Confectionery Market Research Reports & Industry Analysis

The term “confectionery” typically encompasses products such as chocolate and non-chocolate candy; gum; ice cream and frozen desserts; cookies, cakes, and pastries; and other sweet goods such as jams, jellies, and preserves. Non-chocolate candy can be a wide-ranging term classification, particularly at the international level. Marzipan, fruit-paste candies, jelly beans, marshmallows, nut brittles, toffees, and mints all are classified as non-chocolate candies.

Confectionery is sold through one of the broadest spectrums of retail channels of any food product. These channels include supermarkets, grocery stores, mass merchandisers, drugstores, convenience stores, gourmet/specialty stores (including chocolate stores, bulk candy stores, specialty food stores, kitchenware stores, and chains owned by companies that both manufacture and retail chocolate), department stores, health and natural food stores, warehouse clubs, bakeries, coffeehouses and cafés, ethnic markets, movie theaters, kiosks and tobacco stores, card and gift shops, toy stores, office supply stores, florists, transportation terminals, mail-order catalogs, online stores on the Internet, and many others, as well as vending machines and street vendors.

Confectionary sales typically peak at holidays, including Christmas, Hanukkah, Valentine's Day, Easter, and Halloween, and confections are historically welcome as gifts and popular as self-indulgences. As a result,

MarketResearch.com’s catalog of reports focusing on confectionery also includes research on the burgeoning food gifting industry, which is expected to see healthy gains through 2016 and beyond.

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Confectionery Industry Research & Market Reports

  • Gum in Thailand

    ... and Clorets brands (albeit with smaller shares), while the other main player is The Wrigley Co (Thailand) Ltd, with the Doublemint and 5 brands (again with smaller shares). It is also noted that consumers are ... Read More

  • Sugar Confectionery in Malaysia

    ... hot weather, local consumers turned to these products as preventative measures against the risk of sore throat and other illnesses. This rise in demand has been further bolstered by the increasing medical costs and tightening ... Read More

  • Sugar Confectionery in Singapore

    ... intake, as well as seeking to avoid unnecessary additives and chemicals in the snacks they consume. Hence, this shift in consumer preference has led to a decline in the popularity of some types of sugar ... Read More

  • Chocolate Confectionery in Malaysia

    ... is showing a particular focus on diversifying its product offerings - strategy evident with the launch of Kit Kat Dark Cookies towards the end of the review period; the new variant offers a novel flavour ... Read More

  • Sugar Confectionery in Thailand

    ... (Thailand) Co Ltd) takes the lead brand place, followed by Jele (VS Foods Marketing Co Ltd), being the only two brands holding double-digit shares. Medicated confectionery is a strong area in the overall category, with ... Read More

  • Gum in Vietnam

    ... to become more frugal with their spending and prioritise necessities above non-essential items, including gum, which is usually purchased on impulse during shopping trips. Gum also faces increasing competition from alternative oral hygiene products, such ... Read More

  • Chocolate Confectionery in Thailand

    ... country. As such, this revival is benefitting snacks – including chocolate. Indeed, chocolate confectionery is seeing healthy growth across the main subcategories, such as tablets, and chocolate pouches and bags. The success of tablets is ... Read More

  • Chocolate Confectionery in Vietnam

    ... disposable income to spend on non-essential items, including chocolate confectionery, which limited growth within the category as a whole. Indeed, chocolate confectionery is widely considered to comprise of inherently high-priced, imported products, despite the fact ... Read More

  • Chocolate Confectionery in Singapore

    ... as reducing production costs by pushing product ranges which are lower-cost, or reformulating their existing product ranges to refresh the products with lower-cost ingredients. Increasingly, many companies have been adding wafers or fruits into their ... Read More

  • Chocolate Confectionery in the United Kingdom

    ... which led to increasing costs in transportation, energy, labour and raw materials, such as sugar, milk and cocoa beans. At the same time, local consumers experienced shrinking disposable incomes due to the rising prices of ... Read More

  • Sugar Confectionery in the United Kingdom

    ... effective since October. Mints and medicated confectionery maintained their positive growth trajectories due to their breath-freshening qualities as consumers spent greater time socialising in person compared to 2021, while pastilles, gummies, jellies and chews benefited ... Read More

  • Sugar Confectionery in the Philippines

    ... in August 2022 and the return to more active lives away from the home has contributed to the increased demand for sugar confectionery in the Philippines, but particularly boiled sweets and standard mints. Brands such ... Read More

  • Gum in the United Kingdom

    ... and spending greater time outside of the home, gum recorded double-digit growth rates. The category benefited from its breath- freshening qualities and its heavy reliance on impulse sales, which also started to recover in the ... Read More

  • Sugar Confectionery in Algeria

    ... As price sensitivity is rising and worsened by the unfavourable global economic downturn, many products are being cut from household shopping lists. In addition, price rises have been noted, which has further challenged retail volume ... Read More

  • Gum in Australia

    ... strong negative impact on the category, as Australia experienced tough restrictions and heightened anxiety around outbreaks of the virus. The wearing of masks during the pandemic also reduced the consumption occasions for gum, as well ... Read More

  • Gum in China

    ... offline sales and limited product availability. Moreover, with consumers shifting towards online shopping in response to the pandemic, impulse purchases of gum at checkouts were severely negatively impacted, further dampening sales. However, with the gradual ... Read More

  • Gum in Japan

    ... falling number of smokers, who are a key consumer group for the category. Moreover, the competition with other snacks, such as pastilles, gummies, jellies and chews, has been tough, as this category sees frequent innovation ... Read More

  • Gum in South Korea

    ... 2022, despite the easing of the mask mandate, sales of gum did not see growth as expected, as people still needed to wear masks in public spaces, creating an inconvenient experience of constantly taking them ... Read More

  • Sugar Confectionery in Japan

    ... to higher unit prices, as companies such as Kanro, Meiji, Ezaki Glico, and Morinaga & Co, are raising the prices of their sugar confectionery products due to the rising costs of raw materials and energy. ... Read More

  • Chocolate Confectionery in China

    ... chocolate confectionery is expected to return to growth in 2023. With the reopening of bricks-and-mortar stores and the recovery of logistics, sales of chocolate confectionery are expected to rebound, benefiting from the increase in product ... Read More

  • Chocolate Confectionery in Italy

    ... to pre-Coronavirus (COVID-19) lifestyles, with the pandemic largely under control, favoured products that are generally purchased to celebrate holiday periods and occasions, such as Easter and Christmas. Inevitably, due to a spike in the rate ... Read More

  • Chocolate Confectionery in France

    ... weather, which hindered purchases during certain months of the year. The category also continued to suffer from the fallout of two salmonella outbreaks linked to chocolate produced in Belgium, with 81 French people having been ... Read More

  • Gum in Algeria

    ... which is raising Algerians’ tendency to become more price-conscious, leading consumers to adapt their buying habits. As such, consumers are either choosing the cheapest items or buying less gum. Additionally, the landscape is losing sales ... Read More

  • Sugar Confectionery in China

    ... was the diminished demand for sugar confectionery during one of its most important consumption occasions: the Spring Festival. Traditionally, Chinese consumers purchase boiled sweets and nougat as snacks to share with friends and family during ... Read More

  • Sugar Confectionery in South Korea

    ... is expected to vary across sugar confectionery, sales are projected to increase across most categories. This growth can be attributed to the announcement of the end of the pandemic and the lifting of the mask ... Read More

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