Sports Nutrition Market Research Reports & Industry Analysis
These different levels of sugar and salts serve different restorative needs. Though the categories are not defined by any exact proportions, it is commonly considered that isotonic drinks contain between 6% and 8% carbohydrates, so hypertonic would be above 6%-8%, while hypotonic drinks would be below those levels. This gets to the paradox about sports drinks. Although the basic science behind them is irrefutable, the vast majority of consumers aren’t taking sports drinks as a medicinal response to the effect of heat related illness.
Nonetheless, one of the keys to sports drink marketing is that, unlike the health claims of some other beverages, the basic science is irrefutable. The components of sports drinks (electrolytes, water and carbohydrates) are essential for hydration during strenuous exercise. Without hydration, two potentially fatal heat related conditions—heatstroke and severe hyponatremia—can result. Sports drinks have been demonstrated to be highly beneficial both in the prevention of heatstroke and hyponatremia, and as a component in treatment of those conditions. Medical websites such as that of the Mayo Clinic specifically recommend sports drinks for this purpose.
The modern sports drink traces back to the playing fields of the University of Florida. In 1965, Gators Football coach Ray Graves appealed to the University’s medical department for help with the team’s poor performance, which he attributed to practicing in the stifling summer heat of Gainesville. This request led to the development of a beverage formulated with a mixture of water, sodium, sugar, potassium, phosphate and lemon juice. This drink became known as “Gatorade,” and eventually evolved in a powerhouse consumer brand.
Sports Nutrition Industry Research & Market Reports
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Plant-Based Beverages Market - Global Industry Analysis (2018 - 2020) - Growth Trends and Market Forecast (2021 - 2026)
... products collectively drive the growth of plant-based beverages market. Fairfield Market Research provides an insightful view of global plant-based beverages market in a report to reveal how the market growth will unfold over the period ... Read More
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U.S. Beverage Market Outlook 2022: Inflation, Supply Chains, & Trends in Beverage Consumption
... table. Opportunities abound for companies that invest in new product launches, ingredient changes, and different marketing tactics to appeal to changing consumer preferences, including the wellness and plant-based areas but also flavor trends. The COVID-19 ... Read More
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Sports Nutrition Market Forecast to 2028 - COVID-19 Impact and Global Analysis By Type (Sports Supplements, Sports Food, Sports Drinks, and Others), Formulation (Powder, Tablets, Capsules, and Others), and Distribution Channel (Convenience Stores, Supermarkets and Hypermarkets, Specialty Stores, and Others)
... Hypermarkets, Specialty Stores, and Others) The sports nutrition market is expected to grow from US$ 41,683.5 million in 2021 to US$ 72,178.2 million by 2028; it is expected to grow with a CAGR of 8.2% ... Read More
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United Kingdom Non-Alcoholic Beverages Market, By Product Type (Carbonated {Carbonated Soft drinks, Functional/Energy & Sports Drinks and Others [Iced Tea-Lemon, Soda, etc.]}) Vs. Non-Carbonated {Bottled Water, Fruit Juices & Flavored Drinks and Others [Dairy-based Drinks, Lipton Iced Tea, etc.]}), By Packaging Type (Bottle, Cans, Others {Tetra-packs & Pouches, etc.}), By Pack Size (Below 250ml, 250ml-1L, Above 1L), By Distribution Channel (Department Store, Supermarket/ Hypermarket, Convenience Store, Online and Others {Direct Selling, Pharmacies/ Chemist, etc.}), By Region, Competition Forecast & Opportunities, 2017-2027
... Lipton Iced Tea, etc.]}), By Packaging Type (Bottle, Cans, Others {Tetra-packs & Pouches, etc.}), By Pack Size (Below 250ml, 250ml-1L, Above 1L), By Distribution Channel (Department Store, Supermarket/ Hypermarket, Convenience Store, Online and Others {Direct ... Read More
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Gummy Supplements Market Forecast to 2028 - COVID-19 Impact and Global Analysis By Type (Digestive Health, Heart Health, Immune Health, Stress Management, Brain Health, Skin Health, Healthy Ageing, Sports Nutrition, Weight Loss, Multivitamins, Single Vitamins, Probiotics, Men’s Health, Women’s Health, and Others) and End User (Adults and Kids)
... Probiotics, Men’s Health, Women’s Health, and Others) and End User (Adults and Kids) The gummy supplements market is projected to reach US$ 16,510.39 million by 2028 from US$ 9,467.04 million in 2021. It is expected ... Read More
