Candy Market Research Reports & Industry Analysis

Candy is normally defined as a sweet created from sugar and normally mixed together with other ingredients, like dairy products, chocolate, fruit, or nuts. The term “candy” comes from an Arabic word, qandi, meaning “made of sugar”.

The U.S. Commerce Department has divided candy into two different standard categories for products: non-chocolate and chocolate. Each of the two categories is then broken down into various product types and sectors. Product typing bases off of the product’s mixture of ingredients, texture, and also the comprehensive manufacturing processes. The classification applied throughout the candy industry is loosely based off of the definitions determined by the Commerce Department, even though they can be generally much more broad.

Chocolate products always have either actual chocolate as an ingredient or a chocolate mixture that applies substitutes for certain chocolate components. Generally, butter made from milk or vegetable shortening is used to replace the more luxurious and expensive product that is cocoa butter. The chocolate category also encompasses final products like chocolate candy with infusions, panned chocolate candies, or molded chocolate candies.

Non-chocolate products are defined through the government as the entire confectionery products that do not have actual chocolate or a chocolate compound as an ingredient in the mixture. The non-chocolate category encompasses candies like hard candies, jelly beans, marshmallows, and licorice.

Candy production is mainly a seasonal business, with the majority of those involved in the market normally doubling their staffs during the winter months. Until very recently, candies made for a specific occasion or holiday – candy canes for Christmas or like in Easter with chocolate eggs, for example –were the bread and butter of specialty manufacturers. Recently, though, the major players and manufacturers have shifted into the seasonal business with specific packages for those special, important events.

Customers have turned into very health-conscious eaters and prioritize the reduction of intake in sugar, other potentially harmful ingredients, and fat. Candy manufacturers have responded by creating a wide range of sugar-free candies that, because of technological innovations in sweetening products, still provide customers the sweetness they desire. Marketers also keep looking for tasteful substitutes for the saturated fat in chocolate.

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Candy Industry Research & Market Reports

  • Colombia Chocolate Confectionery

    ... high inflation rate, as retail volume sales decline. Nonetheless, the performance is supported by brand innovations catering to nostalgia, which is emerging as a key trend in snacking. As consumers seek food for comfort and ... Read More

  • Azerbaijan Gum

    ... which are driving up unit prices and making consumers more inclined to curb non-essential spending. However, it also reflects the fact that the popularity of this product type has diminished somewhat in recent years due ... Read More

  • Colombia Sugar Confectionery

    ... movement in retail current value sales of sugar confectionery. Over 2024, retail current value sales of sugar confectionery are projected to see a further double-digit increase, despite much slower, if good, retail volume growth. Euromonitor ... Read More

  • Canada Sugar Confectionery

    ... led consumers to seek alternative sweet treats, such as chocolate confectionery. Secondly, heightened public health consciousness has resulted in a greater focus on product labels and ingredient lists. As a consequence, consumers are increasingly opting ... Read More

  • Portugal Sugar Confectionery

    ... country, thus inflationary-led price increases are more inclined to deter consumers from purchasing. Added to which, sugar is one of the raw ingredients which has seen cost elevations, thus also creating challenges for manufacturers. Euromonitor ... Read More

  • Portugal Gum

    ... have been relatively mild in gum – unlike those seen in many other snacks categories. This is because the cost of raw materials used in gum did not see notable cost increases or shortages, with ... Read More

  • Switzerland Gum

    ... attributed largely to rising prices. In the context of the rising cost of living pushing consumers to focus their reduced purchasing power on essential items, increased prices had a significant negative impact on gum volume ... Read More

  • Romania Chocolate Confectionery

    ... confectionery is also facing challenges form the high prices of raw cocoa, along with the 1 January 2024 VAT hikes for products with added sugar content exceeding 10g per 100g of product, pushing up VAT ... Read More

