Functional Foods & Beverages Market Research Reports & Industry Analysis
A functional food has to do more than the basic function of supplying nutrients. The basic category of functional foods includes processed food or foods fortified with additives, like "vitamin-enriched" products. Fermented foods with live cultures are considered functional foods with probiotic benefits.
Health-conscious consumers have supplied the demand to make functional foods an emerging field in food science. Yet, as consumers seek healthy choices, they are often skeptical about the benefits claimed by the companies developing new functional foods and beverages. The fact is the benefits are simply difficult to detect.
The industry suggests the establishment of a health claim regulating agency, which may increase consumer confidence. However, strict examination of some of the functional food claims may discourage some companies from launching their products.
The burgeoning industry was also impacted by poor global economic outlook. Many companies were forced to reposition themselves in response to the global economic downturn by lowering prices, eliminating divisions and rebranding products. Others grew by targeting products that consumers believe make an impact on their health. Product functionality is the most important consumer decision factor, generally outweighing cost sensitivity.
Consumer surveys on a wide range of functional food areas -- such as heart, digestive, immunity, cognitive, joint and bone health -- find that shoppers have high levels of interest, but much lower levels of actual purchase behavior.
Cognitive-health products are one example, as more than two-thirds of Americans say they are interested in products that increase concentration, but less than one in five actually buy such products. Narrowing this gap is crucial for the industry to turn functional foods and drinks from a novelty into a steady growing business in the long term.
Functional Foods & Beverages Industry Research & Market Reports
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Asian Speciality Drinks in Malaysia
... without sufficient unique selling points or differentiation. The selection of Asian speciality drinks available through supermarkets is often limited, as these products are considered niche, reducing their offer and sales in the off-trade channel. Small ... Read More
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Global Shiitake Mushroom Market 2024 by Manufacturers, Regions, Type and Application, Forecast to 2030
... 2023 and is forecast to a readjusted size of USD 454.7 million by 2030 with a CAGR of 3.4% during review period. The shiitake is an edible mushroom native to East Asia, which is cultivated ... Read More
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Global Hemp Extracts Market - 2024-2031
... period 2024-2031. Hemp extract, derived from the entire hemp plant, contains a variety of phytocannabinoids, including cannabidiol (CBD), terpenes, flavonoids and over 400 other naturally occurring chemical compounds. Many consumers believe these compounds work synergistically ... Read More
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Global Adaptogenic Snack Bar Market - 2024-2031
... the forecast period 2024-2031. Globally consumers are increasingly seeking functional foods that support overall well-being and stress management. Adaptogenic ingredients, such as ashwagandha, maca and reishi mushrooms, are becoming popular due to their ability to ... Read More
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Asian Speciality Drinks in Hong Kong, China
... has successfully differentiated its products by updating the packaging of its range of beverages to clearly indicate that they contain no added sugars or artificial ingredients. The range of newly packaged drinks features existing beverages ... Read More
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Health and Wellness in South Africa
... processed food and a range of drinks on their health and wellbeing. The virus disproportionately affected those with underlying health conditions, such as obesity and diabetes, making people more conscious of the need to take ... Read More
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Global Probiotic Yogurt Market 2024 by Manufacturers, Regions, Type and Application, Forecast to 2030
... 2023 and is forecast to a readjusted size of USD 24230 million by 2030 with a CAGR of 5.3% during review period. The Global Info Research report includes an overview of the development of the ... Read More
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Algae Products Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)
... billion by 2029, at a CAGR of 7.44% during the forecast period (2024-2029). As consumers become increasingly aware of the health benefits of algae products, industries such as food and beverage, nutraceuticals, and pharmaceuticals are ... Read More
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Global Algae Protein Market 2024-2028
... on the algae protein market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding the ... Read More
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Asian Speciality Drinks in Vietnam
... shown a more cautious approach to their spending, prioritising essential items over those that are non-essential. They regularly look out for discount events for Asian speciality drinks, hoping for reductions of 20% or even 50%, ... Read More
