Automotive Software Market
Growth Factors of Automotive Software Market
The automotive software market size was valued at USD 27.99 billion in 2023, and the market is now projected to grow from USD 31.71 billion in 2024 to USD 91.86 billion by 2032, exhibiting a CAGR of 14.2% during the forecast period of 2023-2030.
During the pandemic, supply disrupted chains caused scarcity of the accessibility of hardware equipment that are essential for automotive software systems. The lockdown led to stoppage in the production and development cycles. However, the pandemic impelled the automotive industry by shifting toward digitization, enhancing online sales, distant diagnostics, and Over-the-Air (OTA) software updates. Hence, in the pandemic period there is overall negative effect on the automotive software market growth.
The growing technological advancements in vehicles fueling the automotive software market share globally. The incorporation of Artificial Intelligence and machine learning into automotive software is offering enhanced features that include independent driving, analytical maintenance, and enhanced custom-made user experiences. The development of sophisticated ADAS features such as lane-keeping support, adaptive cruise control, and automatic urgent situation braking, depending heavily on advanced software.
The rising inclination of software defined vehicles aids market growth is the trend in the market is propelling the market expansion. Vehicles are progressing by their software capabilities rather than just their hardware. This shift allows constant updates and enhancements through Over-the-Air software updates. Manufacturers are adopting modular software techniques that facilitate easier updates and integration of new functionality.
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The automotive software market and information & communication technology industry is rising at an exponential rate due to its market segmentation. This market expansion effectively provides detailed regional assessments considering the dominant supply and demand forces that impact the information & communication technology industry. These segmentations are methodically segregated by type, application, and vehicle type. The segment by type is such as application software, middleware, and operating system. The segment based on applications includes ADAS & Safety, infotainment & instrument cluster, engine management & power train, and others. Similarly, the by vehicle types segment is are such as passenger cars commercial vehicles
The North America region leads the automotive software market by benefitting a market size of USD 9.59 billion in 2023 due to the implementation of electric vehicles in the markets. Advanced software for running battery performance, energy effectiveness, and charging infrastructure is critical for the growing EV market.
The top players in the market are contributing in the information & communication technology industry assuring industrial prospectus development and establishing market standards. The key companies include, BlackBerry Limited (Canada), KPIT Technologies Ltd (India), Google LLC (U.S.), Airbiquity Inc (U.S.), Wind River Systems, Inc (U.S.), Microsoft (U.S.), MONTAVISTA SOFTWARE, LLC. (U.S.), Robert Bosch GmbH (Germany), Intellias (U.S.), and HARMAN International (U.S.) these market players provide a level-playing competitive landscape.
In April 2024, Tata Motors had chosen the HARMAN Ignite Store, as its in-vehicle app store. Through in-vehicle app stores the customers can access apps effortlessly and securely across the globe.
Global Automotive Software Market Scope
Segmentation Table
ATTRIBUTE DETAILS
Study Period 2019-2032
Base Year 2023
Estimated Year 2024
Forecast Period 2024-2032
Historical Period 2019-2022
Unit Value (USD Billion)
Growth Rate CAGR of 14.2% from 2024 to 2032
Segmentation By Type
- Application Software
- Middleware
- Operating System
By Application
- ADAS & Safety
- Infotainment & Instrument Cluster
- Engine Management & Powertrain
- Other (Telematics, Connectivity)
By Vehicle Type
- Passenger Cars
- Commercial Vehicles
By Region
- North America (By Type, Application, Vehicle Type, and Country)
- U.S.
- Canada
- Mexico
- South America (By Type, Application, Vehicle Type, and Country)
- Brazil
- Argentina
- Rest of South America
- Europe (By Type, Application, Vehicle Type, and Country)
- U.K.
- Germany
- France
- Italy
- Spain
- Russia
- Benelux
- Nordics
- Rest of Europe
- Middle East & Africa (By Type, Application, Vehicle Type, and Country)
- Turkey
- Israel
- GCC
- North Africa
- South Africa
- Rest of the Middle East & Africa
- Asia Pacific (By Type, Application, Vehicle Type, and Country)
- China
- India
- Japan
- South Korea
- ASEAN
- Oceania
- Rest of Asia Pacific
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