Sports Nutrition Market Research Reports & Industry Analysis
These different levels of sugar and salts serve different restorative needs. Though the categories are not defined by any exact proportions, it is commonly considered that isotonic drinks contain between 6% and 8% carbohydrates, so hypertonic would be above 6%-8%, while hypotonic drinks would be below those levels. This gets to the paradox about sports drinks. Although the basic science behind them is irrefutable, the vast majority of consumers aren’t taking sports drinks as a medicinal response to the effect of heat related illness.
Nonetheless, one of the keys to sports drink marketing is that, unlike the health claims of some other beverages, the basic science is irrefutable. The components of sports drinks (electrolytes, water and carbohydrates) are essential for hydration during strenuous exercise. Without hydration, two potentially fatal heat related conditions—heatstroke and severe hyponatremia—can result. Sports drinks have been demonstrated to be highly beneficial both in the prevention of heatstroke and hyponatremia, and as a component in treatment of those conditions. Medical websites such as that of the Mayo Clinic specifically recommend sports drinks for this purpose.
The modern sports drink traces back to the playing fields of the University of Florida. In 1965, Gators Football coach Ray Graves appealed to the University’s medical department for help with the team’s poor performance, which he attributed to practicing in the stifling summer heat of Gainesville. This request led to the development of a beverage formulated with a mixture of water, sodium, sugar, potassium, phosphate and lemon juice. This drink became known as “Gatorade,” and eventually evolved in a powerhouse consumer brand.
Sports Nutrition Industry Research & Market Reports
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The 2025-2030 World Outlook for Sports and Energy Drinks
... demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader ... Read More
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The 2025-2030 World Outlook for Sports Drinks
... earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly gauge a ... Read More
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The 2025-2030 World Outlook for Sports Drinks and Energy Drinks
... the latent demand, or potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow ... Read More
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The 2025-2030 World Outlook for Lemon-Flavored Sports Drinks
... potential industry earnings (P.I.E.), for the country in question (in millions of U.S. dollars), the percent share the country is of the region, and of the globe. These comparative benchmarks allow the reader to quickly ... Read More
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Protein Supplements Market Report by Type (Casein, Whey Protein, Egg Protein, Soy Protein, and Others), Form (Protein Powder, Protein Bars, Ready to Drink, and Others), Source (Animal-Based, Plant-Based), Application (Sports Nutrition, Functional Food), Distribution Channel (Supermarkets and Hypermarkets, Online Stores, Direct to Customers (DTC), and Others), and Region 2024-2032
... (Supermarkets and Hypermarkets, Online Stores, Direct to Customers (DTC), and Others), and Region 2024-2032 The global protein supplements market size reached US$ 24.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach ... Read More
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Global Sports & Energy Drinks Market Growth (Status and Outlook) 2024-2030
... growing demand in downstream market, the Sports & Energy Drinks is forecast to a readjusted size of US$ million by 2030 with a CAGR of % during review period. The research report highlights the growth ... Read More
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Global Sports Nutrition Market Size study & Forecast, by Type (Energy bars, Protein powder, ISO drink powder, Sports supplements, RTD protein drinks, Sports drinks, Others), by End user (Athletes, Bodybuilders, Lifestyle Users), by Sales Channel (Hypermarket/Supermarket, Specialty Stores, Fitness Centers, Online Channels) and Regional Analysis, 2023-2030
... (Hypermarket/Supermarket, Specialty Stores, Fitness Centers, Online Channels) and Regional Analysis, 2023-2030 Global Sports Nutrition Market is valued at approximately USD 40.96 billion in 2022 and is anticipated to grow with a healthy growth rate of ... Read More
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Europe Functional Water Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)
... USD 1.74 billion by 2029, growing at a CAGR of 6.77% during the forecast period (2024-2029). Functional water products usually contain vitamins, minerals, acids, and herbs, which are associated with supporting the immune system, cognitive ... Read More
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Global Sports Nutrition Market 2024-2028
... market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding the current market scenario, the ... Read More
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Functional Beverages Market Size & Share Analysis - Growth Trends & Forecasts (2024 - 2029)
... billion by 2029, growing at a CAGR of 7.49% during the forecast period (2024-2029). Consumers gravitate toward beverages with functional benefits, majorly influenced by health and wellness trends. Functional drinks with protein and claims to ... Read More
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Sports Nutrition Market Report by Product Type (Sports Drinks, Sports Food, Sports Supplements), Raw Material (Animal Derived, Plant-Based, Mixed), Distribution Channel (Hypermarkets and Supermarkets, Convenience Stores, Drug and Specialty Stores, Online, and others), and Region 2024-2032
