Sports Nutrition Market Research Reports & Industry Analysis
These different levels of sugar and salts serve different restorative needs. Though the categories are not defined by any exact proportions, it is commonly considered that isotonic drinks contain between 6% and 8% carbohydrates, so hypertonic would be above 6%-8%, while hypotonic drinks would be below those levels. This gets to the paradox about sports drinks. Although the basic science behind them is irrefutable, the vast majority of consumers aren’t taking sports drinks as a medicinal response to the effect of heat related illness.
Nonetheless, one of the keys to sports drink marketing is that, unlike the health claims of some other beverages, the basic science is irrefutable. The components of sports drinks (electrolytes, water and carbohydrates) are essential for hydration during strenuous exercise. Without hydration, two potentially fatal heat related conditions—heatstroke and severe hyponatremia—can result. Sports drinks have been demonstrated to be highly beneficial both in the prevention of heatstroke and hyponatremia, and as a component in treatment of those conditions. Medical websites such as that of the Mayo Clinic specifically recommend sports drinks for this purpose.
The modern sports drink traces back to the playing fields of the University of Florida. In 1965, Gators Football coach Ray Graves appealed to the University’s medical department for help with the team’s poor performance, which he attributed to practicing in the stifling summer heat of Gainesville. This request led to the development of a beverage formulated with a mixture of water, sodium, sugar, potassium, phosphate and lemon juice. This drink became known as “Gatorade,” and eventually evolved in a powerhouse consumer brand.
Sports Nutrition Industry Research & Market Reports
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The 2025-2030 World Outlook for Sports Nutrition Beverages
... potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly ... Read More
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The 2025-2030 World Outlook for Protein Powders
... earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a ... Read More
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The 2025-2030 World Outlook for Sports Drinks and Energy Drinks
... the latent demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow ... Read More
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The 2025-2030 World Outlook for Lemon-Flavored Sports Drinks
... potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly ... Read More
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The 2025-2030 World Outlook for Sports Drinks
... earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a ... Read More
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The 2025-2030 World Outlook for Sports and Energy Drinks
... demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader ... Read More
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The 2025-2030 World Outlook for Sports Nutrition Supplements
... potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly ... Read More
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Milk Powder Market Report by Product Type (Whole Milk Powder, Skimmed Milk Powder), Function (Emulsification, Foaming, Flavouring, Thickening), Application (Infant Formula, Confectionery, Sports and Nutrition Foods, Bakery Products, Dry Mixes, Fermented Milk Products, Meat Products, and Others), and Region 2024-2032
... and Others), and Region 2024-2032 The global milk powder market size reached US$ 34.6 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 57.2 Billion by 2032, exhibiting a growth rate ... Read More
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Protein Supplements Market Report by Type (Casein, Whey Protein, Egg Protein, Soy Protein, and Others), Form (Protein Powder, Protein Bars, Ready to Drink, and Others), Source (Animal-Based, Plant-Based), Application (Sports Nutrition, Functional Food), Distribution Channel (Supermarkets and Hypermarkets, Online Stores, Direct to Customers (DTC), and Others), and Region 2024-2032
... (Supermarkets and Hypermarkets, Online Stores, Direct to Customers (DTC), and Others), and Region 2024-2032 The global protein supplements market size reached US$ 24.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach ... Read More
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Sports and Energy Drinks Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2024-2032
... market to reach US$ 198.7 Billion by 2032, exhibiting a growth rate (CAGR) of 6.3% during 2024-2032. The increasing health and fitness awareness among the masses, the rising participation in sports activities, and the introduction ... Read More
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Functional Beverages Market Report by Type (Energy Drinks, Sports drinks, Dairy-based Beverages, Juices, and Others), Distribution Channel (Supermarket and Hypermarket, Specialty Stores, E-commerce, and Others), End User (Athletes, Fitness Lifestyle Users, and Others), and Region 2024-2032
... 2024-2032 The global functional beverages market size reached US$ 135.0 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 234.0 Billion by 2032, exhibiting a growth rate (CAGR) of 6.16% during ... Read More
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Global Sports & Energy Drinks Market Growth (Status and Outlook) 2024-2030
... growing demand in downstream market, the Sports & Energy Drinks is forecast to a readjusted size of US$ million by 2030 with a CAGR of % during review period. The research report highlights the growth ... Read More
