Baked Goods Market Research Reports & Industry Analysis

The baked goods market includes breads sweet baked goods. Packaged baked goods are sold in shelf-stable form, refrigerated forms, and frozen forms. The baked goods market includes the following:

Breads. Popular types of loaf bread include white, whole wheat, whole grain, French, Italian, pumpernickel and rye, potato, sourdough, and artisan.

Flatbreads include the popular Middle-Eastern style pita as well as the Latin American tortilla are also popular.

Cakes. The cake category includes any full-sized, multiple-serving cakes. Ingredients include flour, butter or other shortening, eggs, and sugar and/or other sweetener.

Snack Cakes. Snack cakes are essentially single serving cakes that do not require utensils. Examples include cupcakes and brownies. Many snack cake products feature relatively unique brand formulations.

Muffins. Resembling cupcakes, muffins are less sweet, and therefore suit a greater range of meal occasions. The most popular muffins are corn, bran, and blueberry.

Pastries. The pastry category encompasses coffee cakes, Danish pastries, eclairs, cream puffs, bismarcks, turnovers, and tortes. Other well-known international pastries such as Italian zbaglione, Middle Eastern baklava, and German strudel are also popular.

Cookies. The word “cookie” derives from the Dutch koekie, or “little cake.” Dutch settlers were the first to make cookies in the New World. Crispy, soft-baked, biscuit, fruit-filled, chip, sandwich creme, shortbread/butter, wafer, frosted, glazed, sugar-sprinkled, enrobed, animal cracker, and graham cracker are popular cookie types.

Doughnuts. Doughnuts are deep-fried or baked, bready rings with a hole in the middle. They are usually yeast-raised, but are sometimes leavened with baking powder. Plain doughnuts have a slightly sweet flavor. Other varieties of donuts include glazed or frosted; dredged with granulated, confectioners’, or cinnamon sugar; or topped with candy sprinkles or chopped nuts.

Pies. Pies are basically confections baked in a single or double crust. Fruit pies include apple, blueberry, cherry, peach, apricot, kiwi, and others. Cream pies may be chocolate, coconut, or Boston cream. Meringue pies feature a layer of meringue over lemon, lime, coconut, or other fillings. Popular nut pies include pecan and walnut, often combined with chocolate. Custard, mince, and pumpkin pies are holiday favorites.

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Baked Goods Industry Research & Market Reports

  • Canada Sweet Biscuits, Snack Bars and Fruit Snacks

    ... and dried fruits. However, the most significant factor hindering category growth is the recent recall of Quaker snack bars. The brand's initial recall in the US due to Salmonella concerns in late 2023 was expanded ... Read More

  • The United Arab Emirates Sweet Biscuits, Snack Bars and Fruit Snacks

    ... and wellness, leading to strong performances by fruit snacks, primarily dried fruit, and snack bars. Category players are innovating by incorporating natural and organic ingredients and reducing added sugars, thereby attracting health-conscious consumers. Euromonitor International's ... Read More

  • Portugal Sweet Biscuits, Snack Bars and Fruit Snacks

    ... of their diets, the consumption of sweet biscuits remains strong. Chocolate coated biscuits and filled biscuits are particularly popular in this context. Euromonitor International's Sweet Biscuits, Snack Bars and Fruit Snacks in Portugal report offers ... Read More

  • Egypt Sweet Biscuits, Snack Bars and Fruit Snacks

    ... expected to be similar to the previous year. This is in spite of rising prices, driven by rising raw material and operational costs. This suggests that these products continue to resonate with consumers, given the ... Read More

  • Sweden Sweet Biscuits, Snack Bars and Fruit Snacks

    ... Swedes went into money saving mode. In this environment, the private label segment gained share, putting brands on the spot in an already intensely competitive market. In order to improve their competitive standing, players employed ... Read More

  • Argentina Sweet Biscuits, Snack Bars and Fruit Snacks

    ... (COVID-19) crisis in 2020 to exceed the 2019 pre-pandemic level in 2023. Despite the complexity of the economic context, with a triple-digit inflation rate, retail volume sales of sweet biscuits, snack bars and fruit snacks ... Read More

  • Azerbaijan Sweet Biscuits, Snack Bars and Fruit Snacks

    ... snacks is set to record a slowdown in current value growth in 2024, but post slightly faster growth in retail volume sales than it did in 2023. Even with the nascent recovery in confidence and ... Read More

  • Mexico Sweet Biscuits, Snack Bars and Fruit Snacks

    ... rates of inflation and unemployment and a growing female presence in the workforce, consumption dynamics are set to be reconfigured. These should open the way to opportunities and challenges for companies as they adapt to ... Read More

