Tequila Market Research Reports & Industry Analysis
Agave tequila grows differently depending on the region it is harvested in. In the highland region, the blue agave grows larger in size and has a sweeter smell and taste. Agaves harvested in the lowlands have a stronger flavor and aroma.
Mexico has claimed the exclusive rights to the word “tequila”. Most tequilas are 80 proof, but some distillers will distill to 100 proof and then reduce the strength by diluting with water. The most respected brands distill the alcohol to 80 proof and do not dilute with water.
In Mexico, tequila is consumed with salt and lime. In some regions a side of sangrita (a sweet drink made from orange juice, grenadine lime and hot chillies) is served with a very fine tequila. The bandera Is another tequila drink that combines three shot glasses of white tequila, sangrita and lime juice.
In other countries, tequila is served with salt and a slice of lime. The drinker licks the back of their hand below the index finger and then pours on the salt. The salt is licked off, the tequila is quickly imbibed and the fruit is immediately bitten. Drinkers often do this in a group at the same time.
Tequila can be served in shot glasses, an official tequila glass or in a margarita glass rimmed with sugar or salt.
A variety of drinks use tequila. The most popular is the margarita, a beverage that made tequila famous in the United States. The original margarita used tequila, triple sec and lime juice. Today there are many variations of this drink.
Tequila Industry Research & Market Reports
-
Denmark: Tequila Market - Analysis, Size, Trends, Consumption, and Forecast
... medium term. The report provides a strategic analysis of the tequila market in Denmark and describes the main market participants, growth and demand drivers, challenges, and all other factors, influencing the development of the market. ... Read More
-
Thailand: Tequila Market - Analysis, Size, Trends, Consumption, and Forecast
... medium term. The report provides a strategic analysis of the tequila market in Thailand and describes the main market participants, growth and demand drivers, challenges, and all other factors, influencing the development of the market. ... Read More
-
Global Tequila Market by Size, by Type, by Application, by Region, History and Forecast 2020-2031
... de Jalisco) of the central western Mexican state of Jalisco. Like mezcal, tequila is also made from the agave plant and originates from the same regions of Mexico. The distinction is that tequila is made ... Read More
-
Tequila Industry Research Report 2025
... de Jalisco) of the central western Mexican state of Jalisco. Like mezcal, tequila is also made from the agave plant and originates from the same regions of Mexico. The distinction is that tequila is made ... Read More
-
Global Tequila Industry Growth and Trends Forecast to 2031
... de Jalisco) of the central western Mexican state of Jalisco. Like mezcal, tequila is also made from the agave plant and originates from the same regions of Mexico. The distinction is that tequila is made ... Read More
-
Mezcal
... 11.4% over the analysis period 2024-2030. Mezcal Joven, one of the segments analyzed in the report, is expected to record a 10.7% CAGR and reach US$821.2 Million by the end of the analysis period. Growth ... Read More
-
Tequila
... 4.1% over the analysis period 2024-2030. Tequila Blanco, one of the segments analyzed in the report, is expected to record a 3.6% CAGR and reach US$5.8 Billion by the end of the analysis period. Growth ... Read More
-
2025 Tequila & Mezcal Market Report - Industry Size, Competition, Trends and Growth Opportunities by Region - Forecast by Types and Applications (2024-2032)
... influence from expected tariff changes under the newly elected U.S. administration. Persistent supply chain challenges, combined with economic and Geopolitical uncertainties posed significant challenges for Tequila & Mezcal manufacturers in 2024 Despite these challenges, Tequila ... Read More
-
2025 Tequila Market Report - Industry Size, Competition, Trends and Growth Opportunities by Region - Forecast by Types and Applications (2024-2032)
... changes under the newly elected U.S. administration. Persistent supply chain challenges, combined with economic and Geopolitical uncertainties posed significant challenges for Tequila manufacturers in 2024 Despite these challenges, Tequila market growth is being driven by ... Read More
-
Tequila Market Report by Product Type (Blanco, Joven, Mixto Gold, Reposado, Anejo, Extra Anejo), Purity (100% Tequila, 60% Tequila), Price Range (Premium Tequila, Value Tequila, Premium and Super-Premium Tequila, Ultra-Premium Tequila), Distribution Channel (Off-Trade, On-Trade), and Region 2025-2033
... and Region 2025-2033 The global tequila market size reached USD 18.4 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 45.4 Billion by 2033, exhibiting a growth rate (CAGR) of 10.52% ... Read More
-
Global Tequila Market Growth 2025-2031
... 5.2% from 2025 to 2031. Tequila is a distilled beverage made from the blue agave plant, primarily in the area surrounding the city of Tequila 65 km (40 mi) northwest of Guadalajara, and in the ... Read More
-
