Creative Management Platform Market Size, Share, Growth and Global Industry Analysis By Type & Application, Regional Insights and Forecast to 2024-2032
Growth Factors of Creative Management Platform Market
The creative management platform market size was valued at USD 998.8 million in 2022, and the market is now projected to grow from USD 1053.0 million in 2023 to USD 1777.3 million by 2030, exhibiting a CAGR of 7.8% during the forecast period of 2023-2030.
The COVID-19 pandemic created significant opportunities on the creative management platform market growth as curbing corona virus outbreak was prioritized. The COVID-19 pandemic compelled industries to function differently, from switching to remote running to telecommuting. Digital adoption and innovation have taken a quantum leap at the organizational and enterprise levels.
The creative management platform market share globally has been contributed due to the automation of advertising campaigns. Automation plays a crucial function in several industries. According to a survey by Smartsheet, around 86% of respondents said that automation within the place of work makes employees more green and effective.
Furthermore, there’s been a notable trend of demand for AI-powered creative management platform. The tools developed using AI have greatly improved the performance and accuracy of creative techniques. These tools can take a look at significant amounts of statistics, proofread, generate new thoughts, tracks, and movies, and execute them more effectively.
Comprehensive Analysis of Creative Management Platform Market
The creative management platform market and information & communication technology industry is rising at an exponential rate due to its market segmentation. This market expansion effectively provides a detailed regional assessment considering the dominant supply and demand forces that impact the information & communication technology industry. These segmentations are methodically segregated by types of user, enterprise type and industry. The users’ types include, advertisers & agencies and brands & publishers. However, the enterprises are such as large enterprises and SMEs.
The North American region is conducive to the global creative management platform market owing to presence of major brands. According to Oberlo, the U.S. digital advertising spending is expected to attain USD 271.2 billion in 2023, an 11.2% growth from 2022. This is one of the major reasons for the boom in the market in the vicinity.
The top players in the market play a crucial role in the information & communication technology industry assuring industrial prospectus growth and setting market standards. These players include, Celtra (U.S.), Frontify (Switzerland), Ad-Lib.io (London), Adzymic Pte Ltd. (Singapore), Bynder (Netherlands), Marin One (U.S.), AdCreative.ai (France), Bannerflow (Sweden), Inspired Thinking Group (ITG) Limited (Netherlands), Adobe Advertising Cloud (U.S.), these market players provide a level-playing competitive landscape.
In May 2023, Inspired Thinking Group acquired Review Studio to streamline content material advertising and marketing and convey Review Studio’s competencies to an interesting new breed of world organizations.
Segmentation Table
Attribute Details
Study Period 2019-2030
Base Year 2022
Estimated Year 2023
Forecast Period 2023-2030
Historical Period 2019-2021
Growth Rate CAGR of 7.8% from 2023 to 2030
Unit Value (USD million)
Segmentation By User, By Enterprise Type, By Industry, and By Region
By User Advertisers & Agencies
Brands & Publishers
By Enterprise Type SMEs
Large Enterprises
By Industry Telecom
Retail & E-commerce
Gaming
Travel & Tourism
Entertainment
Others (Financial Services, Education)
By Region North America (By Users, By Enterprise Type, By Industry, and By Country)
- U.S. (By Industry)
- Canada (By Industry)
- Mexico (By Industry)
South America (By Users, By Enterprise Type, By Industry, and By Country)
- Brazil (By Industry)
- Argentina (By Industry)
- Rest of Latin America
Europe (By Users, By Enterprise Type, By Industry, and By Country)
- U.K. (By Industry)
- Germany (By Industry)
- France (By Industry)
- Italy (By Industry)
- Spain (By Industry)
- Russia (By Industry)
- Benelux (By Industry)
- Nordics (By Industry)
- Rest of Europe
Middle East & Africa (By Users, By Enterprise Type, By Industry, and By Country)
- Turkey (By Industry)
- Israel (By Industry)
- GCC (By Industry)
- North Africa (By Industry)
- South Africa (By Industry)
- Rest of MEA
Asia Pacific (By Users, By Enterprise Type, By Industry, and By Country)
- China (By Industry)
- Japan (By Industry)
- India (By Industry)
- South Korea (By Industry)
- ASEAN (By Industry)
- Oceania (By Industry)
- Rest of Asia Pacific
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