Functional Foods & Beverages Market Research Reports & Industry Analysis
A functional food has to do more than the basic function of supplying nutrients. The basic category of functional foods includes processed food or foods fortified with additives, like "vitamin-enriched" products. Fermented foods with live cultures are considered functional foods with probiotic benefits.
Health-conscious consumers have supplied the demand to make functional foods an emerging field in food science. Yet, as consumers seek healthy choices, they are often skeptical about the benefits claimed by the companies developing new functional foods and beverages. The fact is the benefits are simply difficult to detect.
The industry suggests the establishment of a health claim regulating agency, which may increase consumer confidence. However, strict examination of some of the functional food claims may discourage some companies from launching their products.
The burgeoning industry was also impacted by poor global economic outlook. Many companies were forced to reposition themselves in response to the global economic downturn by lowering prices, eliminating divisions and rebranding products. Others grew by targeting products that consumers believe make an impact on their health. Product functionality is the most important consumer decision factor, generally outweighing cost sensitivity.
Consumer surveys on a wide range of functional food areas -- such as heart, digestive, immunity, cognitive, joint and bone health -- find that shoppers have high levels of interest, but much lower levels of actual purchase behavior.
Cognitive-health products are one example, as more than two-thirds of Americans say they are interested in products that increase concentration, but less than one in five actually buy such products. Narrowing this gap is crucial for the industry to turn functional foods and drinks from a novelty into a steady growing business in the long term.
Functional Foods & Beverages Industry Research & Market Reports
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Naturally Healthy Beverages in the US
... trend has benefited no category more than NH beverages. NH bottled water is the standout category within NH beverages, but other categories, especially NH tea, were also finding that they were exactly what health-minded US ... Read More
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Collagen Peptides Market by Application (Food & Beverages, Nutritional Products, Cosmetics & Personal Care Products, and Pharmaceuticals), Source (Bovine, Porcine, and Marine & Poultry), Form (Dry and Liquid) and Region – Global Forecast to 2026
... million by 2026, recording a CAGR of 5.6% during the forecast period in terms of value. The market is primarily driven by factors such as increasing demand in pharmaceutical and nutritional products across the globe. ... Read More
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Global Functional Foods Market Size study, by Ingredient (Carotenoids, Dietary Fibers, Fatty Acids and Others), by Product (Bakery & Cereals, Dairy Products, Meat, Fish & Eggs and Others), by Application (Sports Nutrition, Weight Management, Cardio Health and Others) and Regional Forecasts 2021-2027
... Health and Others) and Regional Forecasts 2021-2027 Global Functional Foods Market is valued approximately at USD 188.01 Billion in 2020 and is anticipated to grow with a healthy growth rate of more than 7.9% over ... Read More
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Global Omega 3 Market Size study, By Type (EPA, DHA, ALA), By Source (Marine, Plant), By Application (Supplements & Functional Foods, Pharmaceuticals, Infant Formula, Animal Feed & Pet Food, Others), and Regional Forecasts 2021-2027
... Omega 3 Market is valued at approximately USD 2.10 billion in 2020 and is anticipated to grow with a healthy growth rate of more than 7.8 % over the forecast period 2021-2027. Omega 3 are ... Read More
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Functional Beverage Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... pandemic is seen as a once-in-a-lifetime event and something that will have a profound impact on health concerns and eating and drinking habits. This is something that will drive demand for functional products that help ... Read More
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South America Probiotics Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... probiotic market is driven by the robust demand for health-based products, among consumers, especially by the younger generations. Probiotics are a part of functional foods and beverages and are known for improving gut functionality, along ... Read More
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North America Insoluble Dietary Fibers Market- Growth, Trends, and Forecast (2022 - 2027)
... Highlights With the improvement of the standard of living, people’s diet has become increasingly sophisticated and various lifestyle diseases are caused by an imbalanced diet, such as diabetes, cardiocerebrovascular disease, obesity, intestinal cancer, constipation, and ... Read More
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North America Probiotic Products Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... 6.3% during the forecast period (2019-2024). Key Highlights Prevention and cure of disorders such as lactose intolerance and inflammatory bowel disease are some of the benefits offered by probiotics. The rising health-consciousness levels and wider ... Read More
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Flax Seeds Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... a huge surge of demand for Flaxseed because of the increasing health awareness among consumers. There have been disruptions in the supply chain and a shortage of seeds during the pandemic outbreak. The sudden increase ... Read More