  • Peru Chocolate Confectionery

    ... and has seen high-temperature records in several regions, prompting a greater preference in consumers for snacks that are fresh or at least are not usually associated with cold weather. Euromonitor International's Chocolate Confectionery in Peru ... Read More

  • Sweden Chocolate Confectionery

    ... Moreover, the competition within chocolate confectionery is fierce, and while big brands dominate, small premium domestic brands are also active, receiving awards and carving out their niche shares. In order to increase consumer loyalty and ... Read More

  • Azerbaijan Chocolate Confectionery

    ... inflation linked to the global recovery from the pandemic and the fallout of Russia’s invasion of Ukraine. With many people still inclined to rein in discretionary spending due to the rising cost of living, retail ... Read More

  • Canada Gum

    ... interest, as preferences veer towards healthier snacking options. Even functional gums that boast oral health benefits or sugar-free varieties are often lumped into the broader category of sugary confectionery. As health consciousness continues to rise, ... Read More

  • Canada Chocolate Confectionery

    ... half of the year, culminating in new record highs. Despite companies typically hedging against commodity price fluctuations, the rapid and substantial rise in cocoa prices necessitated price increases across many brands. This led to notable ... Read More

  • Sweden Sugar Confectionery

    ... One interesting value-added sugar confectionery introduction towards the end of the review period was The Rebel Energy Bullets from Norway, which promised to deliver not only “great mouth-watering entertainment”, but is also infused with caffeine ... Read More

  • The United Arab Emirates Chocolate Confectionery

    ... snacks, significantly transforming perceptions around diet and indulgence. Traditionally viewed as a source of empty calories contributing to weight gain and chronic diseases, sweet snacks are now being reconsidered as part of a balanced lifestyle. ... Read More

  • Romania Sugar Confectionery

    ... 2024, from 9% to 19% for food products with added sugar (for which the total sugar content is at least 10g/100g product). By its very nature, sugar confectionery is feeling the brunt of this strongly. ... Read More

  • Colombia Gum

    ... trade sources, consumers’ oral care concerns and a desire to reduce their sugar consumption underpinned declines in retail volume sales. The downturn in demand is expected to continue for chewing gum and bubble gum over ... Read More

  • Egypt Gum

    ... such as sugar, which were passed onto end consumers. At the same time, supply chain disruptions, exacerbated by the Red Sea crisis, caused a shortage of imported ingredients, such as flavourings, which together with currency ... Read More

  • Global Vitamin Candy Market Growth 2024-2030

    ... Candy is forecast to a readjusted size of US$ million by 2030 with a CAGR of % during review period. The research report highlights the growth potential of the global Vitamin Candy market. Vitamin Candy ... Read More

  • Egypt Chocolate Confectionery

    ... demand is being curtailed by substantial increases in unit prices, in the light of the low availability of imported raw materials, such as cocoa and butter. This in turn, is due to a number of ... Read More

  • Peru Gum

    ... shortfall is the impact of price increases. While price increases have moderated compared to the steep rises seen in 2023, they still remain high relative to expected inflation levels. This has likely deterred consumers from ... Read More

  • Switzerland Chocolate Confectionery

    ... to continued increases in product prices. While all categories witnessed significant current value growth, this was largely due to the increases in unit price. Some raw materials, such as milk and sugar, are protected, so ... Read More

  • Switzerland Sugar Confectionery

    ... conscious consumers from purchasing such products. Moreover, the category is exposed to the same threats as certain other types of impulse snacks in the form of the generalisation of self-checkout areas at the retail level ... Read More

  • Azerbaijan Sugar Confectionery

    ... a reduction in the rate of inflation. The latter factor has also helped to strengthen confidence and purchasing power among the population, however, hence overall retail volume sales growth is expected to be up modestly ... Read More

  • Portugal Chocolate Confectionery

    ... of raw ingredients, such as cocoa and sugar. In turn, these higher manufacturing costs have ultimately resulted in higher unit prices. However, consumers have not abandoned the category. Rather, we are seeing some changes in ... Read More

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