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Halal Nutraceuticals & Vaccines Market, By Product Type (Vaccines, Dietary Supplements), By Application (Sports Nutrition, General Well-Being, Immune & Digestive Health, Bone & Joint Health, Heart Health, Disease Prevention, Weight loss), By Distribution
... Pharmacies, Retail Pharmacies, Online Sales, Super Markets), and By Region (North America, Latin America, Europe, Asia Pacific, Middle East Africa) - Size, Share, Outlook, and Opportunity Analysis, 2022 - 2028 Halal stands for lawful or ... Read More
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The 2023-2028 World Outlook for Sports Nutrition Beverages
... potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly ... Read More
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The 2023-2028 World Outlook for Sports Nutrition Foods and Drinks
... the latent demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow ... Read More
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The 2023-2028 World Outlook for Anhydrous Caffeine
... earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a ... Read More
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The 2023-2028 World Outlook for Sports Drinks and Energy Drinks
... the latent demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow ... Read More
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The 2023-2028 World Outlook for Sports Drinks and Nutritional Supplements
... the latent demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow ... Read More
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The 2023-2028 World Outlook for Sports Nutrition and High Energy Supplements
... given for the latent demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative ... Read More
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The 2023-2028 World Outlook for Sports Nutrition and Supplements
... demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader ... Read More
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The 2023-2028 World Outlook for Sports Nutrition Products
... potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly ... Read More
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The 2023-2028 World Outlook for Sports and Fitness Nutrition Food and Drinks
... estimates are given for the latent demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. ... Read More
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The 2023-2028 World Outlook for Sports and Energy Drinks
... demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader ... Read More
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The 2023-2028 World Outlook for Sports Nutrition Supplements Containing Amino Acids and Their Derivatives
... For each year reported, estimates are given for the latent demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, ... Read More
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The 2023-2028 World Outlook for Sports Nutrition Supplements
... potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly ... Read More
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The 2023-2028 World Outlook for Lime-Flavored Sports Drinks
... potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly ... Read More
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The 2023-2028 World Outlook for Sports Drinks
... earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a ... Read More
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The 2023-2028 World Outlook for Lemon-Flavored Sports Drinks
... potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly ... Read More
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The 2023-2028 World Outlook for Sports Nutrition
... earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a ... Read More
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Striving for Wellbeing in Drinks and Tobacco: Personal Health Technology and Beverages
... consumption routines. Health tech will have an outsized impact on the beverage industry, as the physiological impact of key ingredients like alcohol, sugar and caffeine can be evaluated by consumers. The impact of functional beverages ... Read More
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The Future of Energy-Boosting Drinks in Western Europe
... in the traditional office/workplace) or at the gym. This was accelerated by the global pandemic, as consumers sought to fight “lockdown fatigue” and to boost the immune system by getting drinks that contain caffeine or ... Read More
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Sports Nutrition Market, By Product Type (Sports Food, Sports Drinks, Sports Supplements), and By Region (North America, Europe, Asia Pacific, Rest of World) - Size, Share, Outlook, and Opportunity Analysis, 2022 - 2028
... sports nutrition market has witnessed a surge of growth in terms of revenue in recent past years, owing to the increasing awareness about health benefits of sports supplements is driving growth of the market globally. ... Read More
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