Cereal Bars Market Size, Share, Growth and Global Industry Analysis By Type & Application, Regional Insights and Forecast to 2024-2032
Growth Factors of Cereal Bars Market
The cereal bars market size was valued at USD 12.89 billion in 2023, and the market is now projected to grow from USD 13.43 billion in 2024 to USD 23.13 billion by 2032, exhibiting a CAGR of 7.03% during the forecast period of 2024-2032.
The COVID-19 pandemic created significant opportunities on the cereal bars market growth as curbing coronavirus outbreak was prioritized. The product is a not-unusual option for on-the-pass snacking amongst consumers, with a couple of blessings including comfort, health, and indulgence. However, the surprising adjustments within the delivery chain and closure of distribution channels, together with supermarkets, hypermarkets, and strong point stores, have negatively affected product income in the course of the COVID-19 duration.
The cereal bars market share globally has been contributed due to the increasing number of new entrants in the industry. In many nations, on-the-move snacking has become more popular among younger consumers than conventional meals. The boom of the “snackification” fashion has been changing the state of affairs of grocery and grocery store cabinets worldwide.
Furthermore, there’s been a notable trend of increasing new launches with special nutritional claims. Millennials and Gen-Z clients are increasingly opting for bars with blessings, which include nutritional requirement achievement, power needs fulfillment, weight control guides, and sleep aids. A portion of the purchasers are also buying protein cereal bars as a way to get essential nutrients and as a supportive snack to satisfy home exercise habitual wishes.
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The cereal bars market and food & beverages industry is rising at an exponential rate due to its market segmentation. This market expansion effectively provides a detailed regional assessment considering the dominant supply and demand forces that impact the food & beverages industry. These segmentations are methodically segregated by product, and distribution channel. The product types include, breakfast bars and energy & nutrition bars. However, the distribution channel is such as supermarkets/hypermarkets, specialty stores, convenience stores, online retail stores, and others.
The North American region is conducive to the global cereal bars market, leading to a recall of USD 6.45 billion owing to users’ interest in immunity-boosting and stress-relief bars. The increase in customers’ hobbies in immunity-boosting and strain-alleviation bars, along with the changing lifestyle of young customers looking for keto-friendly, meal-replacement, and intermittent fasting products, is contributing to the creation of traction for granola bars.
The top players in the market play a crucial role in the food & beverages industry assuring industrial prospectus growth and setting market standards. These players include, WK Kellogg Co., (U.S.), Dextro Energy GmbH & Co.KG (Germany), General Mills Inc., (U.S.), PepsiCo Inc. (U.S.), Clif Bar & Co. (U.S.), McKee Foods Corporation (U.S.), Atkins Nutritionals, Inc. (U.S.), Kind LLC (U.S.), Nestle S.A. (Switzerland), and JUNKLESS Foods Inc. (U.S.) these market players provide a level-playing competitive landscape.
In March 2023, Barrys India, an Indian enterprise, added new sorts of energy bars with multi-grains, nuts, and other elements in three varieties, which include Choco Nut Delight, Signature Crunch, and Fruits, Nuts, and Seeds.
