Candy Market Research Reports & Industry Analysis
The U.S. Commerce Department has divided candy into two different standard categories for products: non-chocolate and chocolate. Each of the two categories is then broken down into various product types and sectors. Product typing bases off of the product’s mixture of ingredients, texture, and also the comprehensive manufacturing processes. The classification applied throughout the candy industry is loosely based off of the definitions determined by the Commerce Department, even though they can be generally much more broad.
Chocolate products always have either actual chocolate as an ingredient or a chocolate mixture that applies substitutes for certain chocolate components. Generally, butter made from milk or vegetable shortening is used to replace the more luxurious and expensive product that is cocoa butter. The chocolate category also encompasses final products like chocolate candy with infusions, panned chocolate candies, or molded chocolate candies.
Non-chocolate products are defined through the government as the entire confectionery products that do not have actual chocolate or a chocolate compound as an ingredient in the mixture. The non-chocolate category encompasses candies like hard candies, jelly beans, marshmallows, and licorice.
Candy production is mainly a seasonal business, with the majority of those involved in the market normally doubling their staffs during the winter months. Until very recently, candies made for a specific occasion or holiday – candy canes for Christmas or like in Easter with chocolate eggs, for example –were the bread and butter of specialty manufacturers. Recently, though, the major players and manufacturers have shifted into the seasonal business with specific packages for those special, important events.
Customers have turned into very health-conscious eaters and prioritize the reduction of intake in sugar, other potentially harmful ingredients, and fat. Candy manufacturers have responded by creating a wide range of sugar-free candies that, because of technological innovations in sweetening products, still provide customers the sweetness they desire. Marketers also keep looking for tasteful substitutes for the saturated fat in chocolate.
Candy Industry Research & Market Reports
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Croatia Sugar Confectionery
... private label sugar confectionery. Consumers are actively seeking out budget-friendly options, with larger pack sizes and price promotions holding particular appeal. Retailers have responded by tailoring their offerings to meet this demand, a trend that ... Read More
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Dominican Republic Chocolate Confectionery
... chocolate industry and is one of the main producers of cocoa worldwide – however, it was not immune from price rises for cocoa, as well as for sugar, and this increased retailed prices and dampened ... Read More
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Cameroon Sugar Confectionery
... driven by inflationary pressures, however, as volume growth is more modest. While price sensitivity remains a factor in sugar confectionery, it is not as dominant as in the gum market. Consumers are drawn to the ... Read More
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Ukraine Chocolate Confectionery
... seen in 2022 when war broke out. Mondelez Ukraine, which produces the Korona and Milka brands, saw a significant drop in retail value share in 2022, as higher prices and logistics issues hampered supply and ... Read More
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Greece Gum
... struggling with the high cost of living, many are cutting down on discretionary expenditures in order to save money. The post-pandemic boom in in mobility, which created favourable conditions for chewing gum, is also beginning ... Read More
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Greece Sugar Confectionery
... and attract health-conscious consumers, many confectioners are being compelled to promote the health-related benefits of their sugar confectionery, while there is a growing demand for sugar substitutes, like stevia. One product area to benefit from ... Read More
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Turkey Chocolate Confectionery
... mood, despite rising unit prices amid a highly inflationary climate. During the COVID-19 crisis, which brought lockdown conditions, consumers spent more time at home. In this light, many consumers looked for indulgence and pampering snacks ... Read More
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Austria Sugar Confectionery
... remained stable in 2024. The demand for sugar confectionery varies from product to product. Those positioned in line with health and wellness trends fared better than others. Health claims including sugar free, reduced sugar, or ... Read More
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Ukraine Sugar Confectionery
... company offers the most favourably priced products in comparison to the majority of imported brands, like Haribo, thanks to local manufacturing and less impact from currency devaluation. Further, the domestic player boasts a wide product ... Read More
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Turkey Sugar Confectionery
... retail volume sales remains seasonal gifting. For example, retail volume sales of boiled sweets, toffees and pastilles, gummies, jellies and chews are strongly boosted by the holiday seasons of Ramadan and Eid, as many Turkish ... Read More
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Ukraine Gum
... Dirol (Mondelez) in supermarkets and convenience stores. This is keeping their famous brands at affordable prices and helping to boost impulse purchases of chewing gum, which is usually located by tills. Euromonitor International's Gum in ... Read More
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Greece Chocolate Confectionery
... price rises, as input costs spiral to an all-time high. Cacao prices, for example, surged at the beginning of the year, thanks to unfavourable weather conditions in West Africa, home to a significant proportion of ... Read More
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Slovakia Sugar Confectionery
... consumers welcome price-based promotions and discounts, also helping to support sales of private labels such as Lidl (Lidl Slovenská Republika vos), Tesco (Tesco Stores SR as), and others. However, the big players remain in the ... Read More
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Croatia Chocolate Confectionery
... and inflation in 2023 has had a noticeable impact on Croatian consumers' purchasing power in 2024. As a result, shoppers are demonstrating a heightened interest in price promotions and discounts offered by retailers to capture ... Read More
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The Czech Republic Sugar Confectionery
... flu. With COVID-19 no longer in place other seasonal viruses such as cold and flu are once again spreading with this being a key driver of demand for medicated confectionery. Unlike other types of sugar ... Read More
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Austria Chocolate Confectionery
... of commodities. In particular, the steep increase in cocoa prices forced chocolate confectionery manufacturers to increase average unit prices of their products. The cost of sugar remains high in 2024 putting upward pressure on price. ... Read More
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Belgium Sugar Confectionery
... impulse products are amongst the first on which consumers compromise and cut their spending. With inflation falling in 2024, price stabilisation and the snacking trend is supporting volume sales, with the uptick in on-the-go lifestyles ... Read More
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Croatia Gum
... However, brand loyalty remains a crucial factor in this category, with consumers gravitating towards their preferred brands and flavours. This loyalty does not prevent price comparisons though, as consumers become increasingly cost-conscious. They are actively ... Read More
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Belgium Chocolate Confectionery
... effects of the inflation crisis still lingering Belgians proved more conservative with their spending and pressure on purchasing power was still strong in 2024. As a result, volume sales of chocolate confectionery suffered in 2024 ... Read More
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Slovakia Gum
... to the commodity prices of sweeteners, volume is being supported by consumers’ return to their sociable, out-of-home lifestyles in the post-pandemic landscape. This is good news for gum, which benefits from indulgence purchases and visible ... Read More
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Finland Chocolate Confectionery
... stagnate during the year, while current value sales will continue to rise. Competition from other snack categories, such as sugar confectionery and ice cream, especially during the summer months, remains a key feature of the ... Read More
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Bulgaria Gum
... product and thus it has been impacted by higher transportation fees. The category is still in the process of recovering from the huge drop in sales seen during the start of the pandemic when consumers ... Read More
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Bulgaria Sugar Confectionery
... which have remained high after rising sharply in 2023. The return of El Niño and the warmer and drier weather in sugar producing countries limited the sugar supply in 2023, and although the supply chain ... Read More
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Taiwan Chocolate Confectionery
... snacking at home is declining. Many consumers have reduced the amount of snacks they eat at home, with many also reducing hoarding and bulk purchasing. Meanwhile, more snack consumption has returned to convenience stores. With ... Read More
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Taiwan Gum
... people began to resume normal social interactions. It was anticipated that this would greatly help gum sales. However, the degree of recovery has not met expectations. One main reason for this is that many consumers ... Read More
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