Candy Market Research Reports & Industry Analysis

Candy is normally defined as a sweet created from sugar and normally mixed together with other ingredients, like dairy products, chocolate, fruit, or nuts. The term “candy” comes from an Arabic word, qandi, meaning “made of sugar”.

The U.S. Commerce Department has divided candy into two different standard categories for products: non-chocolate and chocolate. Each of the two categories is then broken down into various product types and sectors. Product typing bases off of the product’s mixture of ingredients, texture, and also the comprehensive manufacturing processes. The classification applied throughout the candy industry is loosely based off of the definitions determined by the Commerce Department, even though they can be generally much more broad.

Chocolate products always have either actual chocolate as an ingredient or a chocolate mixture that applies substitutes for certain chocolate components. Generally, butter made from milk or vegetable shortening is used to replace the more luxurious and expensive product that is cocoa butter. The chocolate category also encompasses final products like chocolate candy with infusions, panned chocolate candies, or molded chocolate candies.

Non-chocolate products are defined through the government as the entire confectionery products that do not have actual chocolate or a chocolate compound as an ingredient in the mixture. The non-chocolate category encompasses candies like hard candies, jelly beans, marshmallows, and licorice.

Candy production is mainly a seasonal business, with the majority of those involved in the market normally doubling their staffs during the winter months. Until very recently, candies made for a specific occasion or holiday – candy canes for Christmas or like in Easter with chocolate eggs, for example –were the bread and butter of specialty manufacturers. Recently, though, the major players and manufacturers have shifted into the seasonal business with specific packages for those special, important events.

Customers have turned into very health-conscious eaters and prioritize the reduction of intake in sugar, other potentially harmful ingredients, and fat. Candy manufacturers have responded by creating a wide range of sugar-free candies that, because of technological innovations in sweetening products, still provide customers the sweetness they desire. Marketers also keep looking for tasteful substitutes for the saturated fat in chocolate.

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Candy Industry Research & Market Reports

  • The United Kingdom Chocolate Confectionery

    ... across the supply chain, including transportation, energy, labour and raw materials such as sugar, milk and cocoa beans, resulted in prices further soaring, and, combined with the general cost-of-living crisis, translated into another year of ... Read More

  • Spain Sugar Confectionery

    ... the cost of living they are still allowing themselves small indulgences, with sugar confectionery being a popular choice due to the comparatively low prices of these products. Spanish consumers are looking for smaller formats for ... Read More

  • Ireland Sugar Confectionery

    ... purchases. Global sugar shortages are expected to mean another year of significant price increases in 2024, and though overall inflationary pressures are easing, volume sales for sugar confectionery are stagnant. This flat growth in 2024 ... Read More

  • The United Kingdom Gum

    ... losses during the pandemic due to limited time spent outside of the home, continues to recover despite the overall unfavourable economic environment in the UK that has been challenging consumers’ purchasing power. Gum is particularly ... Read More

  • Spain Gum

    ... previous two years when the category was recovering from the losses seen during 2020 and 2021 when restrictions on movement and home seclusion due to the pandemic led to a sharp drop in sales. With ... Read More

  • Ireland Chocolate Confectionery

    ... year’s double-digit rises. The cost-of-living crisis has forced local consumers to cut down on their chocolate confectionery consumption, with retail volumes sales declining in 2024, though to a lesser extent than was seen in 2023, ... Read More

  • Ireland Gum

    ... even though inflation has slowed somewhat. Category growth is driven by chewing gum – the subcategory accounting for the vast majority of overall gum sales. Despite positive growth, volume sales in 2024 remain significantly impacted ... Read More

  • Saudi Arabia Sugar Confectionery

    ... in the rate of employment, sales are being driven by the return of consumers to entertainment and leisure facilities, such as theme parks, cinemas, and cultural attractions, which will, in turn, have created more snacking ... Read More

  • Saudi Arabia Gum

    ... to pre-pandemic lifestyles, including work, school and social and entertainment routines. The category encompasses an ever- widening range of products, including bubble gum, chewing gum and sugar-free gum, as well as functional gums with added ... Read More

