Confectionery Market Research Reports & Industry Analysis

The term “confectionery” typically encompasses products such as chocolate and non-chocolate candy; gum; ice cream and frozen desserts; cookies, cakes, and pastries; and other sweet goods such as jams, jellies, and preserves. Non-chocolate candy can be a wide-ranging term classification, particularly at the international level. Marzipan, fruit-paste candies, jelly beans, marshmallows, nut brittles, toffees, and mints all are classified as non-chocolate candies.

Confectionery is sold through one of the broadest spectrums of retail channels of any food product. These channels include supermarkets, grocery stores, mass merchandisers, drugstores, convenience stores, gourmet/specialty stores (including chocolate stores, bulk candy stores, specialty food stores, kitchenware stores, and chains owned by companies that both manufacture and retail chocolate), department stores, health and natural food stores, warehouse clubs, bakeries, coffeehouses and cafés, ethnic markets, movie theaters, kiosks and tobacco stores, card and gift shops, toy stores, office supply stores, florists, transportation terminals, mail-order catalogs, online stores on the Internet, and many others, as well as vending machines and street vendors.

Confectionary sales typically peak at holidays, including Christmas, Hanukkah, Valentine's Day, Easter, and Halloween, and confections are historically welcome as gifts and popular as self-indulgences. As a result,

MarketResearch.com’s catalog of reports focusing on confectionery also includes research on the burgeoning food gifting industry, which is expected to see healthy gains through 2016 and beyond.

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Confectionery Industry Research & Market Reports

  • Sugar Confectionery in Slovakia

    ... pack sizes and the growing preference for price promotions and discounts have shaped retailers' offerings and will continue to do so in 2024. This trend is a result of the weakening purchasing power of Slovak ... Read More

  • Sugar Confectionery in Slovenia

    ... rise in inflation and tightening monetary policy is expected to dampen volume growth somewhat. In particular, inflation is expected to still be an issue, though its growth is expected to ease. As a result, consumers ... Read More

  • Chocolate Confectionery in Poland

    ... losing contracts with retail chains, larger companies like Nestlé and Mondelez increased their prices openly. Despite these price hikes, the financial results of these companies did not deteriorate. In fact, the net sales value for ... Read More

  • Gum in Poland

    ... campaign called ""Every Smile is Beautiful"" to support the introduction of its new product, Orbit White Raspberry Pomegranate. This sugar-free gum, which combined fruity notes of raspberry and pomegranate, was positioned as providing a refreshing ... Read More

  • Sugar Confectionery in Poland

    ... contributed to this trend was the increasing presence of Ukrainian sweets in Poland, which has been occurring for about 7-8 years. This phenomenon mirrored the situation in the UK, where Polish immigrants brought Polish products ... Read More

  • Chocolate Confectionery in Lithuania

    ... high, but the economy is stable and hence consumer purchasing power has remained resilient. Still, when it comes to indulgent snacking occasions, such as chocolate confectionery, Lithuanians are consuming fewer products or are switching to ... Read More

  • Chocolate Confectionery in Turkey

    ... downsize standard tablet chocolate weight, decreasing from 80 grams to 60 or 65 grams, while retail volume growth slowed. Retail volume growth has peaked and dipped during the review period, with volume growth recovering in ... Read More

  • Sugar Confectionery in Romania

    ... balanced by high inflation and rising living costs, with decreased consumer purchasing power limiting growth potential. Despite this, with sugar confectionery appealing to children and teenagers, the return to school learning aided retail volume growth ... Read More

  • Sugar Confectionery in Taiwan

    ... and outside, consumers are increasingly returning to impulse purchases at convenience stores. The removal of masks also led to the return of many viral respiratory conditions and coughing, which is driving sales of throat lozenges ... Read More

  • Gum in Slovakia

    ... consumer spending on non-essential items such as gum slightly decreases. However, brand loyalty remains a crucial factor in gum, with consumers continuing to prefer their favourite brands and flavours. Nevertheless, consumers are engaging in price ... Read More

  • Chocolate Confectionery in Slovenia

    ... rise in inflation and tightening monetary policy is expected to dampen volume growth somewhat. In particular, inflation is expected to still be an issue, though its growth is expected to ease. As a result, consumers ... Read More

  • Gum in Turkey

    ... as a breath-freshening product, leading to negative growth of gum. Euromonitor International's Gum in Turkey report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition ... Read More

  • Sugar Confectionery in Lithuania

    ... terms of volume sales it is ahead of only gum in snacks overall. However, it does do very well in one respect, at least. Pastilles, gummies, jellies and chews are a popular option with consumers ... Read More

  • Gum in Norway

    ... opens up and domestic prices increase from a new, lower baseline due to inflationary pressures, there has been an increase in sales from Sweden, challenging growth. Additionally, it has been noted that there is a ... Read More

  • Chocolate Confectionery in Norway

    ... in unit price points, which has challenged sales as consumers work with lower disposable budgets. As such, down trading was noted as consumers looked to continue buying chocolate confectionery, opting for lower-priced goods. While some ... Read More

  • Gum in Taiwan

    ... In December 2022, the Taiwanese government lifted the outdoor mask-wearing requirement. This policy encouraged consumers to chew gum whilst walking outdoors and led to a slight rebound in gum sales. The positive trend is continuing ... Read More

  • Gum in Lithuania

    ... in double-digits thanks to retail price inflation. Gum tends to be championed for its breath-freshening qualities. However, there is a widespread perception in Lithuania that gum is anti-social, and this continues to challenge consumption of ... Read More

  • Gum in Slovenia

    ... remove any bad breath. The return of tourists in large number is also expected to boost volume sales. Euromonitor International's Gum in Slovenia report offers in-depth knowledge of the market at a national level, providing ... Read More

  • Sugar Confectionery in Turkey

    ... the celebrations to visitors, loved ones and family. Euromonitor International's Sugar Confectionery in Turkey report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to ... Read More

  • Gum in Croatia

    ... was strong in 2022, continues in 2023. Post-pandemic, both local consumers and foreign tourists are eager to return to socialising, and welcome breath-freshening opportunities. As the war in Ukraine pushes energy prices up and impacts ... Read More

  • Gum in Israel

    ... following a salmonella scare in one its factories in April 2022. With the company’s gums having been temporarily removed from retail shelves, rival players Mars Multisales Israel and Leiman Schlussel took up some of the ... Read More

  • Chocolate Confectionery in Israel

    ... fortunes of leading chocolate confectionery company Strauss, which saw its chocolate confectionery begin to return to retailers’ shelves at the beginning of 2023. This followed a temporary shutdown in production as a result of a ... Read More

  • Gum in Latvia

    ... remove any bad breath. Euromonitor International's Gum in Latvia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data ... Read More

  • Sugar Confectionery in Israel

    ... Must and Elite brands, following a salmonella scare in one its factories in April 2022. With the company’s products having been returned to retailers’ shelves in early 2023, demand edged back to 2022 levels. In ... Read More

  • Chocolate Confectionery in Latvia

    ... of Ukraine, the meteoric rise in inflation and tightening monetary policy, all have a dampening impact. In particular, inflation is expected to still be an issue, though its growth is expected to ease. As a ... Read More

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