Baked Goods Market Research Reports & Industry Analysis

The baked goods market includes breads sweet baked goods. Packaged baked goods are sold in shelf-stable form, refrigerated forms, and frozen forms. The baked goods market includes the following:

Breads. Popular types of loaf bread include white, whole wheat, whole grain, French, Italian, pumpernickel and rye, potato, sourdough, and artisan.

Flatbreads include the popular Middle-Eastern style pita as well as the Latin American tortilla are also popular.

Cakes. The cake category includes any full-sized, multiple-serving cakes. Ingredients include flour, butter or other shortening, eggs, and sugar and/or other sweetener.

Snack Cakes. Snack cakes are essentially single serving cakes that do not require utensils. Examples include cupcakes and brownies. Many snack cake products feature relatively unique brand formulations.

Muffins. Resembling cupcakes, muffins are less sweet, and therefore suit a greater range of meal occasions. The most popular muffins are corn, bran, and blueberry.

Pastries. The pastry category encompasses coffee cakes, Danish pastries, eclairs, cream puffs, bismarcks, turnovers, and tortes. Other well-known international pastries such as Italian zbaglione, Middle Eastern baklava, and German strudel are also popular.

Cookies. The word “cookie” derives from the Dutch koekie, or “little cake.” Dutch settlers were the first to make cookies in the New World. Crispy, soft-baked, biscuit, fruit-filled, chip, sandwich creme, shortbread/butter, wafer, frosted, glazed, sugar-sprinkled, enrobed, animal cracker, and graham cracker are popular cookie types.

Doughnuts. Doughnuts are deep-fried or baked, bready rings with a hole in the middle. They are usually yeast-raised, but are sometimes leavened with baking powder. Plain doughnuts have a slightly sweet flavor. Other varieties of donuts include glazed or frosted; dredged with granulated, confectioners’, or cinnamon sugar; or topped with candy sprinkles or chopped nuts.

Pies. Pies are basically confections baked in a single or double crust. Fruit pies include apple, blueberry, cherry, peach, apricot, kiwi, and others. Cream pies may be chocolate, coconut, or Boston cream. Meringue pies feature a layer of meringue over lemon, lime, coconut, or other fillings. Popular nut pies include pecan and walnut, often combined with chocolate. Custard, mince, and pumpkin pies are holiday favorites.

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Baked Goods Industry Research & Market Reports

  • Staple Foods in Panama

    ... pre-pandemic lifestyles, Russia’s invasion of Ukraine, and rising inflation, declining disposable incomes led to a trading down, even within staple foods categories. Moreover, income inequality remains significant with a large proportion of the population living ... Read More

  • Baked Goods in Turkey

    ... inflation, which was very high, to provide affordability. To offset rising production costs, bakeries and major baked goods producers have also introduced a range of sizes for both packaged and unpackaged bread. This strategy aims ... Read More

  • Staple Foods in Greece

    ... more affordable options, including private label. Retailers are already well established in staple foods with discounter Lidl ranking as the overall category leader in 2023. The switch to private label is more pronounced in the ... Read More

  • Baked Goods in Greece

    ... players could not absorb the costs. Part of the lost turnover from stand-alone bakeries has been gained by in-store bakeries in supermarkets. Large supermarkets in the modern channel have in-store bakeries and typically offer products ... Read More

  • Staple Foods in Cameroon

    ... and helped stabilise the economy. However, ongoing civil conflict, as well as widespread poverty, restrains growth in staple foods and this continues into 2023. With this background, staple foods is expected to register a moderate ... Read More

  • Staple Foods in Turkey

    ... the policies set forth with regard to restrictions on domestic demand, while targeting increased tourism and export revenues. Due to the improvements in the minimum wage lagging behind actual inflation, causing increasing household expenses, consumers ... Read More

  • Baked Goods in Sweden

    ... home. Additionally, unit prices have continued to rise due to inflation and increasing production costs. As consumers began comparing prices, private label products have managed to expand their market share at the expense of branded ... Read More