Segmentation Table
Attribute Details
Study Period 2019-2032
Base Year 2023
Estimated Year 2024
Forecast Period 2024-2032
Historical Period 2019-2022
Growth Rate CAGR of 7.03% from 2024 to 2032
Unit Value (USD Billion)
Segmentation By Product Type
Breakfast Bars
Energy & Nutrition Bars
By Distribution Channel
Supermarkets/Hypermarkets
Specialty Stores
Convenience Stores
Online Retail Stores
Others
By Geography
North America (By Product Type, By Distribution Channel, and By Country)
U.S. (By Distribution Channel)
Canada (By Distribution Channel)
Mexico (By Distribution Channel)
Europe (By Product Type, By Distribution Channel, and By Country)
Germany (By Distribution Channel)
France (By Distribution Channel)
Spain (By Distribution Channel)
Italy (By Distribution Channel)
U.K. (By Distribution Channel)
Rest of Europe (By Distribution Channel)
Asia Pacific (By Product Type, By Distribution Channel, and By Country)
China (By Distribution Channel)
India (By Distribution Channel)
Japan (By Distribution Channel)
Australia (By Distribution Channel)
Rest of the Asia Pacific (By Distribution Channel)
South America (By Product Type, By Distribution Channel, and By Country)
Brazil (By Distribution Channel)
Argentina (By Distribution Channel)
Rest of South America (By Distribution Channel)
Middle East & Africa (By Product Type, By Distribution Channel, and By Country)
Saudi Arabia (By Distribution Channel)
South Africa (By Distribution Channel)
Rest of the Middle East & Africa (By Distribution Channel)
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- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 3. Market Dynamics
- 3.1. Market Drivers
- 3.2. Market Restraints
- 3.3. Market Opportunities
- 4. Key Insights
- 4.1. Parent/Related Market Overview
- 4.2. Industry SWOT Analysis
- 4.3. Supply Chain Analysis
- 4.4. Regulatory Framework
- 4.5. Recent Key Industry Developments – Mergers & Acquisitions, Partnerships, & New Product Launches
- 4.6. Qualitative Analysis (In Relation to COVID-19)
- 5. Global Cereal Bars Market Analysis, Insights and Forecast, 2024-2032
- 5.1. Key Findings / Summary
- 5.2. Market Size Estimates and Forecast
- 5.2.1. By Product Type (Value)
- 5.2.1.1. Breakfast Bars
- 5.2.1.2. Energy & Nutrition Bars
- 5.2.2. By Distribution Channel (Value)
- 5.2.2.1. Supermarkets/Hypermarkets
- 5.2.2.2. Specialty Store
- 5.2.2.3. Convenience Store
- 5.2.2.4. Online Retail Store
- 5.2.2.5. Others
- 5.2.3. By Region (Value)
- 5.2.3.1. North America
- 5.2.3.2. Europe
- 5.2.3.3. Asia Pacific
- 5.2.3.4. South America
- 5.2.3.5. Middle East & Africa
- 6. North America Cereal Bars Market Analysis, Insights and Forecast, 2024-2032
- 6.1. Key Findings / Summary
- 6.2. Market Size Estimates and Forecast
- 6.2.1. By Product Type (Value)
- 6.2.1.1. Breakfast Bars
- 6.2.1.2. Energy & Nutrition Bars
- 6.2.2. By Distribution Channel (Value)
- 6.2.2.1. Supermarkets/Hypermarkets
- 6.2.2.2. Specialty Store
