Vodka & Gin Market Research Reports & Industry Analysis
Gin is a spirit that is created by using juniper berries. There are three different production methods: pot distilled gin, column distilled gin, and compound gin.
Many companies have seen vodka as an easy industry to get into. The production process is considered relatively easy and straight forward, and there are plenty of resources to make the drink. Although the drink has been popular in Eastern Europe and Russia for centuries, the recent boom of the alcoholic cocktail scene in the United States has created a high demand for the drink. To keep up with local demand, the United States has also developed their own grape-based vodka. This has changed manufacturing legislation in Europe.
Gin is an alcoholic beverage that is almost never drank on its own. It is made specifically for cocktails. With this in mind, gin has also experienced a growth in demand because of the growing cocktail scene in the United States. Gin has little standards on how to make it, and therefore cheap varieties exist in grocery stores.
MarketResearch.com’s collection of market research studies on the alcoholic beverages industry will help you stay competitive and grow in this healthy market. We offer a full array of studies on vodka and gin, and many other spirits and alcoholic drinks.
Vodka & Gin Industry Research & Market Reports
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Spirits in Norway
... meanwhile, experienced a recovery in 2022 although it saw decline in the last months of the year, which can be attributed to the decline in consumer confidence resulting from the high rate of inflation and ... Read More
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Spirits in Kenya
... spirits has been instrumental in fostering the consumption of these products. Top-tier international brands such as Johnnie Walker, Richot, Baileys, and Gilbeys have sustained a robust brand presence and exemplary distribution networks within the market. ... Read More
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Alcoholic Drinks in Slovakia
... to other sectors. This can be attributed to the long-term storage nature of categories such as spirits and wine, which makes them more resilient to sudden increases in production costs. Price wars remained a factor ... Read More
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Spirits in Serbia
... spirits continued to recover in 2022 as Serbians returned to their pre-pandemic lifestyles, which included spending more time outside of the home and visiting on-trade establishments more frequently. In value terms growth was stimulated by ... Read More
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Spirits in Uruguay
... side. Total volume sales were boosted by the growth seen through on-trade channels. At the same time, although most segments performed poorly in off-trade channels, the aggregated volume of sales of spirits through these retailers ... Read More
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Spirits in Bulgaria
... premiumisation trend continued as Bulgarians increasingly favour high-quality products. However, price consciousness has led many local consumers to seek out price promotions amongst their favourite brands. Players have responded by offering added value in the ... Read More
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Spirits in Uzbekistan
... over nine-tenths of volume sales. However, in recent years there has been a decline in the consumption of vodka, as consumers shift to other spirits such as rum, which registered the highest volume growth in ... Read More
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Spirits in Slovenia
... Despite making a strong recovery, sales of on-trade spirits sales still remained below pre-pandemic levels. On the one hand, the horeca channel operated without any restrictions and felt the positive impact of a strong tourist ... Read More
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Spirits in Portugal
... on-trade volume and value sales in 2020. These had only partially offset by a shift to off-trade demand in light of lockdowns and foodservice restrictions in the wake of the Coronavirus (COVID-19) pandemic. In Portugal, ... Read More
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Spirits in the Philippines
... number of individuals returned to work and consequently experienced an increase in disposable income. The government's drive to incentivise more employees to return to their physical workspaces served to boost demand in both off-trade and ... Read More
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Spirits in Malaysia
... healthy growth in total volume terms in 2022 boosted by a strong recovery in on-trade sales. Foodservice operators are increasingly incorporating botanical ingredients (eg elderflower, earl grey, and grapefruit) into cocktails which also feature English ... Read More
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Spirits in Georgia
... review period. In 2022, local consumers spent more time outside their homes as the measures introduced to stem the spread of Coronavirus COVID-19) were eased and lifted. This provided a strong rebound in on-trade custom ... Read More
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Alcoholic Drinks in El Salvador
... largest categories, while wine sales remain low. RTDs are also growing in popularity, especially among young adults of legal drinking age. Barriers to market growth, however, include the threat of crime and gang violence and ... Read More
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Spirits in Kazakhstan
... significant pace, driven by the fact the local authorities are “whitewashing” the industry in the country. Euromonitor International's Spirits in Kazakhstan report offers a comprehensive guide to the size and shape of the market at ... Read More
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Spirits in Greece
... outlets. Therefore, in general, the on-trade volume sales losses in domestic spirits had not been as high as for more commonly consumed in bars and night clubs imported spirits. Euromonitor International's Spirits in Greece report ... Read More
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Spirits in the Netherlands
... fears subsided consumers started to spend less time at home and more time in bars, clubs and restaurants in 2022. This meant there was a shift in sales volume from the off-trade to the on-trade. ... Read More
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Spirits in Tunisia
... of the pandemic, almost all bars, pubs and nightclubs remained closed due to the restrictions applied by the Tunisian Ministry of Health. In 2022, the on-trade began to recover and is experiencing a strong performance ... Read More
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Spirits in Ecuador
... spirits category has the highest levels of alcohol, it has also faced the largest increases in ICE tax. In addition to this, logistical costs and an increase in glass prices has put upward pressure on ... Read More
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Spirits in Bolivia
... low-priced beers dominate the shelves. The expansion of distribution for these brands is driven by an increase in contraband and efforts by formal companies to maintain low prices to compete. As a result, consumers see ... Read More
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Spirits in Egypt
... Egy Bev introduced a new Whisky spirit onto the landscape, titled Black Rhino, following the introduction of a new spirit range in 2021 under the name Yanni. The player has also launched smaller sizes for ... Read More
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Spirits in Denmark
... 2022. However, the uncertainty brought on by the economic downturn and the war in Ukraine caused some consumers to be more careful about spending money in the off-trade. This saw many migrating to cheaper standard ... Read More
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Spirits in New Zealand
... lower carb and sugar options, creating increased competition for spirits and impacting volume growth in 2022. In addition to this, trends like premiumisation are about choosing a quality drink that may cost a little more, ... Read More
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Spirits in Finland
... recyclable packaging. For instance, the domestic brand Törni Viina introduced a plastic bottle made of 100% recycled plastic, which is highlighted with Alko's Environmentally Responsible Packaging logo on the shelf. Emphasising sustainability through packaging cho... ... Read More
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Spirits in Morocco
... still expensive for the majority of Moroccan consumers and are mostly consumed by upper-income consumers, who are frequent travellers abroad and purchase their needs from duty free shops at better prices. However, on-trade sales saw ... Read More
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Spirits in Israel
... home quarantine encouraged consumers to drink more alcohol at home, either for special occasions or just to enjoy with a weekday dinner. With all the stress of the pandemic, consumers were more inclined to treat ... Read More
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