Comic Book Market Size, Share, Growth and Global Industry Analysis By Type & Application, Regional Insights and Forecast to 2024-2032
Growth Factors of Comic Book Market
The global comic book market size was valued at USD 16.06 billion in 2023 and is projected to grow from USD 16.83 billion in 2024 to USD 26.75 billion by 2032, exhibiting a CAGR of 5.96% during the forecast period of 2024-2032.
The outbreak of the COVID-19 virus affected the commercial sales of comic books because most stores closed down or observed social distancing measures. As physical markets such as comic book shops and conventions closed, fans were forced to find their content fixed online. Thus, they started subscribing to digital products, affecting the comic book market growth.
The considerable interest in this type of comic is sustained by such factors as continual references to the characters of earlier generations, developing interest in superheroes and their films and television shows, and the increasing demand for comics that reflect the issues of minorities’ representation.
Therefore, the growth of the entertainment market associated with comic books has been attributed to the digital effect. A continuing strength of digital comics is discovered in the convenience and accessibility of possessing thousands of titles in one’s hand, impeding the global rise in the comic book market share. The current era of comics has a diverse option for readers, such as comics in formats such as Comixology Unlimited and Marvel Unlimited and other online platforms such as Webtoons and Tapas. This has made it easy for readers to come across great titles and artists and expanded the comic market to a more significant generation of people than us, the comic book readers.
Comprehensive Analysis of Comic Book Market
The comic book market is segmented into three categories: product type, end custody, and distribution channel. Regarding product type, print media is primarily in physical comics, particularly in the collection of sets. Digital comics, on the other hand, rise with device uptake. By end-user, adults have the dominant market due to reading habits, while in the kid’s segment, experience increased with its benefits to children. When categorized by distribution channel, bookstores outnumber all the rest since they provide ready stock and personnel to help customers find what they want and where to get it.
The Asia Pacific region led the comic book market by benefitting a size of USD 8.44 billion in 2023 due to the increasing demand for its products from the global and local markets. The comic book market is divided into the type of product, the end user, and the distribution channel.
The leading players in the comic book market significantly influence its growth trajectory and set industry standards. These key players, including Marvel Entertainment, LLC (U.S.), Dark Horse Media, LLC (U.S.), Image Comics (U.S.), DC Entertainment (U.S.), Archie Comics (U.S.), IDW Media Holdings, Inc. (U.S.), Akita Publishing Co., Ltd. (Japan), Futabasha Publishers Ltd. (Japan), Rebellion (U.K), and DMG Entertainment (U.S.), contribute to a competitive landscape, driving innovation and market advancement.
In May 2022, Archie Comics Company, therefore, embarked on a cross-marketing strategy that will popularize the brand again, especially among readers in India, through a live production of Archie and Friends musical show that would barter into a film, which will bring out the old flavor that lovers of Archie Comics feel to enable the brand reach a new generation of consumers in the region.
Segmentation Table
ATTRIBUTE DETAILS
Study Period 2019-2032
Base Year 2023
Estimated Year 2024
Forecast Period 2024-2032
Historical Period 2019-2022
Growth Rate CAGR of 5.96% from 2024 to 2032
Unit Value (USD Billion)
Segmentation By Product Type
Physical Comic
Digital Comic
By End-user
Kids
Adults
By Distribution Channel
Book Stores
Comic Stores
Online Stores
Others
By Region
North America (By Product Type, End-user, Distribution Channel, and Country)
- U.S. (By Product Type)
- Canada (By Product Type)
- Mexico (By Product Type)
Europe (By Product Type, End-user, Distribution Channel, and Country)
- Germany (By Product Type)
- France (By Product Type)
- Italy (By Product Type)
- Spain (By Product Type)
- U.K. (By Product Type)
- Rest of Europe (By Product Type)
Asia Pacific (By Product Type, End-user, Distribution Channel, and Country)
- China (By Product Type)
- India (By Product Type)
- Japan (By Product Type)
- South Korea (By Product Type)
- Rest of Asia Pacific (By Product Type)
South America (By Product Type, End-user, Distribution Channel, and Country)
- Brazil (By Product Type)
- Argentina (By Product Type)
- Rest of South America (By Product Type)
Middle East & Africa (By Product Type, End-user, Distribution Channel, and Country)
- South Africa (By Product Type)
- UAE (By Product Type)
- Rest of Middle East & Africa (By Product Type)
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