  • Staple Foods in Switzerland

    ... consumers sought quick and easy meal solutions to accommodate their busy lifestyles. Additionally, the health and wellness trend played a significant role in stimulating growth and innovation within the category, as consumers increasingly gravitated toward ... Read More

  • Baked Goods in Israel

    ... to the fear that this would cause price increases for consumers and also social disorder. July 2022, in fact, saw supervised bread prices rise by 5-8%. Euromonitor International's Baked Goods in Israel report offers in-depth ... Read More

  • Staple Foods in Sweden

    ... saw a strong uptick in demand during the COVID-19 pandemic, experienced a return to normal sales levels in 2023. This was attributed to the recovery of the foodservice channel and a reduction in retail sales, ... Read More

  • Staple Foods in Slovakia

    ... more expensive services continued to significantly limit their ability and willingness to spend. Consequently, consumers sought price promotions and discounts, displaying a strong desire to save money across various staple foods. This trend was particularly ... Read More

  • Staple Foods in Kazakhstan

    ... the local economy, its usual outflow to the global market through Russia is disrupted and its energy sector has to look for other alternatives. As a result, the economy is not reaping as much benefits ... Read More

  • Baked Goods in Nigeria

    ... the negative impact of the Ukraine conflict on wheat supply and prices, additional factors have spurred high inflation rates, following the already high inflation seen in 2022. Depreciation of the local currency significantly affected the ... Read More

  • Baked Goods in Slovakia

    ... factor was the persistent increase in other costs, such as logistics, services, and wages. Nevertheless, the growth of unit prices in 2023 slowed down, positively impacting retail volume consumption. This shift was particularly notable as ... Read More

  • Staple Foods in Israel

    ... price of supervised breads increased for the second time in one year by an average of 5% in May 2023. In addition, the Farmers Union increased prices of meat and poultry, which led to price ... Read More

  • Staple Foods in El Salvador

    ... cooking trend and lowered demand for products such as shelf stable beans and tomatoes as well as pasta and rice. The war in Ukraine and grain supply interruptions had a strong negative impact on staple ... Read More

  • Baked Goods in Georgia

    ... this product is supported by the fact that it is an essential everyday food with cultural significance. Nonetheless, retail prices of baked goods are highly dependent on its main ingredient, flour. According to estimates, Georgia ... Read More

  • Whipping Cream Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

    ... 3.9 Billion by 2028, exhibiting a growth rate (CAGR) of 2.82% during 2022-2028. Whipping cream is a light and fluffy edible cream used as an ingredient in various baked food products. It is produced by ... Read More

  • Baked Goods in Kazakhstan

    ... a decrease in the price of flour, as supplies from Russia increased and with the Russian rouble also depreciated, these prices did not feed into lower prices for baked goods. Continuing population growth is expected ... Read More

  • Baked Goods in Estonia

    ... of life in Estonian society, although it remains a niche at present. Estonians have started allocating more time to work and socializing with friends and family, whilst dedicating less time to cooking at home. Frozen ... Read More

  • Breakfast Cereals in Georgia

    ... place a premium on the ease and swiftness of preparing breakfast cereals. The accelerating pace of life in Tbilisi, Batumi and other major urban areas and the adoption of the global trend towards snacking more ... Read More

  • Staple Foods in Honduras

    ... trend and lowered demand for products such as shelf stable beans and tomatoes as well as pasta and rice. The war in Ukraine and grain supply interruptions had a strong negative impact on staple foods, ... Read More

  • Staple Foods in Georgia

    ... macroeconomic challenges, which led to elevated costs in packaging, materials and logistics. In 2023, conditions have been more favourable. While there was a rapid rise in prices in 2022, the pace of this increase slowed ... Read More

  • Staple Foods in Nigeria

    ... consumer spending power forced Nigerians to resort to rationing or to seek substitute unpackaged staple foods. Social activities such as parties, which contribute substantially to demand, declined during the year due to weakened consumer purchasing ... Read More

  • Staple Foods in Estonia

    ... and rising inflation, which forced prices up. Although inflation has fallen in 2023, price inflation still remains an issue and so many consumers are seeking more affordable staple foods. The trend towards healthy eating and ... Read More

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