- 6.2.2.3. Convenience Store
- 6.2.2.4. Online Retail Store
- 6.2.2.5. Others
- 6.2.3. By Country (Value)
- 6.2.3.1. U.S
- 6.2.3.1.1. Distribution Channel (Value)
- 6.2.3.1.1.1. Supermarkets/Hypermarkets
- 6.2.3.1.1.2. Specialty Store
- 6.2.3.1.1.3. Convenience Store
- 6.2.3.1.1.4. Online Retail Store
- 6.2.3.1.1.5. Others
- 6.2.3.2. Canada
- 6.2.3.2.1. Distribution Channel (Value)
- 6.2.3.2.1.1. Supermarkets/Hypermarkets
- 6.2.3.2.1.2. Specialty Store
- 6.2.3.2.1.3. Convenience Store
- 6.2.3.2.1.4. Online Retail Store
- 6.2.3.2.1.5. Others
- 6.2.3.3. Mexico
- 6.2.3.3.1. Distribution Channel (Value)
- 6.2.3.3.1.1. Supermarkets/Hypermarkets
- 6.2.3.3.1.2. Specialty Store
- 6.2.3.3.1.3. Convenience Store
- 6.2.3.3.1.4. Online Retail Store
- 6.2.3.3.1.5. Others
- 7. Europe Cereal Bars Market Analysis, Insights and Forecast, 2024-2032
- 7.1. Key Findings / Summary
- 7.2. Market Size Estimates and Forecast
- 7.2.1. By Product Type (Value)
- 7.2.1.1. Breakfast Bars
- 7.2.1.2. Energy & Nutrition Bars
- 7.2.2. By Distribution Channel (Value)
- 7.2.2.1. Supermarkets/Hypermarkets
- 7.2.2.2. Specialty Store
- 7.2.2.3. Convenience Store
- 7.2.2.4. Online Retail Store
- 7.2.2.5. Others
- 7.2.3. By Country (Value)
- 7.2.3.1. Germany
- 7.2.3.1.1. Distribution Channel (Value)
- 7.2.3.1.1.1. Supermarkets/Hypermarkets
- 7.2.3.1.1.2. Specialty Store
- 7.2.3.1.1.3. Convenience Store
- 7.2.3.1.1.4. Online Retail Store
- 7.2.3.1.1.5. Others
- 7.2.3.2. France
- 7.2.3.2.1. Distribution Channel (Value)
- 7.2.3.2.1.1. Supermarkets/Hypermarkets
- 7.2.3.2.1.2. Specialty Store
- 7.2.3.2.1.3. Convenience Store
- 7.2.3.2.1.4. Online Retail Store
- 7.2.3.2.1.5. Others
- 7.2.3.3. Spain
- 7.2.3.3.1. Distribution Channel (Value)
- 7.2.3.3.1.1. Supermarkets/Hypermarkets
- 7.2.3.3.1.2. Specialty Store
- 7.2.3.3.1.3. Convenience Store
- 7.2.3.3.1.4. Online Retail Store
- 7.2.3.3.1.5. Others
- 7.2.3.4. Italy
- 7.2.3.4.1. Distribution Channel (Value)
- 7.2.3.4.1.1. Supermarkets/Hypermarkets
- 7.2.3.4.1.2. Specialty Store
- 7.2.3.4.1.3. Convenience Store
- 7.2.3.4.1.4. Online Retail Store
- 7.2.3.4.1.5. Others
- 7.2.3.5. U.K.
- 7.2.3.5.1. Distribution Channel (Value)
- 7.2.3.5.1.1. Supermarkets/Hypermarkets
- 7.2.3.5.1.2. Specialty Store
- 7.2.3.5.1.3. Convenience Store
- 7.2.3.5.1.4. Online Retail Store
- 7.2.3.5.1.5. Others
- 7.2.3.6. Rest of Europe
- 7.2.3.6.1. Distribution Channel (Value)
- 7.2.3.6.1.1. Supermarkets/Hypermarkets
- 7.2.3.6.1.2. Specialty Store
- 7.2.3.6.1.3. Convenience Store
- 7.2.3.6.1.4. Online Retail Store
- 7.2.3.6.1.5. Others
- 8. Asia-Pacific Cereal Bars Market Analysis, Insights and Forecast, 2024-2032
- 8.1. Key Findings / Summary
- 8.2. Market Size Estimates and Forecast
- 8.2.1. By Product Type (Value)
- 8.2.1.1. Breakfast Bars
- 8.2.1.2. Energy & Nutrition Bars
- 8.2.2. By Distribution Channel (Value)
- 8.2.2.1. Supermarkets/Hypermarkets
- 8.2.2.2. Specialty Store
- 8.2.2.3. Convenience Store
- 8.2.2.4. Online Retail Store
