Functional Foods & Beverages Market Research Reports & Industry Analysis
A functional food has to do more than the basic function of supplying nutrients. The basic category of functional foods includes processed food or foods fortified with additives, like "vitamin-enriched" products. Fermented foods with live cultures are considered functional foods with probiotic benefits.
Health-conscious consumers have supplied the demand to make functional foods an emerging field in food science. Yet, as consumers seek healthy choices, they are often skeptical about the benefits claimed by the companies developing new functional foods and beverages. The fact is the benefits are simply difficult to detect.
The industry suggests the establishment of a health claim regulating agency, which may increase consumer confidence. However, strict examination of some of the functional food claims may discourage some companies from launching their products.
The burgeoning industry was also impacted by poor global economic outlook. Many companies were forced to reposition themselves in response to the global economic downturn by lowering prices, eliminating divisions and rebranding products. Others grew by targeting products that consumers believe make an impact on their health. Product functionality is the most important consumer decision factor, generally outweighing cost sensitivity.
Consumer surveys on a wide range of functional food areas -- such as heart, digestive, immunity, cognitive, joint and bone health -- find that shoppers have high levels of interest, but much lower levels of actual purchase behavior.
Cognitive-health products are one example, as more than two-thirds of Americans say they are interested in products that increase concentration, but less than one in five actually buy such products. Narrowing this gap is crucial for the industry to turn functional foods and drinks from a novelty into a steady growing business in the long term.
Functional Foods & Beverages Industry Research & Market Reports
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Functional Drinks in the United Kingdom
... The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The functional drinks market consists of retail sale of sports drinks and ... Read More
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Functional Drinks in Europe
... descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The functional drinks market consists of retail sale of sports drinks and energy drinks. Sports drinks ... Read More
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Functional Drinks in North America
... also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The functional drinks market consists of retail sale of sports drinks and energy drinks. ... Read More
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Functional Drinks in South Africa
... descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The functional drinks market consists of retail sale of sports drinks and energy drinks. Sports drinks ... Read More
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Functional Drinks in Mexico
... descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The functional drinks market consists of retail sale of sports drinks and energy drinks. Sports drinks ... Read More
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Functional Drinks in China
... players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The functional drinks market consists of retail sale of sports drinks and energy drinks. Sports drinks are defined as drinks ... Read More
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Functional Drinks in Indonesia
... players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The functional drinks market consists of retail sale of sports drinks and energy drinks. Sports drinks are defined as drinks ... Read More
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Functional Drinks in Japan
... players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The functional drinks market consists of retail sale of sports drinks and energy drinks. Sports drinks are defined as drinks ... Read More
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Functional Drinks in Scandinavia
... players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The functional drinks market consists of retail sale of sports drinks and energy drinks. Sports drinks are defined as drinks ... Read More
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Functional Drinks in the United States
... descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The functional drinks market consists of retail sale of sports drinks and energy drinks. Sports drinks ... Read More
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Functional Drinks in India
... players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The functional drinks market consists of retail sale of sports drinks and energy drinks. Sports drinks are defined as drinks ... Read More
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Functional Drinks in Turkey
... the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The functional drinks market consists of retail sale of sports drinks and energy drinks. Sports drinks are defined ... Read More
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Global Functional Drinks
... the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The functional drinks market consists of retail sale of sports drinks and energy drinks. Sports drinks are defined ... Read More
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Functional Drinks in Asia-Pacific
... descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The functional drinks market consists of retail sale of sports drinks and energy drinks. Sports drinks ... Read More
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Functional Drinks in Switzerland
... players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The functional drinks market consists of retail sale of sports drinks and energy drinks. Sports drinks are defined as drinks ... Read More
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Asian Speciality Drinks in Hong Kong, China
... has successfully differentiated its products by updating the packaging of its range of beverages to clearly indicate that they contain no added sugars or artificial ingredients. The range of newly packaged drinks features existing beverages ... Read More
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Amaranth Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 to 2034
... 2034. The market expansion is driven by increasing consumer demand for plant-based, gluten-free, and nutrient-rich food options. With its exceptional nutritional profile and health benefits, Amaranth is gaining traction as a preferred alternative to traditional ... Read More
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Health and Wellness in South Africa
... processed food and a range of drinks on their health and wellbeing. The virus disproportionately affected those with underlying health conditions, such as obesity and diabetes, making people more conscious of the need to take ... Read More
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Global Probiotic Yogurt Market 2024 by Manufacturers, Regions, Type and Application, Forecast to 2030
... 2023 and is forecast to a readjusted size of USD 24230 million by 2030 with a CAGR of 5.3% during review period. The Global Info Research report includes an overview of the development of the ... Read More
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Algae Products Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)
... billion by 2029, at a CAGR of 7.44% during the forecast period (2024-2029). As consumers become increasingly aware of the health benefits of algae products, industries such as food and beverage, nutraceuticals, and pharmaceuticals are ... Read More
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Global Algae Protein Market 2024-2028
... on the algae protein market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding the ... Read More
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Asian Speciality Drinks in Vietnam
... shown a more cautious approach to their spending, prioritising essential items over those that are non-essential. They regularly look out for discount events for Asian speciality drinks, hoping for reductions of 20% or even 50%, ... Read More
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Global Kratom and Kava Beverage Market Growth (Status and Outlook) 2024-2030
... expected to grow at a CAGR of %from 2024 to 2030. LPI (LP Information)' newest research report, the “Kratom and Kava Beverage Industry Forecast” looks at past sales and reviews total world Kratom and Kava ... Read More
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Gummy Supplements Market Forecasts to 2030 – Global Analysis By Product Type (Vitamins & Minerals, Herbal & Botanicals, Omega Fatty Acids, Probiotics and Other Product Types), Ingredient, Flavour, Deployment Type, Distribution Channel, Age Group and By Geography
... By Geography According to Stratistics MRC, the Global Gummy Supplements Market is accounted for $28.65 billion in 2024 and is expected to reach $71.65 billion by 2030 growing at a CAGR of 16.5% during the ... Read More
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Asian Speciality Drinks in China
... and current value sales of Asian specialty drinks in China, including fruit vinegar, are set to steadily increase both on-trade and off-trade. Fruit vinegar, which is a traditional beverage often paired with food, especially apple ... Read More
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