Candy Market Research Reports & Industry Analysis
The U.S. Commerce Department has divided candy into two different standard categories for products: non-chocolate and chocolate. Each of the two categories is then broken down into various product types and sectors. Product typing bases off of the product’s mixture of ingredients, texture, and also the comprehensive manufacturing processes. The classification applied throughout the candy industry is loosely based off of the definitions determined by the Commerce Department, even though they can be generally much more broad.
Chocolate products always have either actual chocolate as an ingredient or a chocolate mixture that applies substitutes for certain chocolate components. Generally, butter made from milk or vegetable shortening is used to replace the more luxurious and expensive product that is cocoa butter. The chocolate category also encompasses final products like chocolate candy with infusions, panned chocolate candies, or molded chocolate candies.
Non-chocolate products are defined through the government as the entire confectionery products that do not have actual chocolate or a chocolate compound as an ingredient in the mixture. The non-chocolate category encompasses candies like hard candies, jelly beans, marshmallows, and licorice.
Candy production is mainly a seasonal business, with the majority of those involved in the market normally doubling their staffs during the winter months. Until very recently, candies made for a specific occasion or holiday – candy canes for Christmas or like in Easter with chocolate eggs, for example –were the bread and butter of specialty manufacturers. Recently, though, the major players and manufacturers have shifted into the seasonal business with specific packages for those special, important events.
Customers have turned into very health-conscious eaters and prioritize the reduction of intake in sugar, other potentially harmful ingredients, and fat. Candy manufacturers have responded by creating a wide range of sugar-free candies that, because of technological innovations in sweetening products, still provide customers the sweetness they desire. Marketers also keep looking for tasteful substitutes for the saturated fat in chocolate.
Candy Industry Research & Market Reports
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Algeria Gum
... is mainly bought as a breath freshener. Also, within gum, consumers trade down and switch to cheaper brands. Euromonitor International's Gum in Algeria report offers in-depth knowledge of the market at a national level, providing ... Read More
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The US Chocolate Confectionery
... growth in volume terms. There are several reasons for this, amongst them is price sensitivity in a high inflation and high interest environment. While food inflation did subside slightly from 2022 into 2023 and 2024, ... Read More
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The US Gum
... the trend from prior to social distancing, as consumers had long been gradually distancing themselves from gum. The largely non-nutritive nature of these products, as well as the stigma associated with gum consumption, have informed ... Read More
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The US Sugar Confectionery
... current value growth are set to be maintained in 2024. Consumer choice favours new products, with multi-textured, bright colours, and assertive flavours driving up sales. Ferrara’s success with the extension of its Nerds brand to ... Read More
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Confectionery Packaging in Indonesia
... made from flexible plastic in this category are lightweight, durable and provide excellent protection against moisture and contaminants, preserving the chocolate's quality and extending its shelf life. Brands like Junglegold cater to this trend by ... Read More
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Confectionery Packaging in Thailand
... continued to see a rising share of overall packaging volumes. Flexible plastic is popular as it is convenient, lightweight and cost-effective. Moreover, flexible plastic packaging offers an excellent barrier against moisture and oxygen, ensuring that ... Read More
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Germany Chocolate Confectionery
... limited access to this essential ingredient. These smaller producers often face challenges in securing stable cocoa supplies, leading to higher manufacturing costs and supply chain uncertainties. Euromonitor International's Chocolate Confectionery in Germany report offers in-depth ... Read More
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Singapore Chocolate Confectionery
... diabetes and regulate sugar intake, along with increased consumer awareness of the negative impacts of excessive sugar consumption. However, consumer demand has also been sluggish due to the high cost of living, with some consumers ... Read More
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Vietnam Candy Industry Research Report 2024-2033
... of about 103 million by the end of 2023, Vietnam has seen rapid economic growth in recent years, leading to increased household incomes and a boost in demand for candy products. In 2023, Vietnam's candy ... Read More
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Germany Sugar Confectionery
... strategies. Brands faced increased expenses, which in some cases, were passed on to consumers, leading to higher retail prices and potential dips in demand. The instability of sugar prices in 2023 was driven by various ... Read More
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Singapore Sugar Confectionery
... such as sugar. Sugar confectionery, which is often purchased on impulse, is also often one of the first items consumers cut back on as they tighten their budgets in response to price increases on packaged ... Read More
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Germany Gum
... purchases. Strategic product placement at points of sale and aisles ensures maximum visibility and accessibility to consumers, maintaining steady in-store demand. Major retail chains such as Rewe, Edeka, and Aldi have adapted to increasing consumer ... Read More
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Serbia Sugar Confectionery
... affordable indulgence in the midst of hectic and stressful daily routines. Sugar confectionery faces competition from other snacks options, particularly chocolate confectionery and savoury snacks. These rival categories offer a significantly wider range of products ... Read More
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Serbia Chocolate Confectionery
... bit in 2024. Despite inflationary pressures, which encouraged consumers to be more price sensitive, chocolate confectionery benefitted from its perception as an affordable indulgence, as consumers sought to treat themselves, while eschewing larger purchases. In ... Read More
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Costa Rica Gum
... bad name, in particular as it is non-biodegradable and can be a blight on the environment. Players look to support volume sales by offering promotions, such as discounts on multi-pack purchases. Euromonitor International's Gum in ... Read More
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Kenya Sugar Confectionery
... confectionery makes it accessible across various income levels, further contributing to growth. As a result, manufacturers are strategically expanding their product portfolios to cater to diverse consumer preferences and capitalise on this growing demand. Euromonitor ... Read More
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Hungary Gum
... mobility, consumers have more opportunities to purchase these products which provide a convenient and effective means of refreshing breath on-the-go. However, inflationary pressures are continuing to have an impact on consumer purchasing patterns, with a ... Read More
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Kenya Gum
... its widespread availability in major retail channels across the country. The leading brand, Big Gum, has seen significant market share growth driven by demand from younger demographics, particularly Gen Z and millennials. Euromonitor International's Gum ... Read More
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Hungary Sugar Confectionery
... essential raw materials, such as sugar, continue to rise significantly impacting production costs (and in turn, profit margins) for manufacturers. Within this challenging operating environment, retailers focussed on rationalising their product portfolios in favour of ... Read More
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Ecuador Gum
... number of new product launches in the gum category, especially when compared to other categories such as pastilles, gummies, jellies and chews. Ecuadorians have a wide variety of options when it comes to confectionery, with ... Read More
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Ecuador Sugar Confectionery
... This category's success stems from two key factors: variety and accessibility. Consumers are spoilt for choice with a vast array of products, flavours, and price points offered by numerous competitors. Additionally, these products are perceived ... Read More
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Poland Chocolate Confectionery
... Mondelez International Inc. Euromonitor International's Chocolate Confectionery in Poland report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data ... Read More
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Latvia Chocolate Confectionery
... consumers in 2022 and 2023 have begun to ease, alleviating some concerns in this regard. Euromonitor International's Chocolate Confectionery in Latvia report offers in-depth knowledge of the market at a national level, providing local insight ... Read More
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Bolivia Gum
... most from the negative effects of price hikes and increased cost-of-living pressures caused by the shortage of US dollars in the economy. Indeed, consumption has been bolstered by aggressive discount promotions and improvements in the ... Read More
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Tunisia Gum
... expected to continue to see moderate retail volume growth over 2024, with inflationary pressure leading to another double-digit rise in retail current value sales. Nonetheless, gum purchases are also set to rise due to an ... Read More