Whiskey Market Research Reports & Industry Analysis
There are many types of whiskey including malt whiskey, which is made from malted barley, and grain whiskey, which can be made from any type of grains. The malts and grains can be combined many ways. A vatted malt is blended from malt whiskies from different distilleries. A pure malt or malt whiskey means it is a vatted whiskey.
Single malt whiskey is a malt whiskey from one distillery. It must be labeled single-cask to truly have the taste of that particular distillery. Blended whiskies are made from a mix of malt and grain whiskies and are often combined with neutral spirits, flavoring and caramel. Cask strength is also called barrel proof. These whiskies are quite rare and are considered the best. Most often cask strength whiskey is un-diluted. Single cask or single barrel whiskies are bottled by specialists and is labeled and numbered.
The age of whiskey is determined by the time between distillation and bottling. Whiskey does not mature in the bottle.
There are many popular drinks made with whiskey such as, Irish coffee, Rob Roy, Nixon, Black tooth grin, Jack and Coke, Mint Julip, Widow’s Cork, Irish Flag, Whiskey Sour, Rusty Nail, Old Fashioned, Northern Comfort and many more.
Whiskey Industry Research & Market Reports
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Nigeria Alcoholic Drinks
... of economy spirits. Unit prices increased due to higher excise tax and rising import costs for raw materials and finished products, which can be linked to the depreciation of the local currency. Although alcoholic drinks ... Read More
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The Netherlands Alcoholic Drinks
... as average unit prices for alcoholic drinks categories increased substantially. Beer and wine volume sales suffered from these increased prices. For spirits, the price increases were less dramatic, enabling the category to register on trade ... Read More
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Ireland Alcoholic Drinks
... a pattern of normalisation after the atypical spikes and crashes in sales during the era of the pandemic lockdowns. Notably, during the lockdown era off-trade sales soared, while on-trade sales crashed. Then, when society reopened, ... Read More
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Nigeria Spirits
... low spending power, consumers sought out the most affordable drinks, which could be found in spirits. Strong local production of gin, schnapps, liqueurs, and dark rum has kept unit price increases to moderate levels compared ... Read More
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Panama Alcoholic Drinks
... the off-trade surpassed 2019 volume sales in many categories, while the on-trade did not, as at-home consumption remained popular. Low tax rates, the return of socialising and tourists boosted demand. Off-trade sales dominate while beer, ... Read More
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Israel Alcoholic Drinks
... increased along with the increase of the Consumer Price Index (CPI), by 5.3%. Following the announcement of the tax increase, wine and spirits importer, Hacarem, raised its prices for on-trade establishments. A number of smaller ... Read More
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The Netherlands Spirits
... a substantial increase in average unit prices. Throughout the production and supply chain, there were increases in costs which were passed onto the consumer. In some respects, consumers were willing to accept the increased prices, ... Read More
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Portugal Alcoholic Drinks
... on trade, supported by another record year of tourism for the country. Despite inflation falling, prices continued to rise in 2023 with government tax revisions of 4% on alcoholic drinks also coming into effect. Consumers ... Read More
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El Salvador Alcoholic Drinks
... remain the largest categories, while wine sales remain low. RTDs are also growing in popularity, especially among young adults of legal drinking age. Barriers to market growth, however, include the threat of crime and gang ... Read More
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Bolivia Alcoholic Drinks
... had rebounded strongly in the previous two years in tandem with the easing of the pandemic and the ending of associated restrictions. With inflationary pressures continuing to drive up the general cost of living and ... Read More
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Lebanon Alcoholic Drinks
... socialising in bars and restaurants more often and this, combined with buoyant inbound tourist arrivals, is supporting a shift in consumption from the off-trade to the on-trade. Local brands also benefit from their huge price ... Read More
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Georgia Spirits
... with distinct preferences observed between regions and urban areas. While home-made wine continued to be favoured in rural regions, consumers in cities displayed a preference for spirits. The active expansion of modern retail outlets played ... Read More
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Bolivia Spirits
... lion’s share of consumption and where the category registered a negative result in volume terms for the third year in a row. Similarly, although on-trade volume sales grew, they remained below pre-pandemic levels primarily due ... Read More
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South Africa Spirits
... new flavours. Sunset Orange and Pink Berry have joined its other options, extending the brand’s flavour profile. During the launch of the new flavours, the traditionally female-dominated segment witnessed a shift, with male consumers demonstrating ... Read More
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Cameroon Alcoholic Drinks
... and public festivities. The beer market, however, faced formidable challenges stemming from macroeconomic volatility in 2023, exacerbated by the ongoing Anglophone Crisis, global inflation, and energy shortages. Despite robust demand, brewers struggled with supply chain ... Read More
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Bangladesh Alcoholic Drinks
... have seen more locals adopting the habit despite traditional and religious prohibitions. However, the future poses challenges for importers, retailers, and manufacturers due to political unrest and a slowing economy. Political instability may restrict drinking ... Read More
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Hong Kong, China Alcoholic Drinks
... previous year’s estimates, impacted by a sluggish local economy. Despite this challenge, sales continued to rise following the removal of travel restrictions and the number of events that Hong Kong hosted during the year, attracting ... Read More
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Cambodia Alcoholic Drinks
... spent around USD2.3 billion on beer in 2023. Meanwhile, the country's GDP grew by 5%, supported by stable domestic politics, tourism recovery, increased investments, beneficial free trade agreements, and a robust banking system. Alcoholic drinks ... Read More
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Greece Spirits
... in on-trade consumption as off-trade volume sales continued to decline, signalling a shift back to the on-trade channel with the post-Coronavirus (COVID-19) reopening of the market. The decline in off-trade volume sales was also informed ... Read More
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South Africa Alcoholic Drinks
... a result, alcoholic drinks manufacturers experienced increased transport, fuel and production costs. Additionally, South Africa continued to experience high unemployment levels, reducing overall disposable incomes of the adult population. Inflation levels during this period influenced ... Read More
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Ireland Spirits
... trends, alongside the fact that cocktails (and “mocktails”) are becoming more popular as drinks to accompany dinner (as opposed to the more traditional wine). Vodka and tequila (and mezcal) are cited as attracting growing attention ... Read More
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Hong Kong, China Spirits
... hosted and public festivals, concerts, and events helped to drive up demand. Both on-trade and off-trade outlets witnessed an upturn as the city gradually returned to normal after reopening, with traditionally popular spirits such as ... Read More
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Portugal Spirits
... cost of living, high interest rates, and economic uncertainty. Cutbacks were made on non-essential goods including spirits, with noticeable weak performance during the summer and Christmas period, which are normally peak seasons for buying spirits. ... Read More
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Israel Spirits
... in the World Whiskies Awards 2023 for having the World's Best Single Malt Whisky. This was the first major international award won by a local spirits producer. In addition, Malka Breweries launched its first locally ... Read More
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Paraguay Alcoholic Drinks
... of pent-up demand as well as the return of tourism. Consumers craved sophistication, which pushed demand towards higher-priced options such as craft beer, fine wine and premium spirits. However, sales were impacted by inflation and ... Read More
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