Milk and Dairy Market Research Reports & Industry Analysis

The milk and dairy market is experiencing changes. As more and more people in the United States are turning away from drinking milk the market is experiencing negative effects. Children between the ages of 2 and 11 consume the most milk, about two times the amount as adults.

The future of milk and dairy products is going to be different than what many grew up with. Advertisement campaigns such as “Got Milk?” no longer exist. Instead, companies are focusing on the dietary and health benefits milk has to offer – such as high vitamin D, calcium, magnesium, potassium, and protein content. To be profitable, companies are going to have to alter their marketing campaigns. Key competitors to milk and dairy products now are milk alternatives, such as coconut milk, almond milk, flax milk and other juices that provide the same health benefits.

MarketResearch.com’s collection of market research studies on the beverage industry, specifically in milk and dairy, will help you stay competitive and grow in this market. Our beverage market research can help you discover multiple perspectives that will help you answer your beverage research questions or give insight into industry segmentation, size, and growth of the global market. Also available are highly regarded outlook reports for the U.S. and global markets, along with a full library of country-specific studies for milk and dairy products. MarketResearch.com also offers a monthly report titled Global Dairy Food Market: News and Events that provides a monthly review of the latest happenings in the dairy food and beverage market.

...Show More ...Show Less


Milk and Dairy Industry Research & Market Reports

  • Drinking Milk Products in Norway

    ... a diminishing frequency of consumption occasions—characterised by reduced home-cooking engagements and fewer sit-down breakfasts. Further, a discernible swing towards smaller pack-sizes and the relentless onslaught from plant-based alternatives are having an impact. Euromonitor International's Drinking ... Read More

  • Drinking Milk Products in Switzerland

    ... market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2018-2022, it identifies the leading companies, brands and retail outlets, and assesses the key trends ... Read More

  • Plant-Based Dairy in Sweden

    ... rising trend, especially within plant-based cheese. In addition to cheese, which can be used in cooking or in sandwiches, dessert vegan cheeses by brands such as Casheury, Nurrish, Green Vie and Olik Rice Above, make ... Read More

  • Yoghurt and Sour Milk Products in Serbia

    ... consumers are still spending more time outside of the home and are enjoying eating out in the foodservice channel. This factor continues to impinge on retail volume sales of yoghurt and sour milk products in ... Read More

  • Yoghurt and Sour Milk Products in Slovakia

    ... households still felt the full impact of high inflation and cut but back on non-essential expenditure. This was despite dairy yoghurt continuing to benefit from a lower VAT rate of 10%, which gave it a ... Read More

  • Plant-Based Dairy in Slovakia

    ... the review period. Demand is being driven by a growing number of people following flexitarian and vegan diets, as they seek to lead healthier lifestyles. The increasing prevalence of food allergies and intolerances also contributed ... Read More

  • Dairy Products and Alternatives in Qatar

    ... consumer awareness of healthy alternatives, including plant-based milk, has driven sales, notably through e-commerce platforms. Meanwhile, the influx of tourists and the expansion of modern supermarkets have further propelled dairy product availability across the country. ... Read More

  • Drinking Milk Products in Lithuania

    ... retail volume performance in 2021 after positive sales growth in 2020. Demand for the most important product in the category, fresh milk, is already very mature and, against this background, the retail volume increases that ... Read More

  • Plant-Based Dairy in Lithuania

    ... review period. While demand for plant-based alternatives to traditional dairy products is definitely increasing among the top Lithuania, the expansion of the consumer base for these products is occurring at a slower pace than previously ... Read More

  • Drinking Milk Products in Tunisia

    ... has significantly impacted the Tunisian dairy sector, with local companies struggling to meet the demand for the product. As a result, there has been an increase in imports to satisfy the demand. Euromonitor International's Drinking ... Read More

  • Drinking Milk Products in Kazakhstan

    ... support volume sales. Shelf stable milk continues to account for significantly more volume sales than fresh milk and is also expected to register the highest volume growth in 2023 Euromonitor International's Drinking Milk Products in ... Read More

  • Other Dairy in Tunisia

    ... is introducing new flavours of its popular Délice Danette brand, such as Danette Kunefa and Danette pistachio. At the same time, Vitalait is launching a new range of chilled desserts under its Vitalait Dolce brand. ... Read More

  • Yoghurt and Sour Milk Products in Taiwan

    ... of the pandemic. As consumers regained confidence in going out and dining outside, bulk purchases at supermarkets and hypermarkets decreased. There was a return to the pre-pandemic impulsive demand for small-sized drinking yoghurt at convenience ... Read More

  • Yoghurt and Sour Milk Products in Romania

    ... average unit prices in 2023 is a consequence of high inflation, a deficit of raw milk at the farm level, and cost increases for processing, logistics, and retail. Meanwhile, this inflationary landscape is also resulting ... Read More

  • Drinking Milk Products in Romania

    ... at shelf level have been driven up by the increasing costs for milk collection at farm level, through to milk processing and retail. This, alongside the high living costs for consumers, has undermined purchasing power ... Read More

  • Drinking Milk Products in Serbia

    ... third quarter of 2022, with several Serbian regions facing a shortage of raw milk. In order to protect local milk producers from excessive levels of imports, the state imposed import taxes on milk (15 dinars ... Read More

  • Other Dairy in Taiwan

    ... the demand for cooking and baking ingredients decreased significantly. This led to a substantial reduction in the demand for cream and plain condensed milk. Additionally, the relaxation of pandemic-related restrictions and a decrease in remote ... Read More

  • Dairy Products and Alternatives in Sweden

    ... 2022, continued to grow in 2023, driven by the inflation and increasing production costs. As such, consumers continued to adapt their shopping habits, with reduced disposable budgets seeing many cut down on their purchases, buying ... Read More

  • Dairy Products and Alternatives in Taiwan

    ... consumers regain confidence and return to their pre-pandemic routines, several trends emerge that reshape the dairy and alternatives landscape. Euromonitor International's Dairy Products and Alternatives in Taiwan report offers in-depth knowledge of the market at ... Read More

  • Plant-Based Dairy in Taiwan

    ... soy milk products and plant-based milk products that can be stored at room temperature. Euromonitor International's Plant-based Dairy in Taiwan report offers in-depth knowledge of the market at a national level, providing local insight and ... Read More

  • Yoghurt and Sour Milk Products in Ecuador

    ... Rey Lácteos, offer a wide variety of products. Premium yoghurts, such as Greek yoghurt, are benefiting from their high protein, probiotic and calcium content and low/no sugar despite the economic crisis that the country has ... Read More

  • Other Dairy in Serbia

    ... are considered good snacking options. Chilled snacks are particularly popular for on-the-go consumption. Coffee whiteners is expected to register the highest current value growth, although from a very small base. Euromonitor International's Other Dairy in ... Read More

  • Plant-Based Dairy in Romania

    ... from a relatively small base. While plant-based dairy has been available in the country for some years, the event of the COVID-19 pandemic and associated health trends accelerated consumer interest in healthy-positioned plant-based dairy. Previously ... Read More

  • Drinking Milk Products in Ecuador

    ... in 2023, consumption returned to normal; however, category growth in the year has been limited by price increases. The significant cost rise of agricultural products and all raw materials to produce milk has forced companies ... Read More

  • Drinking Milk Products in Slovakia

    ... and energy costs, which had a negative impact on retail prices. This led to a decrease in demand amongst price sensitive consumers who also limited potential wastage by shopping more frequently. In addition, the slow ... Read More

Research Assistance

Live help

Join Alert Me Now!

Sign Up

Find out more on our blog
Cookie Settings