Ready to Drink Market Research Reports & Industry Analysis

“Ready to drink” (RTD) refers to packaged beverages that are sold in a prepared form and are ready for consumption. Unlike traditional beverage mixes, powders, or brew-it-yourself tea or coffee products, ready-to-drink beverages can be immediately consumed upon purchase. Bottled or canned ice tea, coffee, fruit or vegetable smoothies, energy drinks, yogurt drinks and alcopops (ready-made alcohol cocktails) are all examples of RTD beverages. Statistics show that single-serve, ready-to-drink (RTD) beverages have a $23 billion market with energy drinks and shots, sports drinks and nutrient-enhanced waters worth $15 billion. The products experienced a 7% aggregate compound annual growth rate over a five-year period that encompassed the years 2007 and 2010. Despite a sales slump during the recession in the years 2008 and 2009, most RTD products began to surge in sales by 2010. As with energy drinks/shots, sports drinks and nutrient-enhanced waters, RTD teas and coffees consume a significant portion of this market. In 2013, these specialty beverages accounted for $565 million in USD retail sales in the United States, up from $451 million in 2011. Data showed in 2011 that ready-to-drink cans and pouches are popular with consumers because of the convenience they offer. Specifically, RTD alcoholic drinks allow consumers to emulate the out-of-home experience at a cheaper price. MarketResearch.com offers a collection of market research studies that closely examine ready-to-drink beverages to provide you with extensive knowledge of the market. You can explore comprehensive consumer reports, category profiles and industry developments analyzing RTD beverages, including teas and coffees, for countries across the globe.
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Ready to Drink Industry Research & Market Reports

  • Kombucha Market by Microbial Type (Bacteria, Mold, Yeast), Flavor (Citric, Coconut, Flowers), Distribution - Global Forecast 2024-2030

    ... billion in 2024, at a CAGR 18.44% to reach USD 6.99 billion by 2030. Global Kombucha Market FPNV Positioning Matrix The FPNV Positioning Matrix is pivotal in evaluating the Kombucha Market. It offers a comprehensive ... Read More

  • Latin America Kombucha Tea Market Report and Forecast 2024-2032

    ... in 2023. Aided by the burgeoning health and wellness trend and a deep-rooted cultural affinity for natural and fermented products, the market is further projected to grow at a CAGR of 22.70% between 2024 and ... Read More

  • Global Vegan Protein Shake Market Research Report 2024(Status and Outlook)

    ... by 2029, exhibiting a CAGR of 7.80% during the forecast period. This report provides a deep insight into the global Vegan Protein Shake market covering all its essential aspects. This ranges from a macro overview ... Read More

  • RTD Coffee in Austria

    ... healthier alternative to sugary soft drinks, it enjoys a high level of popularity - especially during the summer months, with Austrian summers increasingly getting longer and hotter. RTD coffee options are increasingly viewed as a ... Read More

  • RTD Tea in Austria

    ... popular alternative to regular carbonates or even water, especially as RTD tea is perceived as healthier than other options, including carbonates. Consumers making purchases on the go also encourages impulse buying, with many consumers, for ... Read More

  • RTD Coffee Production in the US - Industry Market Research Report

    ... created a need for quick options, especially in the morning. Large producers and new entrants have rushed to meet the swell in demand driven largely by millennials, who make up the largest consumer group for ... Read More

  • Global Complete Nutrition Products Market Professional Survey by Types, Applications, and Players, with Regional Growth Rate Analysis and Development Situation, from 2023 to 2028

    ... growth of the Complete Nutrition Products industry between the year 2018 to 2028, and breaks down according to the product type, downstream application, and consumption area of Complete Nutrition Products. The report also introduces players ... Read More

  • Global RTD Coffee and Tea Drinks Market Professional Survey by Types, Applications, and Players, with Regional Growth Rate Analysis and Development Situation, from 2023 to 2028

    ... and market growth of the RTD Coffee and Tea Drinks industry between the year 2018 to 2028, and breaks down according to the product type, downstream application, and consumption area of RTD Coffee and Tea ... Read More

  • Ready To Drink Cocktails Market Size, Share, and Analysis, By Type (Malt-Based, Spirit-Based, Wine-Based), By Cocktail Type (Margarita, Cosmopolitan, Manhattan, Martini, Others), By Packaging (Cans, Bottles, Goon Bags), By Distribution Channel (Hypermarkets/Supermarkets, Liquor Stores, Online) and Regional Forecasts, 2022-2032

