Dairy Products Market Research Reports & Industry Analysis

The U.S. dairy industry is undergoing a renaissance thanks to new product introductions that leverage rising consumer demand for healthier product options. This includes the marketing of underrated protein sources such as Greek yogurt and even non-dairy alternatives to household staples such as cheese and milk. Our research delves into the trends shaping and reshaping a variety of dairy products both presently and into the years to come. Even mature segments such as the U.S. ice cream market hold a litany of surprising insights thanks to trends that favor healthy ingredients, novel flavor introductions, and the elimination of GMOs (which have emerged as a much maligned nutritional and scientific powder keg of debate and controversy).

MarketResearch.com’s report catalog focused on dairy products provides insights into product and market trends, analysis, opportunities, projections, sales, and marketing strategies. Specifics on market share, segmentation, size, growth in both the U.S. and global markets are also featured.

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Dairy Products Industry Research & Market Reports

  • Butter and Spreads in Belgium

    ... sales of butter have continued to decline, albeit at a slightly more modest pace. This decline is due to two major factors. Firstly is the competition from edible oils and secondly are the negative health ... Read More

  • Yoghurt and Sour Milk Products in Belgium

    ... terms. The latter is due to the lingering effects of the inflation crisis, with retail prices continuing to rise in 2023. The consumption of yoghurt slumped in 2021 and 2022, following strong growth in 2020 ... Read More

  • Other Dairy in Belgium

    ... consumers to look for value-for-money but also to focus on essentials. In this context, other dairy declined in retail volume terms in 2022. With inflation stabilising slightly in 2023 the category has seen a slower ... Read More

  • Cheese in Turkey

    ... marketing initiatives aimed at attracting consumers and boosting sales. For example, Sütas has introduced Sütas Kasar hard cheese in the pre-grated format. This new product is aimed at consumers seeking convenience in their fast-paced lives; ... Read More

  • Other Dairy in Turkey

    ... driven by their perceived healthier properties and natural qualities. An illustrative example of this trend is seen in the preference of parents for chilled snacks over chocolate confectionery as a choice for their children. Within ... Read More

  • Plant-Based Dairy in Turkey

    ... and other consumers embracing healthier eating habits and lifestyles. To meet the growing demand for plant-based dairy, companies have demonstrated greater versatility and sophistication in their product offerings. This trend has resulted in the introduction ... Read More

  • Other Dairy in Kenya

    ... increasing sales of cream, which continues to be the only product within other dairy that generates any significant sales. Euromonitor International's Other Dairy in Kenya report offers in-depth knowledge of the market at a national ... Read More

  • Butter and Spreads in Uzbekistan

    ... more affordable margarine and spreads rather than butter. The situation is further complicated by an unstable supply of milk in Uzbekistan. As a result of the poor development of agriculture and, in particular, dairy farms, ... Read More

  • Other Dairy in Uzbekistan

    ... quark (tvorog) consumption in Uzbekistan, with both products being used as ingredients in local dishes, such as Katlama or Kurt. While unpackaged fromage frais is widely available, the packaged version is growing in popularity, due ... Read More

  • Butter and Spreads in Slovenia

    ... Health experts identified butter as one of the key culprits in increasing the prevalence of cardiovascular disease and obesity in the country. In response, manufacturers are looking for ways to produce healthier butter and spreads, ... Read More

  • Yoghurt and Sour Milk Products in Switzerland

    ... retail environment. In Switzerland, yoghurt and sour milk products offer added health benefits, including probiotics, and fat or sugar reduction, while many players advertise products as being lactose-free. These aid sales, with these products aligning ... Read More

  • Cheese in Slovenia

    ... volume growth of the category, where spreadable cheese is the fastest growing category. Consumers more often switch from butter spreads to cheese spreads due to promoted nutritional benefits of cheese, such as high in protein ... Read More

  • Butter and Spreads in Pakistan

    ... and ghee formats, with many opting for packaged alternatives. Packaged options have a comparably longer shelf life and are UHT treated to ensure better product safety. Nevertheless, unpackaged butter and ghee remains untaxed in Pakistan ... Read More

  • Plant-Based Dairy in Kenya

    ... products in any meaningful way. One major barrier to success is that plant-based dairy products tend to have far higher unit prices than their bovine dairy product equivalents, which limits their appeal to affluent consumers. ... Read More

  • Cheese in Uzbekistan

    ... volume sales, with soft, more affordable soft cheese continuing to account for most volume sales. Euromonitor International's Cheese in Uzbekistan report offers in-depth knowledge of the market at a national level, providing local insight and ... Read More

  • Dairy Products and Alternatives in Kenya

    ... experienced high inflation caused by commodity price volatility and tightening global financing conditions that has put major pressure on the exchange rate and foreign exchange reserves. The government has been striking a balance through a ... Read More

  • Other Dairy in Pakistan

    ... of Pakistan. Tea is a very popular hot drink in Pakistan and it is usually taken with milk. Tea and coffee whiteners are popular in Pakistan as they offer a much longer shelf life, and ... Read More

  • Plant-Based Dairy in Norway

    ... as that of its traditional dairy counterpart. Key drivers of plant-based milk’s downturn include a decrease in occasions for consumption, marked by a shift away from home cooking and leisurely sit-down breakfasts, coupled with a ... Read More

  • Other Dairy in North Macedonia

    ... this particular category. The prevalence of home cooking and home baking in North Macedonia has remained strong since the COVID-19 pandemic, driving demand for core products such as cream. Chilled snacks are becoming more appealing ... Read More

  • Butter and Spreads in Norway

    ... behaviour. As Norwegians embrace outdoor activities anew and reduce their domestic culinary pursuits, there has been a definite decrease in home-cooking and baking – especially from scratch. In addition, rising health consciousness and prevailing health ... Read More

  • Cheese in North Macedonia

    ... for such high demand, as it can be used in preparing various foods including pizza. Consumer interest in cheese continued to increase during 2023 as increasing numbers of Macedonians came to value the product’s high ... Read More

  • Butter and Spreads in North Macedonia

    ... volume terms, butter is growing moderately despite the shrinking consumer base. As the price advantage of margarine and spreads has been eroded in recent years due to rising manufacturing costs, consumers have turned to butter, ... Read More

  • Other Dairy in Norway

    ... suffering a continued downward turn, attributable mainly to a reduction in consumption occasions. The societal shift away from home cooking is playing a pivotal role in this declining trajectory. Euromonitor International's Other Dairy in Norway ... Read More

  • Plant-Based Dairy in Switzerland

    ... Plant-based Dairy in Switzerland report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading ... Read More

  • Plant-Based Dairy in Slovenia

    ... forcing consumers towards dairy-free diets. This in turn is fuelling growth of plant-based dairy. Marketing activities promoting plant-based dairy products as healthier and more nutritional are also contributing to growth of the market, making these ... Read More

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