Meat & Poultry Market Research Reports & Industry Analysis

The meat and poultry industry primarily includes fresh cuts of beef, pork, chicken, and turkey, along with products such as bacon, sausage, hot dogs/frankfurters, and cold cuts of all types.

The importance of meat departments for stores’ revenue and differentiation is a key reason why supermarkets are emphasizing private-label meats. Not only do private-label meats allow stores to capture more revenue, if the private-label offerings are associated with quality and value, they can draw in customers to shop in other parts of the store.

Recently, meat prices in the U.S. have been on the rise due to factors including weather, international economic and political tensions, and growing global demand. Marketers increasingly look to branding as a way to create a competitive advantage in what for a long time had been a commodity market. Organic and natural products are increasingly in demand, and those who can afford to pay more are showing a willingness to do so for what are perceived as better-for-you products. Looking ahead, it will be increasingly important for marketers to offer meat from sustainable sources.

MarketResearch.com’s reports offer all the pertinent insights your company needs to compete in the grind that is today’s meat market. Provided in our reports are analysis of the trends guiding the meat/poultry market, in addition to a breakdown of consumer purchase patterns and product introductions designed to appease consumer demand for healthier meat products and those sourced from animals not raised on genetically modified feed. Also included are past and projected sales data.

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Meat & Poultry Industry Research & Market Reports

  • Staple Foods in Japan

    ... prices. Price increases seen since 2022, triggered by the war in Ukraine, backed by high raw materials costs, and soaring logistics costs due to the “2024 issue” in Japan (a social issue in terms of ... Read More

  • Processed Meat, Seafood and Alternatives To Meat in Japan

    ... to the impact of price increases. Retail volume sales, on the other hand, are expected to continue to decline, marking negative growth for the third consecutive year. This is due to persistent inflation and subsequent ... Read More

  • Saudi Arabia Food Fibers Market, By Type (Soluble Fibers, Insoluble Fibers); By Application (Dairy, Meat, Poultry, and Seafood, Bakery & Confectionery, Beverages, Ready to Eat (RTE) Products), Competitive Landscape & Forecast, 2019–2030

    ... Fibers Market Size Set to Cross USD 133 Million by 2030 Saudi Arabia Food Fibers Market is flourishing due to growing consumer awareness about dietary health, a growing focus on preventive healthcare, a rising preference ... Read More

  • Food Packaging Market Size, Share, Forecast, & Trends Analysis by Material (Plastic, Metal, Glass), Packaging Type (Rigid, Flexible), Product Type, Application (Bakery Products, Dairy Products, Snacks, Meat Products, RTE Meals)—Global Forecast to 2031

    ... Packaging Market to Reach $698.4 Billion by 2031, at a CAGR of 5.9% from 2024 to 2031 According to a new market research report titled ‘Food Packaging Market Size, Share, Forecast, & Trends Analysis by ... Read More

  • Processed Meat, Seafood and Alternatives To Meat in Georgia

    ... tradition. Items such as sausages and cervelat sausage remain popular staples, although rising food prices have made consumers more price-sensitive, driving demand for affordable options. Discounts have played a crucial role in maintaining growth in ... Read More

  • Staple Foods in Georgia

    ... and macroeconomic challenges, which resulted in rising packaging, materials, and logistics costs, conditions have improved in 2024. This change is particularly noteworthy in baked goods, dried pasta and processed meat. The slower increase in unit ... Read More

  • Staple Foods in Guatemala

    ... to rise, supported by continuing population growth. The political situation has also stabilised following the election of Bernardo Arevalo in January 2024 and this boosts consumer confidence. Euromonitor International's Staple Foods in Guatemala report offers ... Read More

  • Staple Foods in El Salvador

    ... 2023 affected consumer spending power. On a positive note, the government crackdown on crime is boosting tourist numbers to the country, which is subsequently proving beneficial to consumer foodservice sales of staples, especially processed meat, ... Read More

  • Processed Meat, Seafood and Alternatives To Meat in North Macedonia

    ... to be up marginally on the previous year. Current value sales have continued to increase at a much faster pace due to price hikes imposed to offset rising production costs, but growth in this respect ... Read More