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Global Sports Nutrition Market Size study & Forecast, by Type (Energy bars, Protein powder, ISO drink powder, Sports supplements, RTD protein drinks, Sports drinks, Others), by End user (Athletes, Bodybuilders, Lifestyle Users), by Sales Channel (Hypermarket/Supermarket, Specialty Stores, Fitness Centers, Online Channels) and Regional Analysis, 2023-2030
... (Hypermarket/Supermarket, Specialty Stores, Fitness Centers, Online Channels) and Regional Analysis, 2023-2030 Global Sports Nutrition Market is valued at approximately USD 40.96 billion in 2022 and is anticipated to grow with a healthy growth rate of ... Read More
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Functional Beverages Global Market Report 2024
... Mortar; Specialty Foodservice Stores; Online Covering: PepsiCo Inc.; The Coca-Cola Company; Red Bull GmbH; Danone; Nestle S.A Functional Beverages Global Market Report 2024 from The Business Research Company provides strategists, marketers and senior management with ... Read More
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Europe Functional Water Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)
... USD 1.74 billion by 2029, growing at a CAGR of 6.77% during the forecast period (2024-2029). Functional water products usually contain vitamins, minerals, acids, and herbs, which are associated with supporting the immune system, cognitive ... Read More
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Sports Nutrition Global Market Report 2024
... Fitness Enthusiasts; Bodybuilders; Lifestyle Users 4) By Distribution Channel: Supermarkets/Hypermarkets; Specialty Stores; Convenience Stores; Online Stores Covering: Glanbia Plc; PepsiCo Inc.; Post Holdings Inc.; Abbott Laboratories; Otsuka Pharmaceutical Co. Ltd Sports Nutrition Global Market Report ... Read More
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United Kingdom Non-Alcoholic Beverages Market Segmented By Product Type (Carbonated (Carbonated Soft drinks, Functional/Energy & Sports Drinks and Others (Iced Tea-Lemon, Soda, etc.)), Non-Carbonated (Bottled Water, Fruit Juices & Flavored Drinks and Others (Dairy-based Drinks, Lipton Iced Tea, etc.)), By Packaging Type (Bottle, Cans, Others (Tetra-packs & Pouches, etc.)), By Pack Size (Below 250ml, 250ml-1L, Above 1L), By Sales Channel (Supermarkets/Hypermarkets, Convenience Stores, Online and Others (Direct Sales, etc.)), By Region, Competition, Forecast and Opportunities, 2019-2029F
... Lipton Iced Tea, etc.)), By Packaging Type (Bottle, Cans, Others (Tetra-packs & Pouches, etc.)), By Pack Size (Below 250ml, 250ml-1L, Above 1L), By Sales Channel (Supermarkets/Hypermarkets, Convenience Stores, Online and Others (Direct Sales, etc.)), By ... Read More
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Global Sports Nutrition Market 2024-2028
... market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding the current market scenario, the ... Read More
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Functional Beverages Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)
... billion by 2029, growing at a CAGR of 7.49% during the forecast period (2024-2029). Consumers gravitate toward beverages with functional benefits, majorly influenced by health and wellness trends. Functional drinks with protein and claims to ... Read More
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Sports Nutrition Market Report by Product Type (Sports Drinks, Sports Food, Sports Supplements), Raw Material (Animal Derived, Plant-Based, Mixed), Distribution Channel (Hypermarkets and Supermarkets, Convenience Stores, Drug and Specialty Stores, Online, and others), and Region 2024-2032
... 2024-2032 The global sports nutrition market size reached US$ 54.8 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 103.3 Billion by 2032, exhibiting a growth rate (CAGR) of 7.1% during ... Read More
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Sports Drinks in Uruguay
... have shown robust retail volume growth for the third consecutive year. On-trade sales have rebounded to pre-pandemic levels, driven by the resurgence of on-the-go consumption, return to workplaces, and revival of exercise habits. Consumers increasingly ... Read More
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Sports Drinks in Indonesia
... of sports drinks remained considerably lower than pre-pandemic figures, in terms of both value and volume. Euromonitor International's Sports Drinks in Indonesia report offers a comprehensive guide to the size and shape of the market ... Read More
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Sports and Energy Drinks Market: Industry Size, Share, Competition, Trends, Growth Opportunities and Forecasts by Region - Insights and Outlook by Product, 2024 to 2031
... Developments, Competition, Growth Opportunities, and Outlook to 2031 The Global Sports and Energy Drinks Market Research Report is a comprehensive and insightful analysis designed to assist stakeholders, industry professionals, and decision-makers in identifying Sports and ... Read More
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Sports Drinks in Lithuania
... gymnasiums and other sporting activities in the post-pandemic landscape, which is an ongoing trend as greater numbers of people seek healthier lifestyles. Added to which, we are seeing some cannibalisation of carbonates’ share. Indeed, as ... Read More
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Sports Drinks in Germany
... as trail running and outdoor sports, which saw increased participation. A direct consequence of this increased interest in endurance sports was growing demand for beverages that can provide both hydration and essential minerals and vitamins ... Read More
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