Automotive Software Market

Automotive Software Market



Growth Factors of Automotive Software Market

The automotive software market size was valued at USD 27.99 billion in 2023, and the market is now projected to grow from USD 31.71 billion in 2024 to USD 91.86 billion by 2032, exhibiting a CAGR of 14.2% during the forecast period of 2023-2030.

During the pandemic, supply disrupted chains caused scarcity of the accessibility of hardware equipment that are essential for automotive software systems. The lockdown led to stoppage in the production and development cycles. However, the pandemic impelled the automotive industry by shifting toward digitization, enhancing online sales, distant diagnostics, and Over-the-Air (OTA) software updates. Hence, in the pandemic period there is overall negative effect on the automotive software market growth.

The growing technological advancements in vehicles fueling the automotive software market share globally. The incorporation of Artificial Intelligence and machine learning into automotive software is offering enhanced features that include independent driving, analytical maintenance, and enhanced custom-made user experiences. The development of sophisticated ADAS features such as lane-keeping support, adaptive cruise control, and automatic urgent situation braking, depending heavily on advanced software.

The rising inclination of software defined vehicles aids market growth is the trend in the market is propelling the market expansion. Vehicles are progressing by their software capabilities rather than just their hardware. This shift allows constant updates and enhancements through Over-the-Air software updates. Manufacturers are adopting modular software techniques that facilitate easier updates and integration of new functionality.

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The automotive software market and information & communication technology industry is rising at an exponential rate due to its market segmentation. This market expansion effectively provides detailed regional assessments considering the dominant supply and demand forces that impact the information & communication technology industry. These segmentations are methodically segregated by type, application, and vehicle type. The segment by type is such as application software, middleware, and operating system. The segment based on applications includes ADAS & Safety, infotainment & instrument cluster, engine management & power train, and others. Similarly, the by vehicle types segment is are such as passenger cars commercial vehicles

The North America region leads the automotive software market by benefitting a market size of USD 9.59 billion in 2023 due to the implementation of electric vehicles in the markets. Advanced software for running battery performance, energy effectiveness, and charging infrastructure is critical for the growing EV market.

The top players in the market are contributing in the information & communication technology industry assuring industrial prospectus development and establishing market standards. The key companies include, BlackBerry Limited (Canada), KPIT Technologies Ltd (India), Google LLC (U.S.), Airbiquity Inc (U.S.), Wind River Systems, Inc (U.S.), Microsoft (U.S.), MONTAVISTA SOFTWARE, LLC. (U.S.), Robert Bosch GmbH (Germany), Intellias (U.S.), and HARMAN International (U.S.) these market players provide a level-playing competitive landscape.

In April 2024, Tata Motors had chosen the HARMAN Ignite Store, as its in-vehicle app store. Through in-vehicle app stores the customers can access apps effortlessly and securely across the globe.

Global Automotive Software Market Scope

Segmentation Table

ATTRIBUTE DETAILS

Study Period 2019-2032

Base Year 2023

Estimated Year 2024

Forecast Period 2024-2032

Historical Period 2019-2022

Unit Value (USD Billion)

Growth Rate CAGR of 14.2% from 2024 to 2032

Segmentation By Type
  • Application Software
  • Middleware
  • Operating System
By Application
  • ADAS & Safety
  • Infotainment & Instrument Cluster
  • Engine Management & Powertrain
  • Other (Telematics, Connectivity)
By Vehicle Type
  • Passenger Cars
  • Commercial Vehicles
By Region
  • North America (By Type, Application, Vehicle Type, and Country)
- U.S.

- Canada

- Mexico
  • South America (By Type, Application, Vehicle Type, and Country)
- Brazil

- Argentina

- Rest of South America
  • Europe (By Type, Application, Vehicle Type, and Country)
- U.K.

- Germany

- France

- Italy

- Spain

- Russia

- Benelux

- Nordics

- Rest of Europe
  • Middle East & Africa (By Type, Application, Vehicle Type, and Country)
- Turkey

- Israel

- GCC

- North Africa

- South Africa

- Rest of the Middle East & Africa
  • Asia Pacific (By Type, Application, Vehicle Type, and Country)
- China

