Milk and Dairy Market Research Reports & Industry Analysis

The milk and dairy market is experiencing changes. As more and more people in the United States are turning away from drinking milk the market is experiencing negative effects. Children between the ages of 2 and 11 consume the most milk, about two times the amount as adults.

The future of milk and dairy products is going to be different than what many grew up with. Advertisement campaigns such as “Got Milk?” no longer exist. Instead, companies are focusing on the dietary and health benefits milk has to offer – such as high vitamin D, calcium, magnesium, potassium, and protein content. To be profitable, companies are going to have to alter their marketing campaigns. Key competitors to milk and dairy products now are milk alternatives, such as coconut milk, almond milk, flax milk and other juices that provide the same health benefits.

MarketResearch.com’s collection of market research studies on the beverage industry, specifically in milk and dairy, will help you stay competitive and grow in this market. Our beverage market research can help you discover multiple perspectives that will help you answer your beverage research questions or give insight into industry segmentation, size, and growth of the global market. Also available are highly regarded outlook reports for the U.S. and global markets, along with a full library of country-specific studies for milk and dairy products. MarketResearch.com also offers a monthly report titled Global Dairy Food Market: News and Events that provides a monthly review of the latest happenings in the dairy food and beverage market.

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Milk and Dairy Industry Research & Market Reports

  • Yoghurt and Sour Milk Products in Morocco

    ... economic recession, consumers exhibited a trend of curtailing yoghurt consumption, considering it a discretionary product. This shift resulted in reduced consumption frequency, even as manufacturers persisted in outreach efforts to the mass market by employing ... Read More

  • Drinking Milk Products in Guatemala

    ... it is affordable and offers a source of nutrition and also has a longer shelf life than fresh or even shelf stable UHT milk. Also, given the importance of the traditional channel within the Guatemalan ... Read More

  • Drinking Milk Products in Italy

    ... milk. However, fresh milk, overall, is set to continue to post a dip in demand, albeit marginal, due to the decrease in retail volume sales of the main full fat format. Milk is characterised by ... Read More

  • Plant-Based Dairy in Saudi Arabia

    ... interest in plant-based alternatives that is being supported globally by rising concerns about the environment and animal welfare issues, as well as the health and wellness trend. Increasingly health conscious consumers are becoming concerned about ... Read More

  • Drinking Milk Products in South Africa

    ... farmers and producers do not really have much room to increase their prices even as the costs of manufacturing increase. Furthermore, loadshedding (rolling blackouts) means that manufacturers have had to invest in backup energy supplies, ... Read More

  • Other Dairy in Latvia

    ... perceived to be essential items. Decline is also attributable to the declining birth rate in the birth rate in Latvia as the main consumers of these products are children. Cream is also experiencing a drop ... Read More

  • Other Dairy in Hungary

    ... government introduced a new anti-inflation tool, which meant retail stores with significant income had to have regular promotions. In the 30 days prior to the mandatory promotion, retail stores had to sell one product from ... Read More

  • Plant-Based Dairy in the United Arab Emirates

    ... an increasing preference for plant-based foods. Hence, plant-based dairy has strong potential to take off, because these products are often higher in vitamins and protein, and lower in saturated fat and carbohydrate, and are less ... Read More

  • Drinking Milk Products in the United Arab Emirates

    ... levels, which is being seen globally as an impact of the pandemic and other regional crises. Prior to inflationary pressures, a family size (2-litre) pack of fresh milk was sold for AED10.50 in 2021. However, ... Read More

  • Yoghurt and Sour Milk Products in Estonia

    ... from the war, is also expected to increase volume sales. However, inflation is expected to still be an issue, though its growth is expected to ease. As a result, consumers are expected to be price ... Read More

  • Drinking Milk Products in Estonia

    ... increase volume sales. However, inflation is expected to still be an issue, though its growth is expected to ease. As a result, consumers are expected to be price sensitive and prioritise value for money. Fresh ... Read More

  • Other Dairy in Georgia

    ... in Georgia. Sour cream is frequently paired with traditional Georgian dishes such as khachapuri (cheese bread), lobiani (bean-filled bread), as well as various meat and vegetable dishes. Plain cream accounts for a much smaller proportion ... Read More

  • Yoghurt and Sour Milk Products in Italy

    ... of by far the main type, flavoured yoghurt, is expected to lead to stagnation in yoghurt consumption overall in 2023, with only modest increments in the drinking and plain formats. At the same time, the ... Read More

  • Plant-Based Dairy in Israel

    ... could not eat dairy. However, there has also been a continual rise in veganism in the country, with a rising number of consumers who prefer not to eat products that come from animals. Many consumers ... Read More

  • Drinking Milk Products in Poland

    ... fresh milk, distinguished by its unique bottle with a handle. The campaign, which began in 2023, was part of a long-term communication strategy under the slogan ""From Piatnica, because where else"". This tagline highlighted the ... Read More

  • Plant-Based Dairy in Malaysia

    ... is increasingly present on menus in foodservice establishments, such as specialist coffee shops like Starbucks, Zus Coffee and The Coffee Bean & Tea Leaf, and selected bubble tea shops like Tealive. Hence, “other” plant-based options, ... Read More

  • Yoghurt and Sour Milk Products in Malaysia

    ... the Coronavirus (COVID-19) crisis. Therefore, the market size is projected to remain slightly below the 2019 pre-pandemic level at the end of the review period. The category performance is shaped by yoghurt, overwhelmingly dominated by ... Read More

  • Yoghurt and Sour Milk Products in the Czech Republic

    ... caused the prices of final products to rise, which has led to a decline in volume sales – with lower disposable incomes causing consumers to readjust budgets. However, due to price rises, current retail value ... Read More

  • Yoghurt and Sour Milk Products in Dominican Republic

    ... the growth in inflation is expected to ease. That being said, consumers are expected to continue to be highly price sensitive and prioritise value for money. Therefore, more expensive products such as Greek yoghurt, which ... Read More

  • Yoghurt and Sour Milk Products in France

    ... However, the decline has not been as severe as recorded by some dairy categories. Yoghurt in general is considered a relatively affordable dairy product, although some French consumers have made the switch to private label ... Read More

  • Plant-Based Dairy in France

    ... a low base. Plant-based dairy enjoyed significant growth earlier in the review period, driven by novelty and regular new product launches. Whilst innovation continues, there has been a notable slowdown as consumers are making more ... Read More

  • Yoghurt and Sour Milk Products in Finland

    ... sour milk is also facing the increasing challenge of being a mature landscape with rising competition from products such as protein-rich quark, plant-based products and chilled dairy desserts, which have taken their toll on the ... Read More

  • Plant-Based Dairy in Australia

    ... recent development, the growth of oat milk has also been outpacing other plant-based milks, such as almond or soy. Oat milk is on track to be the most sold plant-based alternative milk in cafés around ... Read More

  • Plant-Based Dairy in Greece

    ... products with lactose. As seen with vegan cheese, plant-based milk can be consumed as an alternative during Lent. Euromonitor International's Plant-based Dairy in Greece report offers in-depth knowledge of the market at a national level, ... Read More

  • Plant-Based Dairy in Estonia

    ... largely driven by younger consumers, who consider plant-based products to be healthier and less damaging to the environment. Other plant-based milks such as almond, rice, and coconut are expected to see higher volume growth than ... Read More

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