... 2024-2032 The global sports nutrition market size reached US$ 54.8 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 103.3 Billion by 2032, exhibiting a growth rate (CAGR) of 7.1% during ... Read More
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Sports and Energy Drinks Market: Industry Size, Share, Competition, Trends, Growth Opportunities and Forecasts by Region - Insights and Outlook by Product, 2024 to 2031
... Developments, Competition, Growth Opportunities, and Outlook to 2031 The Global Sports and Energy Drinks Market Research Report is a comprehensive and insightful analysis designed to assist stakeholders, industry professionals, and decision-makers in identifying Sports and ... Read More
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Sports & Energy Drinks Market by Packaging (Bottle, Can), Product (Hypertonic, Hypotonic, Isotonic), Consumer, Distribution - Global Forecast 2024-2030
... expected to reach USD 131.21 billion in 2024, at a CAGR 7.25% to reach USD 199.88 billion by 2030. Global Sports & Energy Drinks Market FPNV Positioning Matrix The FPNV Positioning Matrix is pivotal in ... Read More
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Sport, Energy & Functional Drinks Market by Product Type (Dairy-Based Beverages, Energy Drinks, Enhanced Water), Type (Non-Organic, Organic), Function, Packaging Type, Distribution Channel, End-User - Global Forecast 2024-2030
... size was estimated at USD 34.24 billion in 2023 and expected to reach USD 37.19 billion in 2024, at a CAGR 8.70% to reach USD 61.41 billion by 2030. Global Sport, Energy & Functional Drinks ... Read More
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B2B Sports Nutrition Market by Application (Cognitive Repairment, Endurance, Energy), Distribution Channel (Fitness Studio, Gyms, Sports Academies) - Global Forecast 2024-2030
... and expected to reach USD 2.42 billion in 2024, at a CAGR 11.02% to reach USD 4.55 billion by 2030. Global B2B Sports Nutrition Market FPNV Positioning Matrix The FPNV Positioning Matrix is pivotal in ... Read More
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Global Sports Nutrition Ingredients Market Research Report 2024(Status and Outlook)
... by 2029, exhibiting a CAGR of 3.30% during the forecast period. This report provides a deep insight into the global Sports Nutrition Ingredients market covering all its essential aspects. This ranges from a macro overview ... Read More
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Global Sports Nutrition and Fitness Supplements Market Research Report 2024(Status and Outlook)
... or any concentration, extract, or combination of these. Sports nutrition products can be categorized as food, beverage or supplements. In this report, the statistical data is based on sports and fitness nutrition supplements, including performance ... Read More
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Global Sports Nutrition Supplements Market Research Report 2024(Status and Outlook)
... needs of various nutrients due to sports. The Global Sports Nutrition Supplements Market Size was estimated at USD 6374.79 million in 2023 and is projected to reach USD 7745.83 million by 2029, exhibiting a CAGR ... Read More
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Global Sports Nutrition Market Research Report 2024(Status and Outlook)
... powder, ready-to-drink protein drinks, carbohydrate drinks, protein bars, carbohydrate/energy bars and other supplements. The Global Sports Nutrition Market Size was estimated at USD 6374.79 million in 2023 and is projected to reach USD 7745.83 million ... Read More
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Sports Drinks in Austria
... enhanced exercise routines outdoors and went to the gyms more frequently. This drove demand for products that supported their health and fitness goals, such as sports drinks. In response to rising health interest, manufacturers focused ... Read More
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Sports Drinks in Kazakhstan
... often follows European and Western trends. Euromonitor International's Sports Drinks in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales ... Read More
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Sports Drinks in New Zealand
... and extreme weather events on the country’s infrastructure, with road closures adversely affecting supply chains and placing upward pressure on unit prices. Euromonitor International's Sports Drinks in New Zealand report offers a comprehensive guide to ... Read More
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Sports Drinks in South Korea
... to sales during the pandemic, and sales are set to remain higher than the pre-pandemic level. The retro trend continues in the country, and traditional Korean foods such as sikhye (sweet rice punch), sujeonggwa (persimmon ... Read More
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Sports Drinks in Greece
... pressures and the impact on disposable incomes, given that many consumers have been forced to cut down spending on non-essentials. In turn, this has negatively impacted the performance of sports drinks, which are considered to ... Read More
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Sports Drinks in Denmark
... Danish market. Previously, sports drinks sales were dominated by Coca-Cola’s Powerade and very few launches took place, but this changed with the considerable hype surrounding Prime. In fact, Prime immediately gained leadership in the category, ... Read More