    ... and Regional Forecasts, 2022-2032 PRODUCT OVERVIEW Ready To Drink Cocktails Market size was USD 795.5 million in 2021 and projected to grow from USD 1025.9 million in 2023 to USD 3281.3 million by 2032, exhibiting ... Read More

  • United States Kombucha Market Forecast 2024-2032

    ... functional foods. MARKET INSIGHTS Beverages enable a quick and easy way for functional nutrition intake. Also, there are growing consumer demands in the US regarding ingredients that boost immunity, especially post-COVID-19. In addition, nutritional labels ... Read More

  • France Kombucha Market Forecast 2024-2032

    ... gained popularity as a functional beverage in France. MARKET INSIGHTS The rising emphasis on health-conscious lifestyles has fueled the demand for functional beverages like kombucha. Consumers are seeking natural and organic alternatives, making kombucha a ... Read More

  • United Kingdom Kombucha Market Forecast 2024-2032

    ... the kombucha market in the UK has seen a surge in popularity. MARKET INSIGHTS The United Kingdom kombucha market is characterized by a diverse range of offerings, including various flavors and formulations that cater to ... Read More

  • RTD Tea in New Zealand

    ... trends and being a major driver behind overall growth in the category. However, in recent years a new dimension to health and wellness trends within drinks in New Zealand has emerged, as many consumers are ... Read More

  • RTD Coffee in New Zealand

    ... international pricing pressures owing to its reliance on imported coffee. Statistics New Zealand data show that the price of coffee beans increased rapidly towards the end of the review period, owing to increased production costs ... Read More

  • RTD Coffee in South Korea

    ... coffee shops. This trend prompted both traditional coffee beverage companies such as Dong Suh and Lotte Chilsung, and coffee shop franchises such as Twosome Place, Paul Bassett, and Pascucci, to enter RTD coffee. However, RTD ... Read More

  • RTD Tea in South Korea

    ... to see a negligible decline, reduced sugar still RTD tea is expected to see low growth, and carbonated RTD tea and kombucha is set to see another year of exceptional although slowing growth. Kombucha now ... Read More

  • Ready-to-Drink Tea and Kombucha in the U.S. through 2027

    ... category as well as from outside the sector make this a particularly important time to keep a close eye on the trends in the sector and its evolving sub-segments. This in-depth report focuses on RTD ... Read More

  • RTD Coffee in Greece

    ... shops means that takeaway coffee prices are very competitive. Despite the on-the-go coffee trend being strong in Greece, it has not helped RTD coffee, with consumers preferring hot coffee, with fresh options from specialists widely ... Read More

  • RTD Coffee in Denmark

    ... a more convenient alternative to the fresh, hot coffee served by cafés and specialist coffee shops. RTD coffee is perhaps the category of soft drinks that is least likely to be regarded as essential amongst ... Read More

  • RTD Tea in Denmark

    ... growth during the year, and reduced sugar RTD tea. Both these categories benefited from the prominent health and wellness trend. Consumer interest in kombucha was supported by increasing publicity around the benefits of fermented products ... Read More

  • RTD Tea in Egypt

    ... in the local soft drinks market. Even with the emergence of cheaper varieties from domestic manufacturers in recent years, unit prices for these products are still considered to be relatively high, especially as compared to ... Read More

  • RTD Tea in Greece

    ... less impacted by the cut in consumer spending that is challenging most soft drinks categories. The decline in retail volume is somewhat driven by the unfavourable weather in 2023. RTD tea consumption is very seasonal ... Read More

  • 2023 Beverage Packaging in the U.S.

    ... it the most comprehensive research report available. It covers beverage-packaging issues, trends and innovations by category and by beverage type. It also includes discussion of leading beverage packaging companies, their history and products. It discusses ... Read More

  • RTD Tea in Vietnam

    ... is thanks to the burgeoning health and wellness trend in Vietnam, with some consumers switching to the category from other soft drinks such as carbonates. In Vietnam, the majority of consumers believe RTD tea made ... Read More

  • Ready to Drink (RTD) Tea And Coffee Global Market Briefing 2023

    ... 2012 to $48.15 billion in 2022 at a compound annual growth rate (CAGR) of 3.95%. The global ready to drink (rtd) tea and coffee market is expected to grow from $48.15 billion in 2022 to ... Read More

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