Tequila Market: Global Market Size, Forecast, Insights, Segmentation, and Competitive Landscape with Impact of COVID-19 & Russia-Ukraine War
... report on global tequila market report provides holistic understanding of the market along with market sizing, forecast, drivers, challenges, and competitive landscape. The report presents a clear picture of the global tequila market by segmenting ... Read More
-
Non-alcoholic Liquors & Mocktails Market Research Report Information by Product Type (Rum, Vodka, Whiskey, Gin, Tequila, Aperitif, Mocktails, and Others), Category (Regular, and Premium), By Form (Fresh and Processed), By Flavor (Herbal and Botanical, Spiced, Exotic and Tropical Fruits & Vegetables, Oak, Agave, Smoky, and others), And By Region (China, Malaysia, Germany, Portugal, Saudi Arabia, and GCC) – Industry Forecast Till 2032
... Exotic and Tropical Fruits & Vegetables, Oak, Agave, Smoky, and others), And By Region (China, Malaysia, Germany, Portugal, Saudi Arabia, and GCC) – Industry Forecast Till 2032 In 2023, the market for non-alcoholic liquors and ... Read More
-
Global Spirits
... metrics and analysis of competitive pressures within the market. Key Highlights The spirits market consists of the sale of brandy, gin & genever, liqueurs, rum, specialty spirits, tequila & mezcal, vodka and whiskey. The market ... Read More
-
Spirits Global Industry Almanac 2019-2028
... of the leading players including key financial metrics and analysis of competitive pressures within the Market. Key Highlights The spirits market consists of the sale of brandy, gin & genever, liqueurs, rum, specialty spirits, tequila ... Read More
-
Spirits North America (NAFTA) Industry Guide 2019-2028
... also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the Market. Key Highlights The North American Free Trade Agreement (NAFTA) is a trade agreement between the countries ... Read More
-
Global High Proof Tequila Market Growth 2024-2030
... market, the High Proof Tequila is forecast to a readjusted size of US$ 9182.3 million by 2030 with a CAGR of 5.3% during review period. The research report highlights the growth potential of the global ... Read More
-
Global Alcohol Gummies Market Size, by Flavor (Cherry, Berry, Pineapple), Preparation Method (Gummy Bear Tear, Soaking Method), Alcohol Type (Vodka, Whiskey, Tequila), and Regional Forecasts 2022-2032
... USD 11.97 Million in 2023 and is anticipated to grow with a healthy growth rate of more than 4.8% over the forecast period 2024-2032. Alcohol Gummies are typically infused with various types of alcohol such ... Read More
-
Global Tequila Market Analysis and Forecast 2024-2030
... and in the Jaliscan Highlands (Los Altos de Jalisco) of the central western Mexican state of Jalisco. Like mezcal, tequila is also made from the agave plant and originates from the same regions of Mexico. ... Read More
-
Global Tequila Market by Size, by Type, by Application, by Region, History and Forecast 2019-2030
... Tequila 65 km (40 mi) northwest of Guadalajara, and in the Jaliscan Highlands (Los Altos de Jalisco) of the central western Mexican state of Jalisco. Like mezcal, tequila is also made from the agave plant ... Read More
-
Global Tequila Market Size, Manufacturers, Growth Analysis Industry Forecast to 2030
... mi) northwest of Guadalajara, and in the Jaliscan Highlands (Los Altos de Jalisco) of the central western Mexican state of Jalisco. Like mezcal, tequila is also made from the agave plant and originates from the ... Read More
-
Tequila Industry Research Report 2024
... the Jaliscan Highlands (Los Altos de Jalisco) of the central western Mexican state of Jalisco. Like mezcal, tequila is also made from the agave plant and originates from the same regions of Mexico. The distinction ... Read More
-
Global Tequila Market Size, Manufacturers, Opportunities and Forecast to 2030
... northwest of Guadalajara, and in the Jaliscan Highlands (Los Altos de Jalisco) of the central western Mexican state of Jalisco. Like mezcal, tequila is also made from the agave plant and originates from the same ... Read More
-
Non-alcoholic Spirits Market By Product Type (Whiskey, Rum, Vodka, Tequila, Others) , By Category (Conventional, Organic) By Distribution Channel (Food Service, Food Retail) : Global Opportunity Analysis and Industry Forecast, 2024-2033
... was valued at $281.12 million in 2021 and is estimated to reach $642.41 million by 2031, registering a CAGR of 8.73% from 2022 to 2031. The market for non-alcoholic spirits as a whole was dominated ... Read More
-
RTD Spirit Market Research Report Information by Type (Rum, Whiskey, Vodka, Tequila, and Others), End-User (Residential/Retail, and Commercial), Category (Organic, and Regular), By Demographics (Gen Z, Millennials, Gen X, and Baby Boomers), By Packaging (Bottles and Cans), By Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores, Online, and Others) and By Region (North America, Europe, Asia-Pacific, South America, and Middle East and Africa) – Industry Forecast Till 2032
... and Cans), By Distribution Channel (Supermarkets & Hypermarkets, Specialty Stores, Online, and Others) and By Region (North America, Europe, Asia-Pacific, South America, and Middle East and Africa) – Industry Forecast Till 2032 The RTD Spirit ... Read More
Research Assistance