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Global Kratom and Kava Beverage Market Growth (Status and Outlook) 2024-2030
... expected to grow at a CAGR of %from 2024 to 2030. LPI (LP Information)' newest research report, the “Kratom and Kava Beverage Industry Forecast” looks at past sales and reviews total world Kratom and Kava ... Read More
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Gummy Supplements Market Forecasts to 2030 – Global Analysis By Product Type (Vitamins & Minerals, Herbal & Botanicals, Omega Fatty Acids, Probiotics and Other Product Types), Ingredient, Flavour, Deployment Type, Distribution Channel, Age Group and By Geography
... By Geography According to Stratistics MRC, the Global Gummy Supplements Market is accounted for $28.65 billion in 2024 and is expected to reach $71.65 billion by 2030 growing at a CAGR of 16.5% during the ... Read More
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Asian Speciality Drinks in China
... and current value sales of Asian specialty drinks in China, including fruit vinegar, are set to steadily increase both on-trade and off-trade. Fruit vinegar, which is a traditional beverage often paired with food, especially apple ... Read More
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Plant-based Beverages
... at a CAGR of 10.8% over the analysis period 2023-2030. Almond-based Beverages, one of the segments analyzed in the report, is expected to record a 12.0% CAGR and reach US$19.2 Billion by the end of ... Read More
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Functional Proteins
... at a CAGR of 3.8% over the analysis period 2023-2030. Animal Nutrition Application, one of the segments analyzed in the report, is expected to record a 2.5% CAGR and reach US$1.2 Billion by the end ... Read More
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Probiotics Dietary Supplements
... by 2030, growing at a CAGR of 5.8% over the analysis period 2023-2030. Capsules Form, one of the segments analyzed in the report, is expected to record a 5.6% CAGR and reach US$4.2 Billion by ... Read More
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Protein Supplements Market Global Forecast Report by Type (Casein, Whey Protein, Egg Protein, Soy Protein, Others), Form (Protein Powder, Protein Bars, Ready to Drink, Others), Source (Animal-Based, Plant-Based), Application (Sports Nutrition, Functional Food), Distribution Channel (Supermarkets and Hypermarkets, Online Stores, Direct to Customers (DTC), Others), Countries and Company Analysis 2025-2033
... (Supermarkets and Hypermarkets, Online Stores, Direct to Customers (DTC), Others), Countries and Company Analysis 2025-2033 Protein Supplements Market Analysis The Global Protein Supplements Market will reach US$ 52.34 billion by 2033, up from US$ 27.28 ... Read More
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Superfoods Market: Global Market Size, Forecast, Insights, and Competitive Landscape
... understanding of the market along with market sizing, forecast, drivers, challenges, and competitive landscape. The report presents a clear picture of the global superfoods market by segmenting the market based on product type, application, distribution ... Read More
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Global Organic Coconut Water Market 2024-2028
... period. The report on the organic coconut water market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an ... Read More
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India Casein Market: Market Size, Forecast, Insights, Segmentation, and Competitive Landscape with Impact of COVID-19 & Russia-Ukraine
... on India casein market report provides holistic understanding of the market along with market sizing, forecast, drivers, challenges, and competitive landscape. The report presents a clear picture of the India casein market by segmenting the ... Read More
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Global Spirulina Market 2024-2028
... market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding the current market scenario, the ... Read More
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Probiotic Ingredients Market in Americas 2024-2028
... the forecast period. The report on the probiotic ingredients market in americas provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The ... Read More
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Global Algae Products Market 2024-2028
... on the algae products market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding the ... Read More
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Casein And Caseinate Market, By Type (Casein (Edible Casein, Industrial Casein) and Caseinate (Sodium Caseinate, Calcium Caseinate, Potassium Caseinate)), By Application (Nutritional Food & Beverages, Infant Nutrition, Dairy Products, and Others), By Geography (North America, Latin America, Asia Pacific, Europe, Middle East, and Africa)
... Latin America, Asia Pacific, Europe, Middle East, and Africa) Casein and caseinate are proteins obtained from cow's milk. Casein constitutes around 80% of the proteins in cow's milk. It coagulates or curdles in the stomach ... Read More
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Consumer Health in Romania
... in current value terms, this is predominantly due to price increases rather than higher sales volumes. High inflation, particularly in the first half of the year, has significantly impacted consumer behaviour. Romanians have become increasingly ... Read More
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