Cheese Market Research Reports & Industry Analysis

Cheesemaking may be an ancient craft, but it’s modern techniques and trends that are giving this classic food favorite new life through the introduction of products boasting unique flavors, containing lower sodium, and even offered in dairy-free varieties.

Roughly 90% of American adults eat cheese. Adults and kids eat it at home, in restaurants, and when they snack on-the-go throughout the day. Mozzarella and cheddar have been the long-standing darlings of the cheese segment, and even goat cheese has gained its fair share of advocates over the years. But foodies and the desire to seek out gourmet varieties has flooded the U.S. market with all sorts of artisanal offerings. In addition, the nationwide swing toward healthier fare is reshaping the cheese industry as much as any other.

The retail cheese market can be divided into three main categories: natural cheese (including most gourmet or specialty cheeses), processed cheese (including American cheese), and imitation cheese. Each of these categories can be divided into dozens or even hundreds of subcategories made up of groups and individual types of cheese.

MarketResearch.com offers the insights necessary to thrive in this mature but still innovative and growing market.

...Show More ...Show Less


Cheese Industry Research & Market Reports

  • Dairy Products and Alternatives in Ireland

    ... lower rate. This led to volume sales declines across most categories of dairy and baby food as consumers limited spending to the absolute essentials, purchasing products less often and favouring less expensive options. Nonetheless, as ... Read More

  • Plant-Based Dairy in Ireland

    ... concern over the role that a diet high in saturated fat has to play in promoting the onset of a variety of serious long-term health problems, including obesity, heart disease and diabetes. Furthermore, increasing numbers ... Read More

  • Cheese in Ireland

    ... The desire to improve one’s diet to maximise long-term health outcomes emerged strongly among local consumers at the peak of the COVID-19 pandemic and it has remained a major consumer demand trend during the post-pandemic ... Read More

  • Plant-Based Dairy Packaging in Italy

    ... of plant-based milk. Brick liquid cartons provide a longer shelf life and also protect the content from external contamination. The other two main pack types used in plant-based dairy are thin wall plastic containers and ... Read More

  • Plant-Based Dairy in Belgium

    ... end of 2022, retail volume sales had largely returned to 2019 levels. Sales of plant-based dairy have returned to growth in retail volume terms in 2023. This is thanks to investment in innovation and new ... Read More

  • Dairy Products and Alternatives in Belgium

    ... available income. As a result, total volume sales returned to pre-pandemic levels after peaking in 2020 when Belgium went into lockdown. In 2023, the effects of the inflation crisis continue to be felt, although at ... Read More

  • Cheese in Belgium

    ... cheese declined strongly both in 2021 and 2022. This was due to consumers returning to out-of-home activities and consuming fewer meals at home and also because of steep price increases. In 2023, price increases have ... Read More

  • Plant-Based Dairy in the Netherlands

    ... it could be, thanks to a marked escalation in average unit prices of plant-based dairy products - echoing a trend seen across many categories. This upward price trajectory has curtailed manufacturers' ability to broaden their ... Read More

  • Cheese in the Netherlands

    ... soaring cheese prices leading to fewer purchases among local consumers. Although 2023’s price hike was less dramatic than that of 2022, Dutch consumers are nonetheless feeling the impact as they grapple with rising living costs. ... Read More

  • Other Dairy in Belgium

    ... consumers to look for value-for-money but also to focus on essentials. In this context, other dairy declined in retail volume terms in 2022. With inflation stabilising slightly in 2023 the category has seen a slower ... Read More

  • Cheese in Turkey

    ... marketing initiatives aimed at attracting consumers and boosting sales. For example, Sütas has introduced Sütas Kasar hard cheese in the pre-grated format. This new product is aimed at consumers seeking convenience in their fast-paced lives; ... Read More

  • Other Dairy in Turkey

    ... driven by their perceived healthier properties and natural qualities. An illustrative example of this trend is seen in the preference of parents for chilled snacks over chocolate confectionery as a choice for their children. Within ... Read More

  • Plant-Based Dairy in Turkey

    ... and other consumers embracing healthier eating habits and lifestyles. To meet the growing demand for plant-based dairy, companies have demonstrated greater versatility and sophistication in their product offerings. This trend has resulted in the introduction ... Read More

  • Other Dairy in Kenya

    ... increasing sales of cream, which continues to be the only product within other dairy that generates any significant sales. Euromonitor International's Other Dairy in Kenya report offers in-depth knowledge of the market at a national ... Read More

  • Cheese in Slovenia

    ... volume growth of the category, where spreadable cheese is the fastest growing category. Consumers more often switch from butter spreads to cheese spreads due to promoted nutritional benefits of cheese, such as high in protein ... Read More

  • Plant-Based Dairy in Kenya

    ... products in any meaningful way. One major barrier to success is that plant-based dairy products tend to have far higher unit prices than their bovine dairy product equivalents, which limits their appeal to affluent consumers. ... Read More

  • Cheese in Uzbekistan

    ... volume sales, with soft, more affordable soft cheese continuing to account for most volume sales. Euromonitor International's Cheese in Uzbekistan report offers in-depth knowledge of the market at a national level, providing local insight and ... Read More

  • Dairy Products and Alternatives in Kenya

    ... experienced high inflation caused by commodity price volatility and tightening global financing conditions that has put major pressure on the exchange rate and foreign exchange reserves. The government has been striking a balance through a ... Read More

  • Plant-Based Dairy in Norway

    ... as that of its traditional dairy counterpart. Key drivers of plant-based milk’s downturn include a decrease in occasions for consumption, marked by a shift away from home cooking and leisurely sit-down breakfasts, coupled with a ... Read More

  • Cheese in North Macedonia

    ... for such high demand, as it can be used in preparing various foods including pizza. Consumer interest in cheese continued to increase during 2023 as increasing numbers of Macedonians came to value the product’s high ... Read More

  • Other Dairy in Norway

    ... suffering a continued downward turn, attributable mainly to a reduction in consumption occasions. The societal shift away from home cooking is playing a pivotal role in this declining trajectory. Euromonitor International's Other Dairy in Norway ... Read More

  • Plant-Based Dairy in Switzerland

    ... Plant-based Dairy in Switzerland report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading ... Read More

  • Plant-Based Dairy in Slovenia

    ... forcing consumers towards dairy-free diets. This in turn is fuelling growth of plant-based dairy. Marketing activities promoting plant-based dairy products as healthier and more nutritional are also contributing to growth of the market, making these ... Read More

  • Cheese in Norway

    ... accentuated by the post-pandemic return to life outside the home and restaurants resuming full service, resulting in a waning frequency in home-cooked meals, sit-down breakfasts, and thus poorer performances for cheese sales. Euromonitor International's Cheese ... Read More

  • Cheese in Uruguay

    ... sales is expected to achieve positive growth in 2023. Production complications and the lack of raw milk, together with high international prices, saw companies focus their cheese business on external markets in 2022 where there ... Read More

Research Assistance

Live help

Join Alert Me Now!

Sign Up

Find out more on our blog
Cookie Settings