Summary
9.2. Market Analysis, Insights and Forecast – By Product Type
9.2.1. Menstrual Care Products
9.2.1.1. Sanitary Napkins/Pads
9.2.1.2. Panty Liners
9.2.1.3. Tampons
9.2.1.4. Others
9.2.2. Cleaning & Deodorizing Products
9.3. Market Analysis, Insights and Forecast – By Distribution Channel
9.3.1. Supermarkets/Hypermarkets
9.3.2. Convenience Stores
9.3.3. Drug Stores
9.3.4. Others
9.4. Market Analysis, Insights and Forecast – By Country
9.4.1. Brazil
9.4.1.1. By Product Type
9.4.1.1.1. Menstrual Care Products
9.4.1.1.2. Cleaning & Deodorizing Products
9.4.2. Argentina
9.4.2.1. By Product Type
9.4.2.1.1. Menstrual Care Products
9.4.2.1.2. Cleaning & Deodorizing Products
9.4.3. Rest of South America
9.4.3.1. By Product Type
9.4.3.1.1. Menstrual Care Products
9.4.3.1.2. Cleaning & Deodorizing Products
10. Middle East & Africa Feminine Hygiene Products Market Analysis, Insights and Forecast, 2019-2032
10.1. Key Findings / Summary
10.2. Market Analysis, Insights and Forecast – By Product Type
10.2.1. Menstrual Care Products
10.2.1.1. Sanitary Napkins/Pads
10.2.1.2. Panty Liners
10.2.1.3. Tampons
10.2.1.4. Others
10.2.2. Cleaning & Deodorizing Products
10.3. Market Analysis, Insights and Forecast – By Distribution Channel
10.3.1. Supermarkets/Hypermarkets
10.3.2. Convenience Stores
10.3.3. Drug Stores
10.3.4. Others
10.4. Market Analysis, Insights and Forecast – By Country
10.4.1. South Africa
10.4.1.1. By Product Type
10.4.1.1.1. Menstrual Care Products
10.4.1.1.2. Cleaning & Deodorizing Products
10.4.2. UAE
10.4.2.1. By Product Type
10.4.2.1.1. Menstrual Care Products
10.4.2.1.2. Cleaning & Deodorizing Products
10.4.3. Rest of Middle East & Africa
10.4.3.1. By Product Type
10.4.3.1.1. Menstrual Care Products
10.4.3.1.2. Cleaning & Deodorizing Products
11. Competitive Landscape
11.1. Business Strategies Adopted by Leading Players
11.2. Market Revenue Share/Ranking Analysis, 2022
12. Company Profiles
12.1. The Procter & Gamble Company
12.1.1. Company Overview
12.1.2. Business Overview
12.1.3. Product Portfolio
12.1.4. Financials (Data as available in public domain and/or on paid databases)
12.1.5. Recent Developments
12.1.6. SWOT Analysis
12.2. Unicharm Corporation
12.2.1. Company Overview
12.2.2. Business Overview
12.2.3. Product Portfolio
12.2.4. Financials (Data as available in public domain and/or on paid databases)
12.2.5. Recent Developments
12.2.6. SWOT Analysis
12.3. Essity AB
12.3.1. Company Overview
12.3.2. Business Overview
12.3.3. Product Portfolio
12.3.4. Financials (Data as available in public domain and/or on paid databases)
12.3.5. Recent Developments
12.3.6. SWOT Analysis
12.4. Kimberly-Clark Corporation
12.4.1. Company Overview
12.4.2. Business Overview
12.4.3. Product Portfolio
12.4.4. Financials (Data as available in public domain and/or on paid databases)
12.4.5. Recent Developments
12.4.6. SWOT Analysis
12.5. Ontex Group NV
12.5.1. Company Overview
12.5.2. Business Overview
12.5.3. Product Portfolio
12.5.4. Financials (Data as available in public domain and/or on paid databases)
12.5.5. Recent Developments
12.5.6. SWOT Analysis
12.6. Edgewell Personal Care
12.6.1. Company Overview
12.6.2. Business Overview
12.6.3. Product Portfolio
12.6.4. Financials (Data as available in public domain and/or on paid databases)
12.6.5. Recent Developments
12.6.6. SWOT Analysis
12.7. Maxim Hygiene
12.7.1. Company Overview
12.7.2. Business Overview
12.7.3. Product Portfolio
12.7.4. Financials (Data as available in public domain and/or on paid databases)
12.7.5. Recent Developments
12.7.6. SWOT Analysis
12.8. Hengan International Group
12.8.1. Company Overview
12.8.2. Business Overview
12.8.3. Product Portfolio
12.8.4. Financials (Data as available in public domain and/or on paid databases)
12.8.5. Recent Developments
12.8.6. SWOT Analysis
12.9. TZMO SA
12.9.1. Company Overview
12.9.2. Business Overview
12.9.3. Product Portfolio
12.9.4. Financials (Data as available in public domain and/or on paid databases)
12.9.5. Recent Developments
12.9.6. SWOT Analysis
12.10. Unilever Plc.
12.10.1. Company Overview
12.10.2. Business Overview
12.10.3. Product Portfolio
12.10.4. Financials (Data as available in public domain and/or on paid databases)
12.10.5. Recent Developments
12.10.6. SWOT Analysis
13. Strategic Recommendations

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