Vodka & Gin Market Research Reports & Industry Analysis

Vodka is a distilled alcoholic beverage that is mainly composed of water and ethanol; the alcohol part comes usually from fermented grains or potatoes.

Gin is a spirit that is created by using juniper berries. There are three different production methods: pot distilled gin, column distilled gin, and compound gin.

Many companies have seen vodka as an easy industry to get into. The production process is considered relatively easy and straight forward, and there are plenty of resources to make the drink. Although the drink has been popular in Eastern Europe and Russia for centuries, the recent boom of the alcoholic cocktail scene in the United States has created a high demand for the drink. To keep up with local demand, the United States has also developed their own grape-based vodka. This has changed manufacturing legislation in Europe.

Gin is an alcoholic beverage that is almost never drank on its own. It is made specifically for cocktails. With this in mind, gin has also experienced a growth in demand because of the growing cocktail scene in the United States. Gin has little standards on how to make it, and therefore cheap varieties exist in grocery stores.

MarketResearch.com’s collection of market research studies on the alcoholic beverages industry will help you stay competitive and grow in this healthy market. We offer a full array of studies on vodka and gin, and many other spirits and alcoholic drinks.

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Vodka & Gin Industry Research & Market Reports

  • Hungary Alcoholic Drinks

    ... they used to be. This was paralleled by the large pent-up demand for tourism/travel and leisure activities, which also directly impacted the market for alcoholic beverages. Euromonitor International's Alcoholic Drinks in Hungary report offers a ... Read More

  • Poland Alcoholic Drinks

    ... was the result of a significant increase in the prices of alcoholic drinks resulting from both an increase in production and distribution costs, as well as another increase in excise duty. Production costs, raw materials, ... Read More

  • Italy Spirits

    ... year. Indeed, consumers became more and more conservative in their spending. However, many consumers chose to drink less rather than trade down within spirits by moving from the premium or super premium categories down towards ... Read More

  • Denmark Alcoholic Drinks

    ... while non-grape wine, brandy, cognac, and cider witnessed decline. In the spirits area, premium spirits faced challenges due to economic uncertainties, whereas well-established standard brands saw heightened demand. Despite lower unit prices per litre in ... Read More

  • Angola Alcoholic Drinks

    ... affordability. Spirits is also poised for significant value growth, driven by a new tax decree. This decree mandates tax stamps on alcoholic beverages above 15% volume, with non-compliance carrying financial penalties. Consequently, production costs have ... Read More

  • The Czech Republic Alcoholic Drinks

    ... High inflation and the rising cost of living hindered consumer purchasing power, with many choosing to avoid drinking in the on-trade or drinking less on visits. The on-trade channel was hardest hit in volume terms ... Read More

  • Poland Spirits

    ... Although these price rises translated into strong growth in current value terms in 2023 it put a dent in sales of spirits in total volume terms. At a time of soaring inflation consumers limited purchases ... Read More

  • Vietnam Spirits

    ... elevated rate of inflation, which forced many consumers to cut back on discretionary spending in order to save money. With the bulk of volume sales within the category accounted for by local white spirits, which ... Read More

  • Switzerland Spirits

    ... strong increase in 2023, following only a slight increment in 2022. Despite consumers’ general and growing inclination to reduce their alcohol consumption, spirits benefitted from alcoholic drinks being consumed more as an indulgence or a ... Read More

  • Colombia Spirits

    ... purchasing power. Although the total volume of spirits increased in 2023, this was mainly due to the strong growth in aguardiente which accounts for over half of spirits sales. Other categories, such as whisky and ... Read More

  • Egypt Spirits

    ... products, such as beer and wine, which made it especially sensitive to the challenging economic climate. With inflation reaching a record high, consumers shifted their drinking habits to products that were more affordable. The category ... Read More

  • Canada Spirits

    ... development (NPD) activity. Notable launches included Earl Grey Forest Gin by The Forest Distillery, introduced in 2023, which is infused with Oolong tea and packaged in premium ceramic bottles. Additionally, Forty Creek, a local whiskey ... Read More

  • Belgium Spirits

    ... of still relatively high inflation and strong pressure on consumer disposable incomes. Despite these economic challenges, spirits demonstrated some resilience, finding strength in the twin pillars of premiumisation and the awakening cocktail culture. It is ... Read More

  • Bosnia and Herzegovina Spirits

    ... spirits categories. While whisky categories enjoyed robust consumer demand, the demand for rakija stagnated, and other distilled beverages saw a decline as the population shrank and the consumer base contracted. Despite these challenges, all spirits ... Read More

  • Argentina Alcoholic Drinks

    ... environment cast a shadow of uncertainty over the country's economic trajectory, with projections indicating a contraction of the gross domestic product by 2.5%, as estimated by the International Monetary Fund. Moreover, alarming figures from INDEC, ... Read More

  • Bulgaria Alcoholic Drinks

    ... this had little impact on retail prices, which continued to rise in some cases. Most producers found it necessary to increase prices as they had tried not to in 2022, so as to remain relevant ... Read More

  • Finland Alcoholic Drinks

    ... personal imports from the neighbouring countries of Estonia and Lativia, where unit prices are more affordable. Cross-border trade took a hit during the pandemic, when “booze cruises” to the Baltic states were temporarily put on ... Read More

  • Spain Spirits

    ... spirits in Spain can be attributed to several factors. First, as reflected in other categories, the growing awareness of the health risks associated with alcohol consumption has impacted consumer preferences. People are increasingly becoming more ... Read More

  • Spain Alcoholic Drinks

    ... did see a full recovery in total current value terms. After two consecutive years of strong inflation, consumer purchasing power continued to decrease in 2023, whilst the price of alcoholic drinks continued to rise sharply. ... Read More

  • Global Non-Alcoholic Spirits Market (2024 Edition): Market Size, Trends, Opportunities and Forecast By Product Type (Whiskey, Rum, Vodka, Gin and Other Product Types), Sales Channel, Category, Region, By Country: 2020-2030

    ... Azoth Analytics highlights different factors and opportunities prevailing in the “Global Non-Alcoholic Spirits Market (2024 Edition)”. According to the report, Global Non-Alcoholic Spirits Market valued at USD 302.53 Million in 2023. The report explores a ... Read More

  • Global Craft Vodka Market 2024-2028

    ... market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding the current market scenario, the ... Read More

  • The Philippines Alcoholic Drinks

    ... on consumer spending. Indeed, the country finished with year with a GDP growth rate of 5.6%, which exceeded that of other major Asian economies, including China, Vietnam and Malaysia. Euromonitor International's Alcoholic Drinks in Philippines ... Read More

  • South Korea Alcoholic Drinks

    ... by significant consumer cost burden due to inflation. This economic pressure curtailed the anticipated recovery of the on-trade channel, minimising growth and contributing to a challenging year overall for alcoholic drinks. Meanwhile, despite seeing another ... Read More

  • Algeria Alcoholic Drinks

    ... in total value terms compared to total volume terms. The ongoing economic crisis resulted in reduced consumer spending power. Consequently, many consumers became increasingly price sensitive, opting for cheaper economy brands or turning to the ... Read More

  • France Spirits

    ... on-trade sales in 2021 and 2022. There were also supply difficulties due to numerous and intense droughts at a global level, which led to shortages with some brands disappearing from retailers’ shelves, notably in rum ... Read More

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