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Brazil Probiotics Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... significant growth, owing to the increasing demand for health and wellness products, coupled with a rise in awareness among consumers for functional beverages. Furthermore, probiotics in the country are majorly available in dairy products, particularly ... Read More
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United States Probiotics Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... a driving force within the booming digestive health supplement category,and they are being consumed by people of all age groups. However, the major consumption is observed among the millennials, due to the growing awareness about ... Read More
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Global Probiotic Dietary Supplement Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... - 2025). Key Highlights Global consumers are getting familiar with probiotics and their potential benefits, leading to the introduction of innovative probiotic products in various delivery formats, including capsules, powders, liquids, and other forms. For ... Read More
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Wheatgrass Product Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... rich source of dietary fiber and micronutrients (vitamins and minerals), the food processing industry is seeking to incorporate it as a nutritional enhancement ingredient, as well as to develop stand-alone functional food and beverage products. ... Read More
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Functional Mushroom Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... Highlights Functional mushrooms are used in a wide variety of healthcare and pharmaceutical products. This increases the applicability of these mushrooms in the food and beverage sector. The application of these mushrooms as a functional ... Read More
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North America Probiotic Drinks Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... The market is driven by robust demand for health-based products, like probiotics, among consumers, especially the younger generations. Yogurts are a part of the American everyday food essentials and are known for improving gut functionality, ... Read More
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Europe Probiotic Drinks Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... lifestyle is making the people prone to gastrointestinal problems. Europeans are expected to become increasingly exposed to stress in their professional and personal lives. Thus, the imbalanced daily routine of the natives is increasing the ... Read More
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United Kingdom Tofu Market - Growth, Trends, COVID-19 Impact, and Forecasts(2022 - 2027)
... during the forecast period, 2021-2026. Key Highlights In the long-term, the COVID-19 situation is likely to impact plant-based food and beverages across the European region on a positive note, owing to a prolonged shift in ... Read More
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Botanicals Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... the market for botanical ingredients is expected to be hindered by the ongoing pandemic COVID-19, which has relentlessly hit the global trade and production business. The heavy reduction in trade has created difficulty for producers ... Read More
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Beta Glucan Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... forecast period (2021 - 2026). COVID-19 pandemic is still transforming the growth of numerous industries, the outbreak's immediate impact is varied. While some sectors may experience a decline in demand, many others continue to stay ... Read More
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Specialty Food Ingredients Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... COVID-19 pandemic was seen disrupting the market growth, in the initial few months of lockdowns, where even with the rising demand for specialty ingredients, key players and organizations across the globe reported their inability to ... Read More
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China Soy Beverages Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... consumption of soy beverages can be attributed to its increased availability and the scientific facts that prove the many health benefits of soy, like lowering blood cholesterol and reduction of the risk of certain cancers. ... Read More
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EPA Focused Algae Omega-3 Ingredient Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... 2025). Omega-3 oils are essential fatty acids that have a broad range of health benefits, including cardiovascular, eye and brain health, for which is it is widely used in the various end-user application, like dietary ... Read More
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Probiotics Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... driven by the robust demand for health-based products among consumers, especially from the younger generation. Probiotics are a part of functional foods and beverages. They are known for improving gut functionality, along with other benefits, ... Read More
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North America Kombucha Market - Growth, Trends, COVID-19 Impact, and Forecasts (2022 - 2027)
... market is majorly driven by the growing consumer's inclination toward nutritional and functional drinks over carbonated drinks. Thus, the increasing number of health-conscious consumers in the country are propelling the growth of the market. Moreover, ... Read More
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Europe Plant-Based Food and Beverage Market - Growth, Trends and Forecasts (2022 - 2027)
... Highlights The gaining popularity of vegan diet and incidences of lactose intolerance are driving the market for plant-based food and beverages in Europe. The rising consumer awareness regarding the negative impact of the consumption of ... Read More
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