  • Nigeria Sweet Biscuits, Snack Bars and Fruit Snacks

    ... on consumer spending as is seen throughout all snacks categories. High inflation persists, forcing consumers to reduce consumption and seek affordable alternatives where possible – for example, in unpackaged snacks. Manufacturers are having to continue ... Read More

  • Norway Sweet Biscuits, Snack Bars and Fruit Snacks

    ... premium-positioned fruit snacks like dates and other dried fruits, with rising health awareness propelling the shift. These products are increasingly found by store checkouts and are seeing greater promotion in 2024 than they have enjoyed ... Read More

  • Chile Sweet Biscuits, Snack Bars and Fruit Snacks

    ... known as shrinkflation. This approach, while not new, has become increasingly prevalent in response to the rising costs of raw materials, labour, and transportation that have escalated due to a mix of global and local ... Read More

  • Israel Sweet Biscuits, Snack Bars and Fruit Snacks

    ... up a key raw material cost for manufacturers of sweet biscuits. In May 2023, Diplomat increased the price of Oreos and Milka products by up to 25%. Euromonitor International's Sweet Biscuits, Snack Bars and Fruit ... Read More

  • The United Kingdom Sweet Biscuits, Snack Bars and Fruit Snacks

    ... to the already inflated economy from the previous year, the category experienced another year of double-digit price increases in 2023 due to cost pressures in transportation, energy, labour and raw materials such as wheat, sugar, ... Read More

  • Spain Sweet Biscuits, Snack Bars and Fruit Snacks

    ... similar to that seen in 2022. Those manufacturers which were operating with reduced margins during 2022, despite partially passing their added costs onto the consumer, were compelled to increase prices further in 2023 to help ... Read More

  • Ireland Sweet Biscuits, Snack Bars and Fruit Snacks

    ... is following a negative year for retail volume sales in 2023. The high cost of wheat, which is a key ingredient for the category translated into double-digit price increases in sweet biscuits and high single-digit ... Read More

  • Saudi Arabia Sweet Biscuits, Snack Bars and Fruit Snacks

    ... into 2024. Stronger demand is being driven by the resumption of normal, fast-paced lifestyles, following the easing of COVID-19 restrictions. Moreover, with the advent of a more open society and the greater ease in obtaining ... Read More

  • The Netherlands Sweet Biscuits, Snack Bars and Fruit Snacks

    ... snack bars are both doing well and rising robustly. However, sweet biscuits, the largest segment by far, is falling, driving the overall category’s descent. This is partly thanks to further increases in the average unit ... Read More

  • Morocco Sweet Biscuits, Snack Bars and Fruit Snacks

    ... biscuits are highly popular type in Morocco and as such the segment continues to see healthy volume growth in 2024, despite economic pressures. This is supported by the trend towards out-of-home consumption, following the return ... Read More

  • Hong Kong, China Sweet Biscuits, Snack Bars and Fruit Snacks

    ... time spent outside of the home. Supermarket prices for sweet biscuits are increasing, in part due to the challenging economic outlook and rising costs of raw materials, such as sugar and cocoa beans. This price ... Read More

  • Cookie & Wafer Manufacturing in the US - Industry Market Research Report

    ... cookies, wafers and ice cream cones. Manufacturers benefited in the years immediately preceding the pandemic, as high GDP growth boosted wages. Rising wages increased incomes, giving consumers more income to spend on cookies and wafers, ... Read More

  • Global Vegan Bakery Ingredients Market Outlook Report: Industry Size, Competition, Trends and Growth Opportunities by Region, YoY Forecasts from 2024 to 2031

    ... analysis designed to assist stakeholders, managers, top management, and decision-makers in identifying the latest trends, growth potential, and winning strategies specific to the Vegan Bakery Ingredients market. The report evaluates key developments from 2023 to ... Read More

  • Japan Sweet Biscuits, Snack Bars and Fruit Snacks

    ... rising prices for various products, sweet biscuits is expected to emerge as a standout category in 2024, showing positive retail volume growth. This can be attributed to the affordability of such products compared with other ... Read More

  • Global Vegan Cookies Market - 2024-2031

    ... period 2024-2031. Health-conscious consumers are looking for vegan cookies that not only meet their dietary requirements but also offer added nutritional benefits. Many believe vegan diets offer health advantages, including lower cholesterol and reduced risk ... Read More

  • Global Almond Extract Market - 2024-2031

    ... forecast period 2024-2031. Almond extract is a concentrated flavoring made from the combination of almond oil with alcohol. It is used as a flavoring in many recipes, especially cakes and pastries. Almond extract type of ... Read More

  • Italy Sweet Biscuits, Snack Bars and Fruit Snacks

    ... attributed to several reasons. Firstly, there is a growing awareness of the importance of following a healthy and active lifestyle, which has led many people to look for more nutritious and healthy snack options than ... Read More

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