- 8.2.2.5. Others
- 8.2.3. By Country (Value)
- 8.2.3.1. China
- 8.2.3.1.1. Distribution Channel (Value)
- 8.2.3.1.1.1. Supermarkets/Hypermarkets
- 8.2.3.1.1.2. Specialty Store
- 8.2.3.1.1.3. Convenience Store
- 8.2.3.1.1.4. Online Retail Store
- 8.2.3.1.1.5. Others
- 8.2.3.2. India
- 8.2.3.2.1. Distribution Channel (Value)
- 8.2.3.2.1.1. Supermarkets/Hypermarkets
- 8.2.3.2.1.2. Specialty Store
- 8.2.3.2.1.3. Convenience Store
- 8.2.3.2.1.4. Online Retail Store
- 8.2.3.2.1.5. Others
- 8.2.3.3. Japan
- 8.2.3.3.1. Distribution Channel (Value)
- 8.2.3.3.1.1. Supermarkets/Hypermarkets
- 8.2.3.3.1.2. Specialty Store
- 8.2.3.3.1.3. Convenience Store
- 8.2.3.3.1.4. Online Retail Store
- 8.2.3.3.1.5. Others
- 8.2.3.4. Australia
- 8.2.3.4.1. Distribution Channel (Value)
- 8.2.3.4.1.1. Supermarkets/Hypermarkets
- 8.2.3.4.1.2. Specialty Store
- 8.2.3.4.1.3. Convenience Store
- 8.2.3.4.1.4. Online Retail Store
- 8.2.3.4.1.5. Others
- 8.2.3.5. Rest of Asia-Pacific
- 8.2.3.5.1. Distribution Channel (Value)
- 8.2.3.5.1.1. Supermarkets/Hypermarkets
- 8.2.3.5.1.2. Specialty Store
- 8.2.3.5.1.3. Convenience Store
- 8.2.3.5.1.4. Online Retail Store
- 8.2.3.5.1.5. Others
- 9. South America Cereal Bars Market Analysis, Insights and Forecast, 2024-2032
- 9.1. Key Findings / Summary
- 9.2. Market Size Estimates and Forecast
- 9.2.1. By Product Type (Value)
- 9.2.1.1. Breakfast Bars
- 9.2.1.2. Energy & Nutrition Bars
- 9.2.2. By Distribution Channel (Value)
- 9.2.2.1. Supermarkets/Hypermarkets
- 9.2.2.2. Specialty Store
- 9.2.2.3. Convenience Store
- 9.2.2.4. Online Retail Store
- 9.2.2.5. Others
- 9.2.3. By Country (Value)
- 9.2.3.1. Brazil
- 9.2.3.1.1. Distribution Channel (Value)
- 9.2.3.1.1.1. Supermarkets/Hypermarkets
- 9.2.3.1.1.2. Specialty Store
- 9.2.3.1.1.3. Convenience Store
- 9.2.3.1.1.4. Online Retail Store
- 9.2.3.1.1.5. Others
- 9.2.3.2. Argentina
- 9.2.3.2.1. Distribution Channel (Value)
- 9.2.3.2.1.1. Supermarkets/Hypermarkets
- 9.2.3.2.1.2. Specialty Store
- 9.2.3.2.1.3. Convenience Store
- 9.2.3.2.1.4. Online Retail Store
- 9.2.3.2.1.5. Others
- 9.2.3.3. Rest of South America
- 9.2.3.3.1. Distribution Channel (Value)
- 9.2.3.3.1.1. Supermarkets/Hypermarkets
- 9.2.3.3.1.2. Specialty Store
- 9.2.3.3.1.3. Convenience Store
- 9.2.3.3.1.4. Online Retail Store
- 9.2.3.3.1.5. Others
- 10. Middle East & Africa Cereal Bars Market Analysis, Insights and Forecast, 2024-2032
- 10.1. Key Findings / Summary
- 10.2. Market Size Estimates and Forecast
- 10.2.1. By Product Type (Value)
- 10.2.1.1. Breakfast Bars
- 10.2.1.2. Energy & Nutrition Bars
- 10.2.2. By Distribution Channel (Value)
- 10.2.2.1. Supermarkets/Hypermarkets
- 10.2.2.2. Specialty Store
- 10.2.2.3. Convenience Store
- 10.2.2.4. Online Retail Store
- 10.2.2.5. Others
- 10.2.3. By Country (Value)
- 10.2.3.1. Saudi Arabia
- 10.2.3.1.1. Distribution Channel (Value)
- 10.2.3.1.1.1. Supermarkets/Hypermarkets
- 10.2.3.1.1.2. Specialty Store