- India

- Japan

- South Korea

- ASEAN

- Oceania

- Rest of Asia Pacific


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1. Introduction
1.1. Definition, By Segment
1.2. Research Methodology/Approach
1.3. Data Sources
2. Executive Summary
3. Market Dynamics
3.1. Macro and Micro Economic Indicators
3.2. Drivers, Restraints, Opportunities and Trends
3.3. Impact of Generative AI
4. Competition Landscape
4.1. Business Strategies Adopted by Key Players
4.2. Consolidated SWOT Analysis of Key Players
4.3. Global Automotive Software Key Players Market Share/Ranking, 2023
5. Global Automotive Software Market Size Estimates and Forecasts, By Segments, 2019-2032
5.1. Key Findings
5.2. By Type (USD)
5.2.1. Application Software
5.2.2. Middleware
5.2.3. Operating System
5.3. By Application (USD)
5.3.1. ADAS & Safety
5.3.2. Infotainment & Instrument Cluster
5.3.3. Engine Management & Powertrain
5.3.4. Others (Telematics, Connectivity, etc.)
5.4. By Vehicle Type (USD)
5.4.1. Passenger Cars
5.4.2. Commercial Vehicles
5.5. By Region (USD)
5.5.1. North America
5.5.2. South America
5.5.3. Europe
5.5.4. Middle East & Africa
5.5.5. Asia Pacific
6. North America Automotive Software Market Size Estimates and Forecasts, By Segments, 2019-2032
6.1. Key Findings
6.2. By Type (USD)
6.2.1. Application Software
6.2.2. Middleware
6.2.3. Operating System
6.3. By Application (USD)
6.3.1. ADAS & Safety
6.3.2. Infotainment & Instrument Cluster
6.3.3. Engine Management & Powertrain
6.3.4. Others (Telematics, Connectivity, etc.)
6.4. By Vehicle Type (USD)
6.4.1. Passenger Cars
6.4.2. Commercial Vehicles
6.5. By Country (USD)
6.5.1. United States
6.5.2. Canada
6.5.3. Mexico
7. South America Automotive Software Market Size Estimates and Forecasts, By Segments, 2019-2032
7.1. Key Findings
7.2. By Type (USD)
7.2.1. Application Software
7.2.2. Middleware
7.2.3. Operating System
7.3. By Application (USD)
7.3.1. ADAS & Safety
7.3.2. Infotainment & Instrument Cluster
7.3.3. Engine Management & Powertrain
7.3.4. Others (Telematics, Connectivity, etc.)
7.4. By Vehicle Type (USD)
7.4.1. Passenger Cars
7.4.2. Commercial Vehicles
7.5. By Country (USD)
7.5.1. Brazil
7.5.2. Argentina
7.5.3. Rest of South America
8. Europe Automotive Software Market Size Estimates and Forecasts, By Segments, 2019-2032
8.1. Key Findings
8.2. By Type (USD)
8.2.1. Application Software
8.2.2. Middleware
8.2.3. Operating System
8.3. By Application (USD)
8.3.1. ADAS & Safety
8.3.2. Infotainment & Instrument Cluster
8.3.3. Engine Management & Powertrain
8.3.4. Others (Telematics, Connectivity, etc.)
8.4. By Vehicle Type (USD)
8.4.1. Passenger Cars
8.4.2. Commercial Vehicles
8.5. By Country (USD)
8.5.1. United Kingdom
8.5.2. Germany
8.5.3. France
8.5.4. Italy
8.5.5. Spain
8.5.6. Russia
8.5.7. Benelux
8.5.8. Nordics
8.5.9. Rest of Europe
9. Middle East & Africa Automotive Software Market Size Estimates and Forecasts, By Segments, 2019-2032
9.1. Key Findings
9.2. By Type (USD)
9.2.1. Application Software
9.2.2. Middleware
9.2.3. Operating System
9.3. By Application (USD)
9.3.1. ADAS & Safety
9.3.2. Infotainment & Instrument Cluster
9.3.3. Engine Management & Powertrain
9.3.4. Others (Telematics, Connectivity, etc.)
9.4. By Vehicle Type (USD)
9.4.1. Passenger Cars
9.4.2. Commercial Vehicles
9.5. By Country (USD)
9.5.1. Turkey
9.5.2. Israel
9.5.3. GCC
9.5.4. North Africa
9.5.5. South Africa
9.5.6. Rest of MEA
10. Asia Pacific Automotive Software Market Size Estimates and Forecasts, By Segments, 2019-2032
10.1. Key Findings
10.2. By Type (USD)
10.2.1. Application Software
10.2.2. Middleware
10.2.3. Operating System
10.3. By Application (USD)
10.3.1. ADAS & Safety
10.3.2. Infotainment & Instrument Cluster
10.3.3. Engine Management & Powertrain
10.3.4. Others (Telematics, Connectivity, etc.)
10.4. By Vehicle Type (USD)
10.4.1. Passenger Cars
10.4.2. Commercial Vehicles
10.5. By Country (USD)
10.5.1. China
10.5.2. India
10.5.3. Japan