  • Staple Foods in North Macedonia

    ... fallout of Russia’s invasion of Ukraine has now largely receded. Retail volume growth looks set to be unchanged on 2023, though it remains marginal. This is partly explained by maturity, but also reflects the fact ... Read More

  • Staple Foods in Honduras

    ... which had decreased at the beginning of 2023, began to rise again in 2024. Shelf stable fruit and vegetables are perceived as being less healthy and more expensive alternatives to fresh fruit and vegetables, while ... Read More

  • Processed Meat, Seafood and Alternatives To Meat in Guatemala

    ... child processed red meat continues to account for most value sales, though shelf stable seafood is expected to be the strongest performer (see below). Value sales continue to be negligible for alternatives to meat. Euromonitor ... Read More

  • Meat, Poultry and Smallgoods Wholesaling in Australia - Industry Market Research Report

    ... meat products including beef and veal, lamb, pork, poultry and niche products like rabbit. The SME industry excludes wholesaling activities related to canned meat, fish and seafood. In addition, firms that wholesale industry products in ... Read More

  • Staple Foods in Ecuador

    ... in early 2024, which included the implementation of a nighttime curfew. This situation disrupted consumption patterns, particularly in the foodservice channel. In addition, prolonged droughts have resulted in frequent power outages and logistical challenges... Euromonitor ... Read More

  • Staple Foods in Bulgaria

    ... are showing minimal or flat growth in terms volume. At the same time, product costs remain high despite inflation slowing down, thanks to continuous increases in labour salaries. Increased wages are, however, supporting consumption, with ... Read More

  • Staple Foods in Austria

    ... price increases, though the latter two are more moderate than has been seen recently. Still, high costs for transport, labour, raw materials and energy are making their impact felt. Euromonitor International's Staple Foods in Austria ... Read More

  • Meat Processing in China - Industry Market Research Report

    ... to $150.3 billion. This trend includes an anticipated decrease of 5.7% in the current year. The dietary patterns of Chinese consumers have changed significantly as lifestyles have gradually become faster paced. In addition, disposable incomes ... Read More

  • Processed Meat, Seafood and Alternatives To Meat in Belgium

    ... meat still represents the largest proportion of meat consumed in Belgium. Chilled processed meat volume sales are falling though remain positive. Euromonitor International's Processed Meat, Seafood and Alternatives to Meat in Belgium report offers in-depth ... Read More

  • Processed Meat, Seafood and Alternatives To Meat in Ecuador

    ... tuna producer, boasts companies that oversee extensive logistics chains from fishing to processing. Whilst a considerable percentage of the processed seafood is exported, efficient economies of scale ensure the availability of affordable products for local ... Read More

  • Processed Meat, Seafood and Alternatives To Meat in Bulgaria

    ... is in turn driven by perishable sausage products, which are still sold mostly in bulk by weight. Chilled process red meat is suffering from increasingly low-quality products sold through retail chains – a result of ... Read More

  • Staple Foods in Argentina

    ... unemployment rate since the COVID-19 pandemic, demand for staple foods has been seriously impacted. Processed meat, seafood and alternatives and processed fruit and vegetables are struggling as consumers increasingly replace them with cheaper, fresh alternatives ... Read More

  • Processed Meat, Seafood and Alternatives To Meat in Austria

    ... of meat and seafood. In 2024, the average unit price of processed meat, seafood and alternative to meat is set to remain substantially higher than was seen in 2022. Frozen meat and seafood substitutes is ... Read More

  • Processed Meat, Seafood and Alternatives To Meat in Argentina

    ... expansion. The decrease in purchasing power and the rise in unemployment are negatively impacting all category members, with frozen products suffering the most thanks to high unit prices. Argentinian consumers are replacing frozen processed red ... Read More

  • Staple Foods in Belgium

    ... intensifying convenience trend, and the increased impact of health and wellness trends on innovation and development. On the other hand, staple foods are highly impacted by inflation – more so than other packaged food categories ... Read More

  • 10 Key Trends in Food, Nutrition and Health 2025

    ... out the best strategy for your business – and what direction you should take with new product development – this unique report will help you answer those questions. Written in an accessible style, illustrated with ... Read More

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