- 10.2.3.1.1.3. Convenience Store
- 10.2.3.1.1.4. Online Retail Store
- 10.2.3.1.1.5. Others
- 10.2.3.2. South Africa
- 10.2.3.2.1. Distribution Channel (Value)
- 10.2.3.2.1.1. Supermarkets/Hypermarkets
- 10.2.3.2.1.2. Specialty Store
- 10.2.3.2.1.3. Convenience Store
- 10.2.3.2.1.4. Online Retail Store
- 10.2.3.2.1.5. Others
- 10.2.3.3. Rest of Middle East & Africa
- 10.2.3.3.1. Distribution Channel (Value)
- 10.2.3.3.1.1. Supermarkets/Hypermarkets
- 10.2.3.3.1.2. Specialty Store
- 10.2.3.3.1.3. Convenience Store
- 10.2.3.3.1.4. Online Retail Store
- 10.2.3.3.1.5. Others
- 11. Competitive Matrix
- 11.1. Business Strategies Adopted by Leading Players
- 11.2. Global Cereal Bars Market Revenue Share/Ranking Analysis, By Key Manufacturer 2023
- 12. Company Profiles
- 12.1. General Mills Inc
- 12.1.1. Overview
- 12.1.2. Description
- 12.1.3. Product Portfolio
- 12.1.4. Financials (Data as available in public domain and/or on paid databases)
- 12.1.5. Recent DevelopHouseholdts
- 12.2. WK Kellogg Co.,
- 12.2.1. Overview
- 12.2.2. Description
- 12.2.3. Product Portfolio
- 12.2.4. Financials (Data as available in public domain and/or on paid databases)
- 12.2.5. Recent DevelopHouseholdts
- 12.3. Nestle S.A
- 12.3.1. Overview
- 12.3.2. Description
- 12.3.3. Product Portfolio
- 12.3.4. Financials (Data as available in public domain and/or on paid databases)
- 12.3.5. Recent DevelopHouseholdts
- 12.4. PepsiCo Inc.,
- 12.4.1. Overview
- 12.4.2. Description
- 12.4.3. Product Portfolio
- 12.4.4. Financials (Data as available in public domain and/or on paid databases)
- 12.4.5. Recent DevelopHouseholdts
- 12.5. Clif Bar & Co.,
- 12.5.1. Overview
- 12.5.2. Description
- 12.5.3. Product Portfolio
- 12.5.4. Financials (Data as available in public domain and/or on paid databases)
- 12.5.5. Recent DevelopHouseholdts
- 12.6. McKee Foods
- 12.6.1. Overview
- 12.6.2. Description
- 12.6.3. Product Portfolio
- 12.6.4. Financials (Data as available in public domain and/or on paid databases)
- 12.6.5. Recent DevelopHouseholdts
- 12.7. Atkins Nutritionals, Inc.
- 12.7.1. Overview
- 12.7.2. Description
- 12.7.3. Product Portfolio
- 12.7.4. Financials (Data as available in public domain and/or on paid databases)
- 12.7.5. Recent DevelopHouseholdts
- 12.8. Kind LLC,
- 12.8.1. Overview
- 12.8.2. Description
- 12.8.3. Product Portfolio
- 12.8.4. Financials (Data as available in public domain and/or on paid databases)
- 12.8.5. Recent DevelopHouseholdts
- 12.9. Dextro Energy GmbH & Co.KG
- 12.9.1. Overview
- 12.9.2. Description
- 12.9.3. Product Portfolio
- 12.9.4. Financials (Data as available in public domain and/or on paid databases)
- 12.9.5. Recent DevelopHouseholdts
- 12.10. JUNKLESS Foods Inc.
- 12.10.1. Overview
- 12.10.2. Description
- 12.10.3. Product Portfolio
- 12.10.4. Financials (Data as available in public domain and/or on paid databases)
- 12.10.5. Recent DevelopHouseholdts
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