  • Saudi Arabia Chocolate Confectionery

    ... consistent with a more positive economic outlook, thanks to easing inflation and an increase in the rate of employment, which together will have a positive impact on household spending. Euromonitor International's Chocolate Confectionery in Saudi ... Read More

  • Morocco Sugar Confectionery

    ... persist throughout the forecast period. The category is sizeable and demand is supported largely by individually sold sweets and lollipops, most often bought by children. In addition, volume sales are aided by local shopkeepers, who ... Read More

  • The United Kingdom Sugar Confectionery

    ... double-digit price increases for the category. Inflationary pressures, combined with the general cost of living which has forced consumers to cut down on discretionary spending, meant declining retail demand for sugar confectionery during the year. ... Read More

  • Confectionery Packaging in Germany

    ... Flexible plastic remained the predominant pack type in confectionery packaging in this year, widely used for gum, sugar confectionery, and chocolate confectionery. Flexible plastic has historically grown in tandem with the category. Its popularity persists ... Read More

  • Hong Kong, China Chocolate Confectionery

    ... chocolate and boxed assortments tend to be strong performers during such occasions, with chocolate in Hong Kong historically considered a price-inelastic good, and often viewed as a popular gift item for holidays or an indulgent ... Read More

  • Hong Kong, China Sugar Confectionery

    ... heightened health awareness, local consumers are increasingly seeking convenient and healthier, yet indulgent, alternatives, prompting confectionery players to respond with innovative products. Medicated confectionery continues to sustain demand, as consumers prioritise health and wellness. Eclipse ... Read More

  • Confectionery Packaging in India

    ... is due to its versatility, convenience, and cost-effectiveness. Brands such as Cadbury offer countlines in flexible plastic packaging, including resealable pouches, which provide benefits such as being lightweight and durable, ensuring that the product remains ... Read More

  • Hong Kong, China Gum

    ... recovery phase as face-to-face social activities resumed, the category is beginning to show signs of stagnation in both value and volume terms. However, medicated confectionery has emerged as a growing competitor, as consumers seek products ... Read More

  • Confectionery Packaging in Japan

    ... This is primarily driven by its versatility, offering manufacturers opportunities for innovative designs, while also ensuring product freshness and convenience for consumers. In addition, flexible plastic packaging aligns with sustainability goals, as advances in recyclable ... Read More

  • Global Vegan Confectionery Market Outlook Report: Industry Size, Competition, Trends and Growth Opportunities by Region, YoY Forecasts from 2024 to 2031

    ... to assist stakeholders, managers, top management, and decision-makers in identifying the latest trends, growth potential, and winning strategies specific to the Vegan Confectionery market. The report evaluates key developments from 2023 to 2024 and analyses ... Read More

  • Confectionery Packaging in the US

    ... packaging players are responding to this demand by leveraging new technologies that can create recyclable alternatives for confectionery packaging with the same performance standards. Packaging giant Amcor, for example, expanded its AmFiber portfolio in 2023 ... Read More

  • Japan Chocolate Confectionery

    ... to the premiumisation of confectionery, which began around 2016, with consumers favouring high value-added items, thus pushing up prices. Despite Japanese consumers’ sensitivity to price rises, the cost of mass-market brands had remained relatively stable ... Read More

  • Japan Sugar Confectionery

    ... Units (SKUs) in sugar confectionery, with new products and concepts continuously being introduced. Medicated confectionery designed for throat care is particularly popular, especially during cold seasons and pollen seasons. These products have long been favoured ... Read More

  • Japan Gum

    ... terms. At the beginning of the COVID-19 outbreak, chewing gum (the dominant category) experienced a sharp decline in sales as consumers were working remotely and wearing a mask. This led to a decline in demand, ... Read More

  • Global Vegan Confectionery Market Growth 2024-2030

    ... Confectionery is forecast to a readjusted size of US$ million by 2030 with a CAGR of % during review period. The research report highlights the growth potential of the global Vegan Confectionery market. Vegan Confectionery ... Read More

  • South Korea Sugar Confectionery

    ... see one of the strongest growth rates in sugar confectionery in South Korea in 2024, particularly benefiting from the increase in outdoor activities and the gradual recovery of dining out. Consumer spending patterns indicate a ... Read More

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