10.5.4. South Korea
10.5.5. ASEAN
10.5.6. Oceania
10.5.7. Rest of Asia Pacific
11. Company Profiles for Top 10 Players (Based on data availability in public domain and/or on paid databases)
11.1. BlackBerry Limited
11.1.1. Overview
11.1.1.1. Key Management
11.1.1.2. Headquarters
11.1.1.3. Offerings/Business Segments
11.1.2. Key Details (Key details are consolidated data and not product/service specific)
11.1.2.1. Employee Size
11.1.2.2. Past and Current Revenue
11.1.2.3. Geographical Share
11.1.2.4. Business Segment Share
11.1.2.5. Recent Developments
11.2. KPIT Technologies Ltd
11.2.1. Overview
11.2.1.1. Key Management
11.2.1.2. Headquarters
11.2.1.3. Offerings/Business Segments
11.2.2. Key Details (Key details are consolidated data and not product/service specific)
11.2.2.1. Employee Size
11.2.2.2. Past and Current Revenue
11.2.2.3. Geographical Share
11.2.2.4. Business Segment Share
11.2.2.5. Recent Developments
11.3. Google LLC
11.3.1. Overview
11.3.1.1. Key Management
11.3.1.2. Headquarters
11.3.1.3. Offerings/Business Segments
11.3.2. Key Details (Key details are consolidated data and not product/service specific)
11.3.2.1. Employee Size
11.3.2.2. Past and Current Revenue
11.3.2.3. Geographical Share
11.3.2.4. Business Segment Share
11.3.2.5. Recent Developments
11.4. Airbiquity Inc
11.4.1. Overview
11.4.1.1. Key Management
11.4.1.2. Headquarters
11.4.1.3. Offerings/Business Segments
11.4.2. Key Details (Key details are consolidated data and not product/service specific)
11.4.2.1. Employee Size
11.4.2.2. Past and Current Revenue
11.4.2.3. Geographical Share
11.4.2.4. Business Segment Share
11.4.2.5. Recent Developments
11.5. Wind River Systems, Inc.
11.5.1. Overview
11.5.1.1. Key Management
11.5.1.2. Headquarters
11.5.1.3. Offerings/Business Segments
11.5.2. Key Details (Key details are consolidated data and not product/service specific)
11.5.2.1. Employee Size
11.5.2.2. Past and Current Revenue
11.5.2.3. Geographical Share
11.5.2.4. Business Segment Share
11.5.2.5. Recent Developments
11.6. Microsoft
11.6.1. Overview
11.6.1.1. Key Management
11.6.1.2. Headquarters
11.6.1.3. Offerings/Business Segments
11.6.2. Key Details (Key details are consolidated data and not product/service specific)
11.6.2.1. Employee Size
11.6.2.2. Past and Current Revenue
11.6.2.3. Geographical Share
11.6.2.4. Business Segment Share
11.6.2.5. Recent Developments
11.7. MONTAVISTA SOFTWARE, LLC.
11.7.1. Overview
11.7.1.1. Key Management
11.7.1.2. Headquarters
11.7.1.3. Offerings/Business Segments
11.7.2. Key Details (Key details are consolidated data and not product/service specific)
11.7.2.1. Employee Size
11.7.2.2. Past and Current Revenue
11.7.2.3. Geographical Share
11.7.2.4. Business Segment Share
11.7.2.5. Recent Developments
11.8. Robert Bosch GmbH
11.8.1. Overview
11.8.1.1. Key Management
11.8.1.2. Headquarters
11.8.1.3. Offerings/Business Segments
11.8.2. Key Details (Key details are consolidated data and not product/service specific)
11.8.2.1. Employee Size
11.8.2.2. Past and Current Revenue
11.8.2.3. Geographical Share
11.8.2.4. Business Segment Share
11.8.2.5. Recent Developments
11.9. Intellias
11.9.1. Overview
11.9.1.1. Key Management
11.9.1.2. Headquarters
11.9.1.3. Offerings/Business Segments
11.9.2. Key Details (Key details are consolidated data and not product/service specific)
11.9.2.1. Employee Size
11.9.2.2. Past and Current Revenue
11.9.2.3. Geographical Share
11.9.2.4. Business Segment Share
11.9.2.5. Recent Developments
11.10. HARMAN International
11.10.1. Overview
11.10.1.1. Key Management
11.10.1.2. Headquarters
11.10.1.3. Offerings/Business Segments
11.10.2. Key Details (Key details are consolidated data and not product/service specific)
11.10.2.1. Employee Size
11.10.2.2. Past and Current Revenue
11.10.2.3. Geographical Share
11.10.2.4. Business Segment Share
11.10.2.5. Recent Developments
12. Key Takeaways

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